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The Clinker Factor

World Cement Association

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Cement production is responsible for approximately 7% of global greenhouse gas emissions and is possibly the hardest to abate sector. In this podcast series, the World Cement Association’s CEO, Ian Riley, talks to industry leaders, experts and technological innovators from across the globe, bringing insights and fresh perspectives on how the cement sector can decarbonise and improve sustainability. Suitable for anyone interested in climate change mitigation and industrial sustainability.
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IRS Whisperer

Dan Henn, CPA, CTR™

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This is a show for tax professionals who want to expand their tax practice into IRS Representation (Collections and Exam). We teach the principals (and some advanced tips) on Marketing, Practice Management and Tax Technical tips to grow, manage and handle just about any case.
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In this episode of the Clinker Factor, Ian Riley talks to Josh Vernon, CEO of Carbon Re and WCA Member, about his background and journey to becoming CEO, and the important role that it's AI-powered solution plays in identifying energy inefficiencies, cutting costs and reducing carbon emissions across the cement industry.…
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In this episode, we dive into the opportunities available for licensed tax professionals in handling IRS collections cases. Using data from the IRS Data Book, we explore the prevalence of taxpayer delinquent accounts, offers in compromise, and installment agreements. The host discusses the potential earnings for tax professionals, emphasizing the b…
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Mastering the Value Ladder and Reasonable Cause Penalty Abatements for Tax Practitioners In today's episode, we discuss two key topics beneficial for tax practitioners: the value ladder strategy for marketing and practice management, and the technical aspects of reasonable cause penalty abatements. The value ladder is explained with examples of cre…
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Effective Marketing Strategies for Tax Professionals In this episode, Dan Henn, CPA, CTR™, discusses various marketing strategies for tax and bookkeeping practices, based on ideas shared during a mastermind group meeting. Key suggestions include leveraging client referrals, utilizing church bulletins for advertising, mailing paper newsletters, and …
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Managing Procrastination and Payment Plans: Essential Tips for Tax Professionals In this episode, Dan Henn, CPA, CTR™ also known as the IRS Whisperer, addresses the prevalent issue of procrastination among clients and its adverse effects on tax professionals. Dan explores ten significant consequences, including missed deadlines, increased stress, f…
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Join Ian Riley in the first episode of our new mini-series of the Clinker Factor Podcast, where he chats to Tobias Woerner, Managing Director of Equity Research, Building & Construction at Stifel Europe, about the cement industry from an investment perspective, earnings of listed companies, M&A activities, and several other market developments.…
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In this episode, the Dan Henn, CPA, CTR™ focuses on best practices for communication and documentation in the tax representation field. He emphasizes the importance of reducing verbal communications to written form to avoid disputes. He suggests using emails, letters, and recordings to accomplish this task. Dan Henn, CPA, CTR™ also provides strateg…
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In this insightful episode of the IRS Whisperer Podcast, we delve into the dual topics of leveraging newsletters for business growth and ensuring you are adequately compensated for your professional services. Key Highlights: The Power of Newsletters: Discover how newsletters can be a potent tool for marketing and client engagement. Dan Henn, CPA, C…
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In this episode of the Clinker Factor, Ian Riley talks to Ben Azoula-Victory, Managing Director of Love Concrete, and Thomas Petithuguenin, CEO of C2CA, about the ConcreteZero initiative from the Climate Group. ConcreteZero is unusual in that it is led by users (developers and contractors) and takes a practical, data driven approach to evaluating l…
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Writing a book is one of the best things you can do for your tax practice. It can become the best thing to differentiate yourself from your competition. It will become your new business card and it can lead to better clients, speaking gigs, and possibly TV/radio/podcast interviews. Why don't you have a book of your own with your name in the title. …
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Welcome to our exploration of a topic that many tax professionals and licensed practitioners often grapple with: raising fees. Despite the ever-present dynamics of inflation and market forces, numerous professionals find it incredibly challenging to increase their rates. In this episode, we'll dive into several key reasons behind this hesitation an…
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In this episode of the Clinker Factor, Ian Riley talks to Tang Jun, Vice President of Huaxin Cement Co., Ltd. and WCA Member, about the latest developments at its Kunming Chongde Plant which received this year's WCA Innovation Award for its contribution to the efficiency of cement plants and new practices from which other companies can learn.…
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Collecting retainers has been one of the best things that I ever did. I collected a 50 percent retainer on tax preparation. I would do at least a 50 percent retainer on collections cases. If you want to know more and how to handle this in your tax practice, this episode is for you.על ידי Dan Henn, CPA, CTR™
