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Boys Under The Hood

James Stephenson & Pat Kelly

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You can run a successful Auto Repair Shop and James and Pat can show you exactly how! Certified Business Development Coach James Stephenson has nearly 30 years of experience as a Master Automotive Technician, Multi Auto Repair Shop Owner, Certified Business Development Coach, and Business Investor. Pat Kelly is an On Air Radio Personality in Springfield, MA with over 30 years of experience in Radio, Media, is an on air personality at Rock 102 in Springfield, MA, was recognized 2x by The Mass ...
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High Gear Podcast

High Gear Auto Podcast

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Step into the driver’s seat of success with the High Gear Podcast, where powerful conversations with exceptional shop owners fuel insightful discussions. Created by Ryan Burton, a seasoned broadcaster and the visionary behind Leads Near Me, and co-hosted by Thomas Hays, VP of Leads Near Me and former host of Success Leaves Clues: An Automotive Industry Podcast, each episode of the High Gear Podcast is a journey into the heart of automotive entrepreneurship. On the show, you’ll hear from vari ...
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It was such a pleasure to have my friend Dr Ransom Morin on the podcast this week. Ransom is the owner of Vitruvian Wellness Center in West Springfield, MA. They specialize in Wellness and Chiropractic Care. We met many years ago when Ransom joined a networking group that I was part of. We had a great conversation on topics ranging from Business Gr…
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On today's episode of Boys Under The Hood James and Pat talk their way through a potential deal that involves purchasing an existing bodyshop and real estate. Download today to learn more about what goes into creating a valuation for a business and creative ways to structure the deal. Thank you for listening! Visit our website to listen to more epi…
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Part 1 | This week, James and Pat are joined by Matt Dessereau, who owns East Village Tavern in East Longmeadow, MA. With nearly 30 years in the hospitality business, Matt shares his tips on building a great work environment for his staff. In part 1 of this 2-part episode, they explore how to find, hire, train, and keep employees. James has known M…
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On this episode of Boys Under The Hood, James and Pat talk about different forms of marketing and the reasons to use each. Then James talks about an extreme example where they weren't able to market for people. Listen now to find out why! Thank you for listening! Visit our website to listen to more episodes or to ask a question. www.LotusPE.us Use …
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On this episode of Boys Under the Hood, James and Pat discuss ways to hire and and retain staff. They deep dive into engagement techniques and ways to set your business up for success when hiring Thank you for listening! Visit our website to listen to more episodes or to ask a question. www.LotusPE.us Use this link to schedule your seat in our Bi-w…
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In this episode of "Boys Under The Hood," we talk with Tim Lanza from Lanza Auto in Leominster, MA. Tim is a second-generation business owner running a 50-year-old auto repair shop. In his first year of working with James, he has grown the shop by over 200% while maintaining a 5 star reputation! Listen to learn more about Tim and all the hard work …
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In this episode of "Boys Under The Hood," James and Pat talk about how to get your auto repair shop to make more money. Profit is the lifeblood that your business needs to allow you to reinvest back in the business to get the right people and tools needed to gain ethical and sustainable growth. James and Pat break down the three main ways to boost …
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This week's episode of "Boys Under The Hood" is a special treat. Kevin Vaught joined us. Kevin is a multi-shop owner with over 40 years of experience and a top Business Development Coach in the United States. He's also James' mentor. Many years ago, when James needed help growing his auto repair shop, he started working with Kevin, who was and stil…
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In this episode of "Boys Under The Hood," James and Pat talk about how they started working together. They began with a radio show on Lazer 99.3 in Springfield, MA, and then moved to a podcast. James was already running a successful auto repair shop and coaching other shops across the country. As his business grew, Pat joined to help with marketing…
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In today’s episode, hosts James Stephenson and Pat Kelly explore how radio can help your brand get noticed and grow. They look at Rock 102’s smart moves and share their winning tips. Learn why radio should be part of your mix to reach more people. Show notes: (1:37) A general misconception (3:40) The power of radio and branding (5:28) People do bus…
