הפודקאסטים הטובים ביותר ב-Donna Kunde Amp Ben Gioia Joya (2024)

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E52 Be The Solution That People Consistently Turn To (and Invest In) |IBGR | Donna Kunde & Ben Gioia (“joya”) 13:01

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“Nothing limits achievement like small thinking; nothing expands possibilities like unleashed imagination.” — William Arthur Ward Become a person worth listening to by investing in your podcast / book thereby multiplying your reach so you can unleash your genius. It’s guaranteed: there will come a time (sooner than you think) when you have enough d…

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E51 Be Easy To Follow By Building Your Monetizing Muscle & Amplifying Your Reach |IBGR | Donna Kunde & Ben Gioia (“joya”) 13:01

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There are a ton of ways to monetize and amplify your podcast. Don’t do them all. Follow the steps, test, and then add / expand when and if appropriate. (You’ll invest later.) Become someone worth listening to by being easy to follow and using the Podcast Profit Playbook. Your listeners (and next clients) are waiting for you to show up and transform…

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E50 Be Heard With A Podcast That People Can’t Stop Listening To |IBGR | Donna Kunde & Ben Gioia (“joya”) 13:01

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Winning the podcast game starts on the inside and comes through your story and your voice. Become a person worth listening to with the right mindset, presence, and voice that translates directly into your podcast and book. Show up consistently and authentically for your listeners (and for yourself) so you can have the greatest impact. Consistency m…

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E49 Be Seen As A Unique Expert With Your Podcast AND Your Book |IBGR | Donna Kunde & Ben Gioia (“joya”) 13:01

2y ago13:01

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The greatest influencers have 3 things in common: their “voice”, what they know about their audience, and what they offer (that nobody else can) Become someone worth listening to by doing the pre-work that you can easily turn into your podcast (and your book). Whether it’s your book or podcast, people listen with their eyes first. Review Episodes 1…

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E48 Marketing & Paid Advertising For Your Podcast 13:01

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“Stopping advertising to save money is like stopping your watch to save time.” — Henry Ford Become a person worth listening to by investing in marketing and/or advertising that’s not a waste of money (because you know your audience). Until now, you’ve been doing organic marketing. Now it’s time to invest in something that will bring a fantastic ret…

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E47 Producing a Commercial For Your Podcast 13:01

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“Build something 100 people love, not something 1 million people kind of like.” — Brian Chesky, co-founder of Airbnb Become a person worth listening to by taking your show’s introduction (or offer) and turning it into a 30 or 60 second commercial. You've done the work. You’ve checked the downloads. You know what people want. Apply this wisdom to cr…

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E46 Syndicating Your Podcast |IBGR | Donna Kunde & Ben Gioia (“joya”) 13:01

2y ago13:01

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“People are hungry for messages of hope and life. What are you broadcasting?” — Morgan Brittany Become a person worth listening to — by easily upleveling your expertise / authority / thought leadership — from (now) being a radio show host (in addition to being a podcast host). (Most podcasters don’t know this.) There are internet radio stations (li…

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E45 When To “Get Behind The Mic Again” 13:01

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“Repetition makes reputation.” — Elizabeth Arden Become a person worth listening to by bringing a whole new level of awareness to your podcast (i.e. seeing from the top of the mountain). When and how will you serve next? What do your people need? Options: look at your downloads to see what’s most relevant, integrate a “hot topic”, take an item or t…

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E44 Misconception #3: You need to launch your book immediately after it’s published, and the only reason for a launch is to sell a lot of books 13:01

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“The publishing of a book is a worldwide event. The attempt to suppress a book is a worldwide event.” — Salman Rushdie There’s a good chance that book sales will get you nowhere. So focus on leveraging your book instead. Two launches are 500% better than one: your soft launch and then your bestseller launch (2-9 months later). Look at your calendar…

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E43 Misconception #2: You can do “good enough” editing and book design, so there’s no reason to pay for it. 13:01

