How did people start and grow their business? What was their biggest mistake? What advice would they give others? What inspired them and keeps them going? Great stories from interesting people.
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We're no longer publishing new episodes of this podcast, but check out NPR's podcast The Indicator from Planet Money, where you can get a quick hit of insight into work, business and the economy every weekday afternoon.
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The first podcast from LBAN, the Latino Business Action Network, features alumni from the LBAN Business Scaling program at Stanford. Industry leaders join program alums Elian Savodivker and Juleyka Lantigua in conversations that put a human face to LBAN's world-class research on Latino entrepreneurship.
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Are you tired of crazy fill-in-the-blank forms and avatar worksheets that don’t get you any closer to connecting with your dream clients? Don’t worry. With my proven and repeatable methods, I help business owners create consistent messaging by using their most powerful but also most underestimated resources: their personal stories. My name is Kristin Spencer, and I’m the Lead Writer and Content Creator at Literary Symmetry, a copywriting and ghostwriting agency that I founded when I couldn’t ...
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The Business of Story helps sales and marketing leaders excel through the stories they tell. Hosted by Park Howell, known as The World's Most Industrious Storyteller, this popular weekly show is ranked among the top 10% of downloaded podcasts internationally and is the #1 Business Storytelling Podcast according to Feedspot. #StoryOn!
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Top content marketer Christoph Trappe and guests share tips on connecting better with target audiences. Named a Top 5 storytelling podcast, a Top 50 podcast to listen to in 2021, and a Top 1.5 percent global podcast. Half a million downloads and counting. Listened to in 100-plus countries. Available on all major podcast channels and DBTV. Guests have included: Joe Pulizzi Michael Brenner Kristina Podnar Scott Brinker Seth Godin Barry Schwartz ... and more. Produced by Trappe Digital LLC. Spo ...
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Are you a business owner struggling to connect with your ideal clients? Or maybe you want to nurture an ongoing relationship, but you’re not sure how. If that strikes a chord, then this podcast is for you. Hello – I’m Katie Flamman from Storyteller Media. I’m an award-winning voiceover artist and I specialise in Storytelling for Business. I work with small businesses and global brands, telling their stories from my broadcast quality studio. I’ve been the voice of American Express, The counci ...
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Begeistere deine Kunden mit deinen biografischen Business Stories und überzeuge sie, dass du der richtige Coach, Mentor oder Creator für sie bist. Dieser Podcast zum Thema Business Storytelling, Positionierung und Personal Branding ist unschlagbar. Er zeigt dir, wie du mehr Sichtbarkeit erlangst, Kunden gewinnst und dich leichter positionierst, indem du auch Informationen aus dem Human Design & den Gene Keys einbeziehst, um als Autorität in deinem Metier wahrgenommen zu werden Moderiert wird ...
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Let's talk about the growth of your business through storytelling, metaphor, and great communication. Casual, easy-going. Content over style. Let's just talk. With Sean Buvala.
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Welcome to the Small Business Storytellers, hosted by Marketing and Storytelling expert, Seth Silvers. This show brings you the stories of purpose-driven small businesses and entrepreneurs working hard every day to make the world a better place through business. Each week, we will dive into the practical lessons that can be learned from the success and the failures of small businesses around the country. To stay in touch with the latest episode, follow our host, Seth Silvers on Instagram. We ...
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Ever have a hard time explaining a friend something that happened to you at the office? Characters, the settings, and so on? Stories are what move the world and allow us to remember important facts that we need to know. By telling a proper story for your business, your customers will remember who you are and what you do, and tell it to their peers. Join us on a journey to discussing ways to tell business stories through your message, website, videos and other tools. Hosted by Andy Mizrahi, f ...
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Successful African American business and professional people in Atlanta, GA share stories about their lives and explain how their careers evolved based on the choices they made. Two different podcast series are part of this broadcast. LESSONS from LEADERS allows individuals to talk about their achievements. ABL DUOs interviews two professionals about one topic. All episodes are part of the Atlanta Business League's official 90th anniversary celebration in 2023.
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This is my story of how I chose to start my own business and the mental challenges I faced along the way. It is my introduction episode of where I plan on taking my channel and a little bit of my story 🔥
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The Unicorn Launcher is a business podcast like no other. Follow the real, raw and unfiltered lives of two Australian tech founders pulling apart and rebuilding their small company under the guidance of Silicon Valley super-coach, Matt Mochary (Coinbase, Robinhood, Reddit and more).