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In a world constantly chasing the latest digital trend, an often-underestimated player continues to make a significant impact: radio. In today’s episode, hosts James Stephenson and Pat Kelly delve into the timeless art of radio marketing and the intricate craft of storytelling. This discussion is a testament to the medium’s endurance and a guide to…
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As the digital landscape evolves, so must our strategies to navigate it. In this episode, hosts James Stephenson and Pat Kelly share a topic that serves as a beacon for those looking to enhance their digital marketing efforts, providing actionable tactics and insights that can be applied across various industries. From video production secrets to s…
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In today’s episode, hosts James Stephenson and guest retired Army Combat Medic Bryan Miles discuss key points about leadership and how the military and business are similar in many respects. Bryan shares his journey from a young ground medic to an E7 Platoon Sergeant, illuminating the path to purposeful leadership. Tracing Bryan’s 20-year military …
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In the world of trade businesses, growth, and innovation are often the hallmarks of success. In today's episode, hosts James Stephenson and Pat Kelly explore the dynamic strategies trade businesses can adopt to scale up, harnessing the power of strategic partnerships and AI innovations. By integrating modern tools and methodologies, trade enterpris…
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In today's episode, embarking on a digital marketing odyssey hosts James Stephenson and Pat Kelly, whose expertise lies in transforming a stagnant online presence into a thriving, dynamic platform. As the discussion unfolds, listeners are treated to a deep dive into the world of web marketing and the essential components that contribute to a compel…
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Have you ever wondered why some businesses flourish like a well-oiled machine while others sputter out? In today’s episode, hosts James Stephenson and Pat Kelly discuss how consistency, a touch of coaching, and a refusal to mess with what works keep business in peak condition—you can achieve sustainable growth and a strong market presence. It’s abo…
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Have you ever wondered how being on time could skyrocket your career or business to new heights? In business, time is not just a ticking clock on the wall but the heartbeat of success. In today’s episode, hosts James Stephenson and Pat Kelly delve into the significance of punctuality and the decisive role that strategic business coaching plays in p…
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Unlock the mysteries of radio advertising success as we dissect the strategy behind effective audio branding. We explore the nuanced approach of crafting brief yet frequent ads to imprint your brand's message into listeners' minds. This episode isn't about overnight success but patience and consistency. Learn how to resonate emotionally with your a…
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In today’s episode, we give you a real-world perspective and bring you a case study of Bensen, an auto repair shop owner from York, PA, who mainly deals with fleet repairs. We discuss the importance of reinvesting profits, the value of vendor agreements for timely payments, and how to transition from less profitable fleet work to customer jobs. We …
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In today’s episode, we discuss the importance of managing expenses systematically and strategically for allocating funds within a business. A crucial aspect of this is having a system in place that ensures efficiency and profitability—understanding valuable insights and strategies for automotive shop owners looking to boost their business success, …
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Running a successful automotive shop requires more than just a passion for cars. It involves understanding the complexities of hiring, training, and retaining quality technicians. In our recent podcast episode, we sat down with Greg Guertin, an automotive technology instructor, to discuss these challenges and share valuable insights. The success of…
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In this episode, we explore the challenges faced by auto repair shop owners and offer insights to improve efficiency and profitability. We talked about seasonal adjustments, pricing tactics, and the integral role of recruiting employees with the right tenacity, talent, and integrity. Find out how something as mundane as potholes can throw a wrench …
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How does one transition from the corporate world to running a family-owned auto repair business? What are the mental tolls and the complexity of working with different car makes and models? Find out in today’s episode as we're joined by Tim Lanza of Lanza Auto. Hear about his unique challenges, including the struggle of hiring technicians and the s…
