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A podcast filled with surprisingly simple household hacks to help you save money and live better. Hosts Jeanne and Bruce Lubin offer simple solutions to everyday problems and easy, innovative tips for cleaning, DIY, cooking, organizing, and more. To download podcast episodes not shown here, visit QuickandDirtyTips.com
 
Elvie Look: Your Professional Organizing Coach who is helping people get organized with her easy tips and suggestions. These systems help the busy mom, businessman or woman, entrepreneur or student learn the keys to organizing in simple, actionable and manageable steps. She teaches how to get organized and maintain your organized space while carrying on your normal busy life. She is the author of "21 steps from Chaos to Calm."
 
As summer draws to a close, there's one question on everyone's mind: Are you ready to head back to school? The Quick and Dirty Tips hosts have compiled their best tips to help you and your kids go back to school in one handy guide. You'll get tricks for studying, saving money on school supplies, and getting organized, as well as quick refreshers on basic math, science, and grammar concepts to help you and your kids succeed right off the bat. Visit QuickAndDirtyTips.com/backtoschool for more ...
 
Each week, the Ignite Digital Marketing Podcast digs into the digital strategies and tactics that help healthcare organizations accelerate growth. In 10-minute episodes, Cardinal’s digital marketing experts share the latest SEO, PPC, and paid social strategies, news, and tools that will help you build your digital presence and attract more patients.
 
Productivity, Parenting, and Education for Moms with Adult ADHD Are you overwhelmed by the never-ending to do list of motherhood? Are you burnt out and barely keeping your head above water? Are you confused and frustrated by how all the other moms make it look so easy? And somehow you're still floundering despite trying even harder... Your purse is as overflowing as your mind, you never feel like a good enough mom, and you don't dare have anyone over to visit to witness your messy home. You ...
 
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If you’re generating a steady flow of website traffic, but your lead volume is low, your website experience might be to blame. Healthcare consumers have high expectations and will quickly bounce if they don’t find what they need. If you want to improve your conversion rates and generate more leads, you should consider conversion rate optimization (…
 
Peter Christian, author, speaker, business consultant, shares his expertise and organizational effectiveness tips developed from more than 25 years of business experience. From crayons to the C-Suite, Pete has seen it all and has been part of exceptional corporate growth.על ידי Samborowski
 
As a healthcare marketer, how do you measure the effectiveness of a marketing campaign? In website traffic, clicks, or direct sales? While digital platforms make it easier to track engagement and conversions, determining marketing ROI can be difficult if you don’t have a plan. In this episode of Ignite, our hosts, CEO, Alex Membrillo, and VP of Ana…
 
Syklar Lewis founder of Rise Up Kings speaks to the importance of work-life balance. He describes the importance of the pillars of Faith, Family, Fitness, and Finance in developing a fresh understanding of what it means to be a man in today's society. Admittedly "Powered by God", Skylar has effectively balanced a Warrior/Worshiper ethos into a life…
 
Why does link building matter for your healthcare organization? You don’t just need patients to find you; you need Google to find you and source you as a credible, trustworthy, and authoritative site. Our hosts, CEO, Alex Membrillo and SEO Director, John McAlpin, discuss specific strategies and tactics healthcare marketers can use to develop their …
 
What is it that makes your healthcare organization stand out in a crowded digital atmosphere? Defining your unique selling proposition (USP) is the first step in determining what makes you different and why patients should choose to visit your practice. If you can't identify your USP, you'll have a hard time convincing patients to visit your practi…
 
Mama, 100 episodes!?! High fives all around! I hear this one a lot: How can we have more energy for the whole day? How can we do more, be more, get more done? You asked; I answered. We get frustrated that we can't go at the same speed all day long. We're irritated that our day is an energy roller coaster. But why do we think we need to go-go-go fro…
 
Google’s algorithmic strategists continuously refine their approach. They have thus given us Smart Bidding. Essentially, smart bidding uses artificial intelligence (AI) to supercharge your auction strategy - your ads will appear for interested and highly targeted users. Smart bidding is the future of digital advertising. Listen to our hosts, Cardin…
 
Should I tell my child he or she has ADHD? You asked; I answered. This question frequently plagues parents of children with ADHD. We worry about labeling our kids, how others will treat our ADHD kids, if the label makes life harder, if our child will not overcome it, and on the anxiety spiral spins. Here's what I do know as an adult who has ADHD, w…
 
Why are you sending a request for proposal (RFP) to a marketing agency? Your healthcare organization is probably looking for a quality partner to enhance your strategy and help you get patients the care they need. Listen to this episode of Ignite as our hosts, CEO, Alex Membrillo and SVP of Healthcare Marketing, Lauren Leone, discuss how to create …
 
How can we start to accept who we are and how our brain works? You asked; I answered. Here's another question I get often from other folks with ADHD. Keep in mind, I've known about my ADHD for 20 years, so granted, I've got some experience to draw from. It's taken me a while, and yes, I still get frustrated with myself. I'm a human, not robot. My A…
 