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Story Jam Theatre - Business Edition
Chris Krimitsos Brings You Live Storytelling, Featuring Epic Fails, Aha Mom
About Story Jam Story Jam Theatre was created by New York transplant Chris Krimitsos after moving to Tampa and missing the creative scene of his beloved NY. On September 23rd, 2014 (Chris’ Birthday), he invited a few friends to share stories that had impacted them…and Story Jam Theatre was born! The stories were so profound, they deeply touched all who were in attendance. Inspired by his wife’s podcast Biz Women Rock, he set out to create this podcast to leverage the medium and bring these s ...
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Feed Your Business with Love | Storytelling for Your Business
Jenn Dragonette | Business Mentor, Podcast Strategist, Podcast Growth
Supporting healers, coaches, and spirit lead women entrepreneurs through the self-love journey, where you’ll learn to enjoy your life in this current moment and build the business of your dreams! Because building a successful business all starts from within us and at the core is self-love. Breaking the norms of how we are told to "do" business and podcasting. No stiff, HOW to do it here. Just how to get in FLOW and have FUN in your life and business again! Owning your own business should be ...
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This is what we call the unicorn amongst all business podcasts! Where an eminent CEO & an iconic radio & podcast host get together to interview some of the biggest Captains of The Industry. The suave Ceo of HT Media Ltd Ramesh Menon joins hands with Indias most respected & popular Radio & Podcast host Hrishikesh Kannan popularly known as Hrishi K to copresent this. Happy Listening! This a Radio One production, brought to you by HT Smartcast.
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A walkthrough on the "Business" of Canine Rehabilitation. With your host, Anthony Schena CCAT, a certified companion animal rehab therapist who has journeyed from the human PT world to make a difference in our furry friends' lives. Each episode, he pulls back the curtain on the intriguing world of canine rehab. From the nitty gritty of everyday operations to sharing heartwarming success stories, he's going to dive deep into what canine rehab really looks like; the highs, the lows, and everyt ...
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494: Speaking Secrets to Dramatically Increase the Impact of Your Stories
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Laurie Schloff, an Executive Communication Coach at Partners in Communication, Inc., shares the speaking techniques that will dramatically increase the impact of your stories. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business commu…
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BONUS: How I clean up sound on video with Adobe Podcasts
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Good audio matters but when it wasn't recorded as well as it could have, I use the Adobe Podcast audio enhancer for video. Here's the difference it makes and try it here: https://podcast.adobe.com/enhance
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711: What's the role of business storytelling in research?
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Market research veteran Brian Monschein joins me on Episode 711 of "The Business Storytelling Podcast" to discuss just that.Join us and check out Brian's company: https://narrativeinsights.com/
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710: The value of online reviews for local businesses.
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DYK? Customers are willing to spend 31% more at businesses with excellent reviews.Ross McDaniel joins me on Episode 710 of "The Business Storytelling" to discuss just that. He is the Founder of Fencepost, a digital marketing agency that helps home service businesses grow their revenue by increasing their visibility and connecting them with more hig…
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709: Should you use your name as your website's URL
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I have ChristophTrappe.com. Kristin Luck has her name URL. It wasn't always that way. Kristin Luck joins me on Episode 709 of "The Business Storytelling Podcast" to discuss when it makes sense to use your name and when it doesn't. Join us.
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708: The role of creativity in advertising
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James Hurman, founding partner of Previously Unavailable and author of "Future Demand," joins me on Episode 708 of "The Business Storytelling Podcast" to discuss how advertising with award-winning creative qualities leads to better results for brands than marketing without creativity. Join us and grab a copy of his book here: https://amzn.to/3VtKka…
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707: Are you saying what people can't unhear?