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Have you ever wondered how a teenage dream could flourish into a successful business? Our guests in this episode, Aaron and Steph, take us through their inspiring journey, from a 15-year-old Aaron tinkering with a broken car to co-owning a thriving automotive business with his wife, Steph, in the heart of Green Bay, Wisconsin. They delve into the d…
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Get ready for another dose of automotive wisdom in part 2 of our special episode featuring Matt Rivest from Precision Auto Repair! Hosted by none other than the remarkable Auto Repair Shop Coach, James Stephenson, and the ever-entertaining Pat Kelly, this episode is packed with valuable insights and a touch of humor that will leave you in splits. I…
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Welcome to another exciting episode of Boys Under the Hood, the ultimate podcast for auto enthusiasts and business-minded folks alike! Hosted by the dynamic duo, Auto Repair Shop Business Coach James Stephenson and On Air Radio Personality and Media Expert Pat Kelly, we've got a treat for you today. Our special guest, Matt Rivest, owner of Precisio…
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Welcome to Boys Under The Hood Podcast, where we dive deep into the world of Auto Repair! In this episode, we're joined by Alfonze from G & A Import Auto Repair, as well as our expert hosts, James and Pat. Together, we explore the challenges faced by auto repair shops, from part ordering to ensuring top-notch quality, and the art of hiring skilled …
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In Part 2 of Boys Under The Hood Podcast, our hosts James and Pat continue their insightful conversation with Alfonze from G & A Import Auto Repair. Together, they delve into the evolution of customer interactions in the Auto Repair world, the vital importance of setting clear repair expectations, and the intricacies of aftermarket warranties. Whet…
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On part 1 of this episode of Boys Under The Hood, Auto Repair Shop Coach James and Media Expert Pat Kelly talk to Paul from Pro & Local Detailing in Enfield, CT. Paul shares his story about starting his company, then talks about some challenges that he has had to face in business and how he was able to overcome them. You'll definitely want to catch…
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On part 2 of this episode of Boys Under The Hood, Auto Repair Shop Coach James and Media Expert Pat Kelly talk to Paul from Pro & Local Detailing in Enfield, CT. We talked about how Paul was able to build his brand using community events, his method for hiring top Detailers, his time on the team that details Air Force One, and Zombies. For more inf…
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This week on Boys Under The Hood, Auto Repair Shop Coach James Stephenson and Media Expert Pat Kelly talk about how to bring out the best in your Technicians so that you can utilize the skills they're naturally good at instead of forcing them to do things they don't like doing and are naturally not great at. If you were a football coach would you m…
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This week on Boys Under The Hood, Auto Repair Shop Coach James Stephenson and Media Expert Pat Kelly talk about Auto Repair Shop Marketing techniques. they dive into how important not only an external marketing plan is, but also the importance of internal marketing and having a stong customer interaction process that's well documented and trained. …
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This week marks 6 years since James and Pat started Boys Under The Hood! Today The Boys took a question from an Auto Repair Shop Owner that was concerned about getting some bad reviews centered around pricing after a newly launched marketing campaign. Have a question you want James and Pat to answer? www.BoysUnderTheHood.biz Thank you for listening…
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This week James and Pat took questions from a couple of different Independent Auto Repair Shop Owners One owner was struggling to make headway in their business and found themselves running from problem to problem all day. The next is running into car count issues where they get super busy, then slow down. James and Pat offer their advice based on …
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Welcome to "Near Me Radio", the ultimate podcast destination for auto repair professionals. Every episode promises enlightening conversations, tailored insights, and a peek into the dynamic world of automotive repairs. In this exclusive episode, we're gearing up for the High Gear Auto Repair Marketing Conference with our "Speaker Series". Join your…
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Step into the world of automotive innovation and leadership with our captivating podcast, Near Me Radio. Hosted by the dynamic Ryan Burton, this show is a must-listen for automotive professionals and enthusiasts alike. Join us as we uncover the latest trends, insights, and success stories that are shaping the automotive industry. In our latest epis…
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Boys Under The Hood is a Weekly Podcast focusing on questions that Independent Auto Repair Shop Owners and Automotive Repair Consumers regularly have. James Stephenson has roughly 25 years of experience in the Automotive Field as a Master Automotive Technician, Multi Auto Repair Shop Owner, and Certified Business Development Coach for Independent A…