2y ago13:01

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“Because most writers have totally unrealistic concepts of how publishing works.” — Jim Harrison Similar to trying to fix your own electric (or your own plumbing), you’re MUCH better off getting professional help. There are more than 400 steps to publishing a book. (Why would you spend the time, when instead you can be out speaking and connecting w…

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E42 Misconception #1: It’s better to be traditionally published than “self”-published 13:01

2y ago13:01

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“Someone ought to publish a book about the doomsayers who keep publishing books about the end of publishing.” — Evgeny Morozov 99% of the time, traditional publishing is NOT the way to go. “Self”-publishing is a loaded term with lots of baggage. A better descriptor is “nontraditional publishing”. Understand the benefits of nontraditional publishing…

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E41 The Wild West of Book Writing & Publishing (How To Survive The Badlands Without Losing All Your Gold) 13:00

2y ago13:00

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“Much publishing is done through politics, friends, and natural stupidity.” — Charles Bukowski Why is Surviving The Badlands (Without Losing All Your Gold) important for our listeners? It’s easy to avoid the most common publishing mistakes (especially when you work with the right publisher). Debunk the myths and misperceptions about publishing so y…

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E39 Leverage: From Podcast To Evergreen Course — Make Money While You Sleep 13:00

2y ago13:00

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“If you don't find a way to make money while you sleep, you will work until you die.” ― Warren Buffett Become a person worth listening to by giving your listeners an opportunity to go deeper into the transformation that you offer. Start with your interactive ebook and put the ‘expanded’ content (i.e. videos, templates, PDFs, checklists, etc.) onto …

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E40 Leverage: From Podcast To High Ticket Mastermind / Group Coaching 13:01

2y ago13:01

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“Deliberately seek the company of people who influence you to think and act on building the life you desire.” — Napoleon Hill Become a person worth listening to by creating an engaged community around the transformation that you offer. And remember that 1+1 is much more than 2. It’s so much easier than you think AND you can leverage your time while…

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E37 Leverage: From Podcast To Interactive eBook 13:00

2y ago13:00

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“It is much easier to put existing resources to better use than to develop resources where they do not exist.” ― George Soros Become a person worth listening to by creating your ebook automatically, thanks to your show notes. Then leverage, leverage, LEVERAGE! (The ebook is YOUR playbook.) Interactive eBooks have elements with which your audience c…

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E38 Leverage: Memberships (i.e. Twitch / Clubhouse / Podcast Communities) 13:00

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“Membership of an organisation is good, as long as you can make yourself heard.” — Mahathir Mohamad Become a person worth listening to by leveraging (and monetizing) your podcast (with your exclusive content) on other platforms. Some examples of exclusive content: deep dives, your subject matter, networks of influencers, early access, creative cont…

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E33 Amplify — With Your Blog 13:00

2y ago13:00

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“You can buy attention (advertising). You can beg for attention from the media (PR). You can bug people one at a time to get attention (sales). Or you can earn attention by creating something interesting and valuable and then publishing it online for free.” — David Meerman Scott Become a person worth listening to by remembering that each episode’s …

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E35 Amplify — By Posting Your Blogs / Articles On Other Sites 13:01

2y ago13:01

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“It’s all about the brand, baby. You create a value proposition that helps you stand out from the crowd and in doing so the crowd will remember you. And if they remember you they will search for you.” — Michael Martinez Become a person worth listening to by remembering that this is about getting seen (and not worrying about SEO, at least for now) o…

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E34 Amplify — By Guest Blogging 13:01

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“…don’t worry about getting famous. Worry about providing a useful post to the audience of the blog.” — Craig Fifield Become a person worth listening to by remembering the power of leveraging other people’s audiences? That’s why you want to guest blog. Almost everyone wants relevant content — that they don’t have to create — that serves their audie…

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E36 Amplify — From Podcast To A Book That Positions You As A Unique Expert, Authority or Thought Leader 13:00

2y ago13:00

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"Don't reinvent the wheel, just realign it." — Anthony J. D'Angel Become a person worth listening to by positioning yourself as a unique expert, authority, or thought leader with a book that you’re proud of. Leverage the idea / concept of the book BEFORE it’s published or even finished (by having conversations with your potential clients and strate…