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Author Tamsen Webster returns to "The Business Storytelling Podcast" for Episode 707 to "highlight the behavioral, cognitive, and psychological principles that underpin lasting change, and offers a powerful alternative to the standard tactics of influence and persuasion." Join us and grab a copy of her book on the topic here: https://amzn.to/4gnNTH…
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Seasonal Stories: Behind the Scenes at Santa Inc
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It’s nearly Christmas! Which means it’s that time of year a certain someone with the biggest personal brand going gets the festive cogs in motion to being it all to life. Santa! So, who better to explore Santa Incorporated than the CEO herself, Hollie Tinsel! Hollie explores how Santa’s narrative has evolved over time and the moment she thought the…
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#493: How to Unlock Customer Insights That Make Your Stories Sell
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Vivek Shankar, Fractional Content Marketing Strategist, explores why few companies have a handle on what their story is and how to communicate it in an audience-appropriate way. Conducting audience research by asking the right questions is how you solve this issue. Improve your storytelling immediately with my The ABTs of Agile Communications™ quic…
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706: Book launch week: The new "Instagram for Business for Dummies"
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The latest edition is out this week and even includes updates on how to use Threads, which is owned by IG owner Meta. One of the authors, Corey Walker, returns for Episode 706 of "The Business Storytelling Podcast" to let us know what's new.Join us and grab a copy here: https://amzn.to/3OycX2H
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705: How to earn an audience for your podcast
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Tom Webster, author of "The Audience Is Listening: A Little Guide to Building a Big Podcast" joins me on Episode 705 of "The Business Storytelling Podcast" to share what he has learned about how to grow a podcast (i.e. earn audience) and then keep it. Join us and grab a copy of his book here: https://amzn.to/4eRo95n…
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704: What podcasters must know about the new FTC Deceptive Ad Rules
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Gordon Firemark, The Podcast Lawyer™, returns to "The Business Storytelling Podcast" for Episode 704 to discuss the impact of the new FTC rules on podcasters.Join us and feel free to listen to his previous appearance on Episode 253 here: https://lnkd.in/ge_n9Jmy Grab his book here: https://amzn.to/3OoUDZY…
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#492: How to Leverage the Power of Place-Based Storytelling
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Chris Miller, Corporate Communications Manager at Visit Phoenix, explores how to use place-based storytelling to make your brand or destination unforgettable; for instance, helping the world understand that Phoenix isn't just a destination; it's an emotion, a feeling, a living story. Improve your storytelling immediately with my The ABTs of Agile C…
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BONUS: How I secure my eye-level webcam with a stand
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Eye-level cameras help us create the illusion that we look right at the other person. It's a great way to make sure the video podcast episode looks as intimate and friendly as it can. Listening to this on a podcast network without video? Go here: https://amzn.to/3CSG7Hr Grab the products mentioned here: https://amzn.to/3CSG7Hr…
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#491: How to Leverage Your Brand Story for a Profitable Business Exit
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Luke Peters, Founder and CEO of Apex, shares how to unlock the most value in your brand while you position your company for future acquisition. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built. Grab your cop…
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703: What is the future of content marketing?
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Leave your prediction in the comments! What does the future hold? Adaptive content marketing? AI-only? More video? George Chasiotis, founder of Minuttia and other companies, joins me on Episode 703 of "The Business Storytelling" to discuss just that.
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702: Taking the Leap to Self-Employment
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Thinking about going solo? Find out if it’s the right path for you and discover the steps to get started on your own terms. Liz Steblay, author of "Succeeding as a Solopreneur: Six Keys to Taking the Leap, Winning Clients, and Building Wealth" joins me for Episode 702 to share what should be considered and how to make it work.Join us and grab a cop…
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#490: How to Quickly Build a Badass Brand to Profit on Your Expertise
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Pia Silva, Founder of No B.S. Agency Mastery and author of Badass Your Brand: The Impatient Entrepreneur's Guide to Turning Expertise into Profit, shows you how to build the authority machine in your business: Where and how to start. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agi…
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701: What does digital transformation really mean?
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Good question. And technology orchestrator Tom Altman joins me on this episode of "The Business Storytelling Podcast" to discuss that topic with me. Connect with Tom here: https://altuscxo.com/
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700: Let's debate this: Podcast seasons or no seasons?
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Michael Buzinski, who has podcast seasons on his show, returns for this special 700th episode of "The Business Storytelling Show" for a very debatable topic. Should your podcast have seasons or not? He says yes, I say no. What do you think? Join us. Check out his podcast here: buzzworthymarketing.show…
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#489: How to Inspire Meaningful, Lasting Change and Build Enduring Buy-in
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Tamsen Webster, author of Say What They Can’t Unhear: The 9 Principles of Lasting Change, shares… Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built. Grab your copy of The Narrative Gym for Business, a short g…
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699: AI Marketing and the Law: What Marketers Need to Know
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AI tools are easy enough to use - in theory. And certainly we've talked plenty about content quality, using AI as a copilot - not an auto pilot - for certain things. But how about the legal side of things. What do marketers need to know, remember and keep top of mind?Mitch Jackson - lawyer, keynote speaker and expert on the topic - joins me for Epi…
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#151 Strategisches Business und Teamwachstum für UnternehmerInnen | im Interview mit Verena Gibson
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Diesmal habe ich wieder eine ganz tolle Online-Business-Kollegin im Interview, nämlich Verena Gibson. Verena ist strategische Sparringspartnerin für digitale B2C-Unternehmer*innen. Sie ist eine große Unterstützung, wenn es darum geht ein Team aufzubauen und wachsen zu lassen, das zu einem passt. Und Strukturen und Prozesse im Unternehmen zu integri…
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698: How to actually cater to your audience
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Everyone talks about creating content and experiences for their audience, their target buyer, persona, whatever. But how do we really know who they are? Looking at data and online behavior is certainly one way, but have you ever considered a qualitative research study to really get to the bottom of some of their core problems? Isabelle Landreville,…
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#487: How to Discover Your Brand’s Authentic Feminine Archetype
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Jane McCarthy, Brand Strategist & Creator at Goddess Office and co-author of The Goddess Guide to Branding, shares how to identify and use your authentic feminine brand archetype to grow your business. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all …
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697: What works today in word of mouth marketing?