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Welcome back to Season 3 of Boys Under The Hood! Boys Under The Hood is a Weekly Podcast focusing on questions that Independent Auto Repair Shop Owners and Automotive Repair Consumers regularly have. James Stephenson has roughly 25 years of experience in the Automotive Field as a Master Automotive Technician, Multi Auto Repair Shop Owner, and Certi…
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Welcome to Near Me Radio, the ultimate podcast for automotive professionals. Hosted by Ryan Burton, this show explores the world of automotive repair through captivating conversations with industry experts. In this episode, titled "Fixing The Broken," Ryan is joined by Stan Andrewski from Certified Auto Repair. Stan shares his journey into the auto…
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Welcome to Near Me Radio, where automotive professionals gather to explore the fascinating world of auto repair. In this captivating episode, titled "The Auto Repair Artist with Dave McClung," your host, Ryan Burton, takes you on a thrilling journey alongside Dave McClung, owner of Autobahn Automotive. Dave's captivating story begins with an unexpe…
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In this episode of Near Me Radio "Introducing ShopGenie the Next Generation CRM for Auto Repair Pros" host Ryan Burton talks to Kieran O'Brien, the CEO of ShopGenie. They discuss a new software called ShopGenie that helps auto repair shops. Shop owners can sign up for it now. ShopGenie is a special platform that can make managing an auto repair sho…
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Welcome to Near Me Radio, the ultimate podcast for automotive professionals hosted by Ryan Burton. Join us as we dive deep into the world of automotive with insightful discussions and interviews featuring industry experts. In this episode, we have Luke Murray, a prominent figure in the ASCCA (Automotive Service Councils of California) and a seasone…
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Introducing "The Right Choices": A Journey from Mobile Diagnostic Business to Multi-Location Success. Join Ryan Burton on the latest episode of Near Me Radio's podcast, "The Right Choices," as he sits down with automotive professional Rob Choisser, owner of a thriving auto repair shop. In this engaging conversation, Rob takes us back to the early d…
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On this episode of Near Me Radio called "Chris Knuth and the Mission of APAC ATI" we catch up with Chris and APAC ATI. We will hear about the Ambassador program, Chris being names a speaker at R+W 2023 and catch up on APAC ATI. APAC ATI, which stands for Automotive Professionals Advancement Center for Automotive Technical Instruction, is a non-prof…
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Welcome to Near Me Radio, a podcast dedicated to automotive professionals. Join your host, Ryan Burton, as he brings you insightful discussions and engaging stories from the industry's experts. In today's episode, "Uniting Shops for a Breast Cancer-Free Future", we have two extraordinary guests, Laura Frank and Leigh Anne Best, who will take us on …
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In this podcast episode "Why Everyone Needs an Accountability Coach" Near Me Radio host Ryan Burton speaks with Eric Twiggs, a coach for the Automotive Training Institute (ATI). With over 14 years of experience, Eric is an expert in helping shop owners achieve their goals and dreams of running a successful shop. They discuss Eric's journey as an ac…
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Welcome to Near Me Radio, the podcast for automotive professionals. In this episode, Ryan Burton talks about an exciting event for anyone in the auto repair industry - the High Gear Auto Repair Marketing conference. Ryan shares that tickets for the conference will go on sale on May 5th at 10 AM Eastern Time, but for Leads Near Me clients, there is …
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Parental Advisory Explicit Content: In this episode of Near Me Radio "Covering Your Shop's A#$", host Ryan Burton welcomes Jonathan Sparks, the founder of Sparks Law, to the show. Jonathan shares his journey into the legal profession, which started with reviewing artist contracts for record labels and eventually led him to study business law. As a …
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ATLANTA, GA—The first-of-its-kind High Gear Auto Repair Marketing Conference, presented by Leads Near Me ®, gets underway November 29 through December 1, 2023, at the Atlanta Airport Marriott. “Repair shops will be marketing for their share of $58.7 billion in repair industry revenue in 2024,” says Ryan Burton, owner of Leads Near Me ®. “Getting cu…
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Ever wonder how they put together Ratchet & Wrench Magazine? How they choose who gets in and who is on the cover? Then don't miss the latest episode of Near Me Radio which is out now! Learn from "The Meticulous Chronicler of Auto Repair "! Join us for an exclusive conversation with Chris Jones, the editor of Ratchet & Wrench Magazine, as he shares …
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