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E32 Repurposing: Direct Messages To Your Ideal Clients and Strategic Partners 13:01

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“Cut to the chase.” — Unknown Become a person worth listening to by reaching out to ideal clients and strategic partners (directly), by adding value and making an invitation to explore. This is not about sales; it’s about awareness and adding value. Plus opening the door to possibility. (Big surprise! This isn’t the first time, but it is to differe…

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E31 Podcast Repurposing: Quotes / Memes That Position You As A Unique Expert, Authority, and/or Thought Leader 13:01

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“The biggest difference between time and space is that you can't reuse time.” — Merrick Furst Become a person worth listening to by taking the nuggets from your show notes and coupling each one with an image that represents you and your brand. And share them! Over a series of 52 podcasts (with up to 5 items each from your show notes) gives you up t…

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E30 Podcast Repurposing: Audiograms 13:01

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“Uncommon thinkers reuse what common thinkers refuse.” — J. R. D. Tata Become a person worth listening to by adding a visual element to your audio so you can maximize your marketing through automatic distribution. Automatically create visual audio and automatically post on your relevant social media channels (that gets triggered when your podcast i…

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E29 Podcast Repurposing: LinkedIn and Email Newsletters 13:00

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“There is no art that doesn't reuse.” — Lawrence Lessig Become a person worth listening to by NOT giving it all away in your newsletter. People need a reason to listen. If you give them all the information, why would they take the next step? Q: How does someone know you’re a thought leader? A: Tell them, and keep telling them. Use your show notes, …

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E28 Partnership Monetization Strategies: Ads, Affiliates, Sponsorship, and How To Choose 13:01

2y ago13:01

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“Collaboration is the essence of life. The wind, bees and flowers work together to spread the pollen.” — Amit Ray Become someone worth listening to by choosing what kind of partnership works best for your podcast, season by season (i.e. ads, affiliates, sponsorship). The strategy you use largely depends on the size of your audience. Just starting o…

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E27 The ‘Elevated Infomercial’: Research, Development, and Choosing Lucrative Content 13:01

2y ago13:01

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“Research is formalized curiosity. It is poking and prying with a purpose." — Zora Neale Hurston Become a person worth listening to by doing your homework. (Think webinar.) Your listeners are like a focus group. Educate them and listen to what they want and what they download most. Research, develop, and choose the right content for your audience. …

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E26 Training: Giving Value (and Monetizing Your Podcast) 13:01

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“More and more people are beginning to understand that what is really valuable is having a plan.” — Nick Bamford Become someone worth listening to by NOT giving it all away. When everything you offer is free, it loses value fast. So make sure to find a balance of free + paid content so you can serve (and trigger transformation for) your listeners a…

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E25 Interviews: How To Get The Right Influencers On Your Podcast 13:01

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“When your brand first makes its online debut, it will be relatively unknown. Audience members may begin to trickle in one by one, but you’ll want to find a way to turn that trickle into a downpour.” — Eric Enge Become a person worth listening to by giving the right influencers a reason to be on your show. There’s so much power in borrowing other p…

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E24 How To Build An Audience of Engaged Listeners For Your Podcast 13:01

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"If everyone is moving forward together, then success takes care of itself." — Henry Ford Become a person worth listening to by doing the unexpected. Speak to a dozen or so (at least) of your ideal clients & ideal strategic partners ABOUT the podcast that you’re developing. Now’s a good time to make sure you’re on the right track for content and cl…

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E23 ‘Ummm…’ How To Sit Behind The Mic and Use Your Voice Effectively 13:00

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“Communication works for those who work at it.” John Powell Become someone worth listening to — with a podcast worth listening to — by giving depth and dimension to what you teach… by using your voice right. First (and always) the basics: 1) practice knowing how to use the cough button on mic and mute button on Zoom, etc.; and 2) be aware of “um”, …

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E22 Know, Like, Trust, AND Your Special Sauce: The ‘Extra 12%’ for Your Podcast 13:01