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Ever gone to the office worked a whole day and on your way home you are thinking, "What the Heck did I do today?". You feel that you have nothing to show for it. You answered two to three "Got a minute" phone calls, returned all of the email that came in within 5 minutes of it showing up and even met with a few clients that were not previously sche…
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In the latest episode of the Clinker Factor, Ian Riley talks to Fouad Kammoun, Director Sales – Near East, Middle East and Central Asia of Thyssenkrupp Industrial Solutions AG, about his experience in the cement industry and the organisation's latest projects in developing carbon capture technology.על ידי World Cement Association
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In this episode of the Clinker Factor, Ian Riley talks to Sam Draper, CEO of Seratech, about Seratech’s technology, business model and whether the technology can be scaled to a size interesting to a cement plant.על ידי World Cement Association
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In our first podcast of 2024, Ian Riley talks to Thomas Atkinson, Head of International Affairs at Hoffmann Green Cement, about the award winning clinker free technology developed by Hoffmann and their approach to promoting their products directly with developers.על ידי World Cement Association
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In this episode of the Clinker Factor, Ian Riley talks to both Dr. Andreas Sichert, CEO & Co-founder, and Markus Lintl, Head of Industry & New Business at Orcan Energy AG, about modular WHR and possible application in the cement industry including in decarbonising logistics and the supply chain.על ידי World Cement Association
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In the latest episode of the Clinker Factor, Ian Riley talks to Carbon Upcycling Technologies founder and CEO, Apoorv Sinha, about the challenges of running and growing a start up and the use of Carbon Upcycling’s technology to expand the availability as well as the cementitious properties of SCMs.על ידי World Cement Association
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In this episode of the Clinker Factor, Ian Riley speaks to Siegfried Andraess, Global Industry Manager Building Materials & Glass of SICK AG and WCA Member, about the influence of process automation on the cement industry, the role of real-time data monitoring, and the opportunity to use automation solutions to improve safety performance.…
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In the latest episode of the Clinker Factor, Ian Riley speaks to Tom Mitchell, Executive Director of the International Institute for Environment and Development (IIED), on the potential of the Loss and Damage Fund, the pressures that climate-vulnerable developing countries face, and the innovative approaches we can take to combat climate change.…
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In this episode, Ian Riley speaks to Mirjam-Kim Rääbis, Product Developer at UP Catalyst, and Dr. Inger Lise Alsvik, Scientific Researcher at Saferock, about their organisation's most recent collaboration to start developing carbon negative concrete, the challenges of being a start-up, and the opportunities and advantages of working with national i…
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In this episode, Ian Riley speaks to Dr. Gianluca Ambrosetti, CEO and Founder of Synhelion, about the challenges and opportunities of bringing solar fuels to market and the pioneering technology behind the development of solar clinker.על ידי World Cement Association
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In the latest episode of the Clinker Factor, Ian Riley speaks to Hari Harikumar, VP & GM Advanced Carbon & Membranes of CHASM Advanced Materials and WCA Member about the development of the world's largest nanotube reactor and the potential application of nanotubes to cement and concrete.על ידי World Cement Association
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In this episode, Ian Riley speaks to Fabien Charbonnel, CEO of WCA Corporate Member - Cem'In'Eu, about the changing requirements of his customers, the impact of the EU Carbon Border Adjustment Mechanism (CBAM), and the development of low carbon cement.על ידי World Cement Association
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In this episode, Ian Riley speaks to Alex Hall, CEO of Concrete.ai and WCA Member, about his experiences in the concrete industry, the importance of artificial intelligence in optimising concrete performance, and the potential to reduce costs and carbon emissions.על ידי World Cement Association
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In this special International Women's Day episode of the Clinker Factor podcast, Ian Riley speaks to Madhumita Basu, Chief Strategy & Marketing Officer of Nuvoco Vistas Corp Ltd, about her experiences, Nuvoco's sustainability strategy, the importance of gender diversity and the opening of its first all-women plant.…
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In this episode, Ian Riley speaks to David Boyd, CCO of Carbon Re and WCA Member, about their recent whitepaper “Three technologies to reduce climate change” as well as their development of the world's first AI-powered platform for decarbonising energy-intensive industries like cement. The whitepaper can be found at: https://carbonre.com/resources/…
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In our first podcast of 2023, Gurinder Nagra (Founder of Furno Materials) and Greg Houchins (Founder of Chement), join Ian Riley to discuss their ideas, the challenges of commercialising new cement technologies, and the advantages of working with the Breakthrough Energy Fellows.על ידי World Cement Association
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In this episode, Ian Riley talks to Liz Gilligan, Founder of Material Evolution, about building a business based on currently unused sources of cementitious materials, the challenges of launching new products and Material Evolution’s journey as a tech start-up.על ידי World Cement Association