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Word-of-mouth marketing expert Suzanne Reilley joins me on Episode 697 to discuss the age-old topic of word-of-mouth marketing. But, it's also still a thing today. So let's find out how companies can use it to their advantage. What works and what doesn't? Join us. Connect with Suzanne: www.suzannereilley.com…
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#487: How to Ask Better Questions and What Happens When You Don’t
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Sean Grace, President of Peak Luna Media and author of The Art of the Question: A Guide for Seekers, Dreamers, Problem Solvers, and Leaders, shares Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built. Grab your…
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696: How product, brand marketing, and content marketing work together
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Teamwork makes the dream work - so they say. And that also includes the different marketing teams in a company. Product, brand and content marketing and everyone else - how they work together can drive results so much more and even more efficiently. But how do you enable that kind of culture? And the answer better not be MORE meetings. Integrated m…
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#150 Es wird Zeit für mehr Glow im Business | Im Interview mit Heike Moellers
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In dieser Folge spreche ich mit einer wahren Business Glow Creatorin Heike Moellers über die Bedeutung von Ausstrahlung und Selbstbewusstsein im Business. Sie hilft Solopreneurinnen und Unternehmerinnen mit facettenreichen, aufmerksamkeitsstarken Business Portraits und hochwertigen Selfies/Videos, in der lauten Online-Welt als inspirierend und vert…
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695: What is scorecard marketing and how does it work?
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The method and the madness of marketing. On Episode 695 of "The Business Storytelling Podcast" I'm joined by Maxwell Nee, a go-to-market expert to discuss the topic. Join us. Grab the scorecard marketing book here: https://scorecardmarketingbook.scoreapp.com
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694: Solving problems in broken businesses
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How to solve problems and especially when there are more than enough issues in a business? Chris Davenport II joins me on Episode 694 of "The Business Storytelling Podcast" to discuss that topic. Join us. Connect with Chris: https://chd2.com/
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#486: Marshall Goldsmith: How to Live the Earned Life
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Dr. Marshall Goldsmith, ranked as the World’s #1 Executive Coach and author of 55 books, shares leadership insights found in his new book, The Earned Life. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built. G…
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BONUS: How to book your appearance on The Business Storytelling Podcast
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Ready for your conversation with Christoph Trappe? Book your time here: https://www.christophtrappe.com/sponsored-podcast-booking/
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693: How to use AI for brand visibility
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AI can be used for all kinds of things, and that includes improving brand visibility - certainly a good thing! But how does that work? Whitney L. Barkley, an AI strategist, joins me on Episode 693 of "The Business Storytelling Podcast" to share just that. Join us. Connect with Whitney at learnwithwhitney.com…
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How to Build A Positive Company Culture With Your Storytelling
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Fran Mallace, President & CEO of Make-A-Wish Arizona, shares what she has learned in her nearly 40 years in communications and media sales on how to build strong teams and lasting relationships with your storytelling. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative fra…
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692: Accessibility in podcasting
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After the last episode of "The Business Storytelling Podcast" on accessibility, now let's dive into accessibility specifically in podcasting. What does that entail and what do you - as the podcaster - need to know? Dominique Dunlop, Web Accessibility Consultant & Advocate, joins me on Episode 672 to discuss that topic. Connect with her here: http:/…
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691: Why you can't overlook accessibility in your marketing
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Donna Bungard, CPWA, an inclusion leader, disability advocate, and senior marketing accessibility program manager at Indeed, joins me on Episode 691 of "The Business Storytelling Podcast." She discusses the importance of actually implementing the right accessibility strategies, why it matters so much, and what goes into creating an accessibility ro…
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#149 Vertiefung statt Neustart: Business-Kalibrierung für nachhaltigen Erfolg
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Wir entwickeln uns ständig weiter. Es ist nicht nur so, dass wir eine neue Klamotte anziehen und Spaß daran haben, weil wir Modetrends auszuprobieren und manchen Trends folgen und manchen auch nicht. Ich habe einen eigenen Stil entwickelt, genau wie du. Wir setzen Akzente, die wir dazunehmen. Im Business hat man immer das Gefühl, man müsste noch wa…
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#484: How to Share Your Brand Story With Those Who Don’t Look Like You
49:58
49:58
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49:58
Hugo O’Doherty, Director of Partnerships of Moving2 Canada, shares how to communicate your brand — its story, its value, its goods or services — to people who don't look like you or don't have the same cultural reference points as you. Namely, newcomers or immigrants. Improve your storytelling immediately with my The ABTs of Agile Communications™ q…
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