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“We are what we repeatedly do. Excellence, then, is not an act, but a habit.” — Will Durant Become a person worth listening to by remembering that your listeners can’t see you. So how do you connect with people you can’t see? Here are 10 simple ways to go 12%+ during your show, EVERY SHOW. The nutshell: Yes to everything above. And you can start si…

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E21 Instant Death To Your Podcast Starts Here 13:00

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“I’m obsessed with giving the audience something they don’t see coming.” - Jordan Peele, Writer & Director Become a person worth listening to with stories that stop your listeners in their tracks. Facts tell, emotions sell. And you can tell a story in as little as 6 words. “Kentucky trash heap yields unexpected flower.” — John Kurtz Brainstorm all …

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E20 How To Speak On Your Podcast Without Sounding Like You’re Reading A Script 13:01

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“Authenticity is the alignment of head, mouth, heart, and feet – thinking, saying, feeling, and doing the same thing – consistently. This builds trust, and followers love leaders they can trust.” – Lance Secretan Become a CONFIDENT certain person worth listening to so you can be relatable and authentic without sounding like you’re reading from a sc…

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E19 To Script or NOT To Script Your Podcast (OR Option C) 13:01

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“The line between spontaneity & stupidity can be very thin.” — Martin Sheen, Actor Become a person worth listening to by engendering trust by knowing exactly how to communicate clearly and still sound authentic. So FIRST let’s redefine the word script (and walking that line between spontaneous and planned out). Then script the core elements, map th…

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E18 The (Unsexy) Podcast Success Factors 13:01

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“Success is not the absence of failure; it’s the persistence through failure. ~ Aisha Tyler, Broadcaster and Actor How to show up (for yourself) so you can become a person worth listening to. Make/take time to prepare, keeping in mind Parkinson’s Law (the amount of time you give is the amount of time you need) and time “management” that works for y…

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E17 Fear, Your Podcast, and That Little Inner Voice 13:01

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“If we would only see that all limitations are self imposed and chosen out of fear, we would leap at once”. — Adyashanti Become someone worth listening to by actually creating the podcast. (And by not listening to that incessant chatter in your head.) THE SECRET — it’s only scary UNTIL you do it. Want to stop being scared? Just do it. Schedule your…

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E15 Breadcrumbs Are Good Food For Your Podcast 13:01

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“Collecting the dots. Then connecting them. And then sharing the connections with those around you. This is how a creative human works. Collecting, connecting, sharing.” — Amanda Palmer Become a person worth listening to by connecting the dots and laying out the breadcrumbs. When you use your podcast roadmap (and include the breadcrumbs), your list…

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E16 Aligning The Language & Voice of Your Tribe (Consistency Across All Media) 13:01

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Success isn't always about greatness. It's about consistency. Consistent hard work leads to success. Greatness will come. — Dwayne Johnson Become a person worth listening to AND someone worth following by making your voice “seen”, heard, and aligned among print, video, audio, your website, and social media. Verbalize your promises consistently in a…

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E14 Every Podcast Must Have These 2 Messages 13:01

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“Good communication is just as stimulating as black coffee, and just as hard to sleep after. — Anne Morrow Lindbergh Become a person worth listening to so you can stimulate like black coffee. How? Before composing show notes and delivering your next podcast, ask yourself: “What do I want my listeners to SEE, FEEL, KNOW, and DO?” (To stay on track w…

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E13 Put This On The ‘Fridge: Profitable Show Notes Framework & Action Plan 13:00

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Imagine not even having to think about “what goes where” for your podcast! Become a person worth listening to so you deliver a profitable podcast that changes lives. KEEP COMING BACK HERE TO THIS EPISODE 13 (Season 11). This is your podcast bible. Every word you write and every word you record can and will be repurposed into a myriad of different t…

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E10 Interviews, Solo, and Multiple Hosts: The Good, The Bad, and The Ugly 13:01

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Did you know? 75% of people say they listen to podcasts to learn something new. [Why This Is Important] The greatest influencers have 3 things in common: their “voice”, what they know about their audience, and what they offer (that nobody else can). [What you need to know.] - So in this episode, you’re going to discover three ways to deliver your p…