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Receiving penalties from the IRS? Let’s use what the Internal Revenue Manual (IRM) says about penalties to our advantage. In this episode, Dan shares how to start building professional relationships that lead to client referrals, why you should develop a system for onboarding new clients, and some helpful tips for handling penalty abatement request…
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Are you struggling to get new clients? Implementing lead magnets into your marketing plan could be your solution! In this episode, Dan breaks down the different types of lead magnets, how to decide which is best for you, along with multiple real-world examples proving their effectiveness. Dan also shares tips to manage your billings and increase yo…
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In this special Clinker Factor bonus episode, Ian Riley, WCA CEO and Amr Nader, CEO of A³&Co talk to Manon Burbidge, WCA, on the specificities of what's needed to decarbonise the cement industry in the Middle East North Africa (MENA) region, the first steps of a roadmap towards net zero that require minimum investment, and also WCA's annual confere…
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Stop losing clients! Stay top-of-mind and build a better client relationship with a paper newsletter. Join Dan in this information packed episode to learn how to incorporate a paper newsletter into your marketing plan. You’ll also learn when it’s appropriate to use a Power of Attorney and why you need to implement systems into your practice. Key Ta…
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Would you like to prevent paying a preparer penalty? Paul Hamann of RCReports will tell you how. In this episode, Dan and Paul discuss exactly what reasonable compensation is and why it’s important for every tax professional and business owner to understand. They examine some real cases involving reasonable compensation issues and how the tools and…
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Wanting to grow your tax practice and make more money? Then this show is for you. Our first guest on the show, Jassen Bowman, will share why you should add IRS Collections representation to your practice and how to do so with confidence. Join Dan and Jassen as they take a deep dive into developing a recession proof tax practice. They discuss how yo…
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Welcome to the first episode of the IRS Whisperer podcast! In this episode, Dan discusses why you should consider writing a book to expand your marketing strategy and some great tips on how to get started. He also shares some important things to consider when collecting payments from clients before wrapping up with an introduction to handling IRS c…
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Hey fellow tax professional, are you ready to become the superhero your clients need all while achieving financial freedom in your tax practice? Join Dan Henn, CPA, CTR™, CTC, and co-founder of the Tax Resolution Academy® with nearly 30 years of experience in the industry, through invaluable interviews with industry experts and informative discussi…
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In this episode, Ian Riley talks to David McNeil of Sustainable Fitch on the latest news and trends in the world of ESG investing, and the impacts these will have on the global cement and concrete industry. They cover carbon offsets, carbon markets, the expectations of ESG investors and dependence on thermal coal.…
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Greg Kats and Vivian Loftness of the Smart Surfaces Coalition join Ian Riley to discuss the role of concrete in the palette of smart surfaces that planners have available to reduce the risks of climate-induced heat waves and flooding in the world's cities.על ידי World Cement Association
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In this special International Women's Day episode of the Clinker Factor podcast, Ian Riley talks to three women who are breaking the bias in the concrete industry - Nicole Campbell (Yorkton Concrete/Concrete Saskatchewan), Chen Yu (China Concrete Products Association) and Alana Guzzetta (US Concrete) - about their work, their experiences and their …
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Ryan Cialdella of Ozinga talks to Ian Riley all things low carbon concrete - from prices, using new products for projects, interest in blended products, supply chain cooperation, and challenges present and future for the industry.על ידי World Cement Association
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Ian Riley and Manon Burbidge reflect on their time at COP26, discussing the outcomes of the conference, and what the cement and concrete industry can learn, including setting targets to 2030, adaptation and resilience, finance, climate justice and the need for deep collaboration.על ידי World Cement Association
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In this episode, Ian talks to Herb Burton of US Concrete, on everything low carbon concrete, including appetite for the product, need for investment, standardisation, the role of the cement sector and transparency.על ידי World Cement Association
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Ian Riley talks to Liran Akavia, COO of Seebo, about how AI can improve efficiency and lower carbon emissions in the cement industry. The discussion takes us from what process-based AI is, the benefits it can have for the industry's decarbonisation efforts, how to implement it and what producers could gain in terms of better quality, better profita…
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In this episode, Ian talks to Dr Paula Carey, a Founding Director of Carbon8 Systems, the owner of a technology which uses mineralisation and carbonation to treat industrial residues such as cement bypass dust, using CO2 captured directly from flue gas, to produce a lightweight aggregate product. Ian and Paula discuss the science behind this proces…
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