הפודקאסטים הטובים ביותר ב-Hey Bob Its Eric (2024)

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Episode 12: Escape the Blur of Competition 9:34

8y ago9:34

9:34

Bob and Eric review why creativity and innovation are key ways to escape the blur of competing institutions. When money is tight and enrollment is low, only educational establishments with strategic, grand-new ideas come out on top.על ידי Stamats

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Episode 11: Measuring Your Marketing 7:41

8y ago7:41

7:41

Bob and Eric discuss the complicated reality of measuring marketing return on investment at your school. It takes a deep commitment to establishing internal benchmarks to measure year over year.על ידי Stamats

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Episode 10: The Value of a College Degree 7:01

8y ago7:01

7:01

Bob and Eric discuss what's on everyone's mind: is a college degree worth the cost? The question deserves to be answered—but what's the right equation and are students the determining variable?על ידי Stamats

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Episode 9: The New President 8:51

8y ago8:51

8:51

Bob and Eric discuss the role of a new president at a college or university. A momentous and often contentious occasion for any institution, a new president should consider these tips.על ידי Stamats

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Episode 8: What We Have Learned as Higher Ed Consultants 8:56

8y ago8:56

8:56

Bob asks Eric about what he has learned about himself and the intricacies of higher education in his tenure as a consultant for colleges and universities. They discuss what it's like working with different types of people across higher education.על ידי Stamats

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Episode 7: Essential Qualities of a Higher Ed Senior Leadership Team 8:56

8y ago8:56

8:56

Bob and Eric discuss the importance of forming a strong senior leadership team in higher education that can work together around the vision of the institution and what to do when the team is not in sync.על ידי Stamats

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Episode 6: Someone with Adult Responsibilities 8:56

8y ago8:56

8:56

Eric and Bob discuss the changing market of adult students and post-traditional learners. They talk about the difficult task of recruiting an adult student, but more importantly keeping that student happy, succeeding, and ultimately holding a degree.על ידי Stamats

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Episode 5: Is Higher Ed Marketing Fair? 7:08

8+ y ago7:08

7:08

Eric calls Bob to discuss how to prioritize marketing initiatives on a college campus. They discuss the importance of ruthless prioritization with the big picture in mind.על ידי Stamats

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Episode 4: Why the CAO is the New CMO 8:15

8+ y ago8:15

8:15

Eric calls Bob to discuss what the senior team of a college/university should do to improve the institution's marketability. They discuss the importance of the Chief Academic Officer (CAO) and creating programs that are in demand.על ידי Stamats

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Episode 3: Strategy is More Important Than Strategic Planning 6:32

8+ y ago6:32

6:32

The strategic planning process should inspire your team, not wear everybody out. Bob and Eric discuss the best way to approach the strategic planning process.על ידי Stamats

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Episode 2: Making Change Stick 8:37

8+ y ago8:37

8:37

Just in time to help campus communities embrace New Year’s Resolutions that involve shifting paradigms and challenging the status quo, Bob and Eric discuss strategies for making change “stick.”על ידי Stamats

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Episode 1: The Sriracha Effect 5:16

8+ y ago5:16

5:16

Eric calls Bob to discuss his most recent post to Stamats Insights, titled, “The Sriracha Effect.” Bob explains the importance of thinking about the way colleges and universities approach marketing.על ידי Stamats

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פודקאסטים בנושא Hey Bob Its Eric

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Hey Bob, it's Eric.

Stamats

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Episode 12: Escape the Blur of Competition 9:34

1
Episode 11: Measuring Your Marketing 7:41

1
Episode 10: The Value of a College Degree 7:01

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Episode 9: The New President 8:51

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Episode 8: What We Have Learned as Higher Ed Consultants 8:56

1
Episode 7: Essential Qualities of a Higher Ed Senior Leadership Team 8:56

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Episode 6: Someone with Adult Responsibilities 8:56

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Episode 5: Is Higher Ed Marketing Fair? 7:08

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Episode 4: Why the CAO is the New CMO 8:15

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Episode 3: Strategy is More Important Than Strategic Planning 6:32

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Episode 2: Making Change Stick 8:37

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Episode 1: The Sriracha Effect 5:16

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