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E11 Test Driving Formats: Podcast Live, Recorded, or Podcast Streaming and How To Make A Smart Choice 13:02

2y ago13:02

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“The sculpture is already complete within the marble block, before I start my work. It is already there, I just have to chisel away the superfluous material.” - Michelangelo [Why This Is Important] As you discovered last episode, the greatest influencers have 3 things in common. From the last episode, you chose your format. Now you’re going to choo…

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E12 Host “How To’s” for Podcast Interviews That Are Worth Listening To 13:01

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“To add growth, lead followers – to multiply, lead leaders.” — John C. Maxwell Become a person worth listening to and a listening multiplier with a clearly structured interview process so you can produce meaningful interviews that add tons of value to your listeners. Hosting a podcast interview is a lot harder than it sounds. It’s not as simple as …

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E9 How To PreLaunch Your Podcast By Building Anticipation and Excitement 13:01

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“You don't have to be a genius or a visionary or even a college graduate to be successful. You just need a framework and a dream. — Michael Dell Become someone worth listening to by leveraging your podcast before you even launch it! Did you know? Your podcast is a product that you will launch just like any other product. Many podcasters don’t reali…

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E8 The 13 Minute Fireside Chat: 4 Steps To Great Storytelling On Your Podcast with Donna Kunde & Ben Gioia (“joya”) 13:02

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1. Did you know? Before cave paintings there were fireside chats… 2. The best podcasts sound like fireside chats. 3. “The What - What you need to know Intro – 1 minute Content – 7 ½ minutes CTA – 2 ½ minutes Outro – 1 minute 4. What you need to do FIRST Create a compelling intro that will induce your audience to listen. Create a similar outro with …

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E7 The Biggest Mistake Podcasters Make (Before They Even Touch The Mic) with Donna Kunde & Ben Gioia (“joya”) 13:02

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1. "To achieve great things, two things are needed: a plan, and not quite enough time. – Leonard Bernstein 2. Become a person worth listening to by not making this terrible mistake. Use show notes. Do show notes! Why? People listen with their eyes first. 3. Show Notes. Persistent, consistent action, with a plan. Keep you calm too! 4. The How - What…

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E6 Episode Titles That Speak The Language of Your Listeners While Attracting and Transforming Listeners Minute By Minute with Donna Kunde & Ben Gioia (“joya”) 13:02

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“Needle in a haystack? That’s easy. Just bring a magnet." — Keith R.A. DeCandido, The Zoo Job Become a person worth listening to by speaking the language of the people you serve. (By getting inside the heads, in a good way.) Most episodes are vague and don't deliver a clear desired outcome or result. Prove to your listeners that you are worth their…

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E5 The 13 Minute Mentor. How To Attract & Transform Listeners With Leveraged Impact and Every Word with Donna Kunde & Ben Gioia (“joya”) 13:00

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“It is much easier to put existing resources to better use, than to develop resources where they do not exist.” ― George Soros Become a person worth listening to because you’re solving problems, offering value, and delivering transformation every 13 minutes. And it’s leveraged! Being a 13 minute mentor makes you worth listening to. Just one hour a …

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E4 Make The Roadmap Work For YOUR Audience: Choosing A Podcast Name & Season Theme So You’re Someone Worth Listening To with Donna Kunde & Ben Gioia (“joya”) 13:01

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Did you know? “Unsexy” is the key to making millions and transforming lives. Become a person worth listening to — for YOUR audience — so people CAN’T stop listening to you, reading your book(s), and/or telling others about you). The roadmap works when you know: who (specifically) you love serving + what they will happily invest in + your “special s…

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E3 The Influencers Formula Made Easy: Your Podcast (& Book) Roadmap — No Guesswork (Plus Leverage) with Donna Kunde & Ben Gioia (“joya”) 13:07

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“I choose a lazy person to do a hard job, because a lazy person will find an easy way to do it.” — Bill Gates Become a person worth listening to with a message, strategy, and tactics that deliver real transformation. And a story that changes businesses and lives. Map your message, share it, and deliver it in a way that leverages your time, money, e…

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