Since Google began, they’ve had the goal of becoming more conversational in their search queries. Instead of forcing users to search with specific keywords, they want to make search more chat-friendly and easy to use. At the Google I/O Developer Conference in May 2021, they released two new conversation technologies: LaMDA (Language Model for Dialo…
 
How can we, as moms with ADHD, take care of ourselves? Today I've got 8 new friends for you. Everyone is either a mama with ADHD or a professional who works with moms like us; many of them are both. These ladies are sharing with us what works for our amazing brains. We've been talking about self-care the last few months because self care got a bad …
 
To help patients in the digital era, you need to be able to reach them online. One of the best ways to do so is through social media and, more specifically, Facebook. If you want to maximize your healthcare organization’s reach, build brand awareness, and nurture prospects until they’re ready to visit your office, then you need to consider Facebook…
 
You asked; I answered: How do I get my spouse to understand my ADHD? How do I help my partner understand our ADHD child? ADHD is a family affair! It doesn't only affect the person who has it. The entire family is hurt by this neurological disorder. That means that it can also be a huge point of contention in a family. But how can we get a neurotypi…
 
For an industry that depends on the ability to reach people and provide care, healthcare still struggles to keep up with the latest digital marketing trends. Marketing technologies can help your healthcare organization elevate the patient experience and drive serious bottom-line results. Cardinal Digital Marketing CEO, Alex Membrillo, and SVP of He…
 
It's the first week of June and your kids are either home now or about to be home for the whole summer. That is 3 unstructured months of chaos ahead of you ... but it doesn't have to be! You asked; I answered: What does your summer schedule look like? With a few minutes of planning your create a flexible structure to fit any family during the summe…
 
If healthcare organizations want to rank on the first page of Google, they need a solid SEO foundation. That means having a scalable, organized, and efficient website that supports your content strategy and a strong backlink portfolio that tells Google your website is reputable. In this episode of Ignite, CEO, Alex Membrillo, and SEO Director, John…
 
We're continuing our discussion on mindfulness with Taucha Post. In our last episode, we discussed how mindfulness improves our ADHD symptoms, how mindfulness and ADHD are connected in the brain, along with shame, perfectionism, and setting ourselves up for success instead of letting the failure mindset take over. What is mindfulness and how do we …
 
The COVID-19 pandemic has fundamentally changed the way people receive care, and an unprecedented number of providers and patients have tried telehealth. As we adjust to post-pandemic life, many are questioning telehealth’s staying power. Will consumers continue to use virtual care? In this episode of Ignite, CEO Alex Membrillo and SVP of Healthcar…
 
Mark Noon, author, executive coach, and motivational speaker shares leadership tips. He explains the importance of deliberate planning, individual development, consistent communication, and a healthy dose of fun. Along the way he describes the significance of giant crossword puzzles and water-pistols. Take a "Minute to Begin It." You won't regret t…
 
One of the best (and free) treatments for ADHD is mindfulness. But what is mindfulness and how do we get started practicing mindfulness? Taucha Post of ADHD Yoga is sharing with us all about our brains and how mindfulness creates new pathways for us to learn how to slow down our brains, and present in the moment. We'll also dive into how mindfulnes…
 
Conversion rate optimization (CRO) is more than just design or analytics. It's about understanding human behavior centered around motivation. As a healthcare marketer, you want to make it easy for a user to convert into a patient. By creating ads, landing pages, and content that appeals to people’s aspirations, you’ll be able to persuade them to ta…
 
Mindfulness feels like a really lofty goal for an ADHD brain ...almost unattainable. Yet mindfulness is an ADHD treatment that is recommended over and over again. I was not convinced. Until I met Taucha Post on instagram, @adhd.yoga. I had to know how an ADHD brain can be mindful! This week Taucha shares with us her diagnosis story, having been dia…
 
In the healthcare industry, inbound phone calls have always played a significant role in the patient’s journey. By tracking calls with a dynamic solution such as CallRail, you can not only improve your practice operationally, but you can also use data synced to Google Ads and Google Analytics to optimize your ad campaigns in real-time. In this epis…
 
Coach Harlan Hammack explains the importance of courage in business and life in a captivating interview focused on bespoke leadership training. Coach Harlan describes how adhering to his RSSCO methodology generates business success. You can learn more from Coach Harlan by subscribing to his podcast, The Courage to Lead.…
 
Just one? Really. Big changes come from baby steps. This is baby step 1 of planning your day. But HOW did I figure out how to plan my day in a way that works WITH my ADHD brain instead of against it? Step 1 is learning how to write events in our calendar. Our chaotic brains need ONE system. ONE plan. When we harness the power of the planner, it can…
 
As search algorithms have become more sophisticated and able to provide better results, user behavior has evolved. Instead of searching with fragmented keywords, longer, more conversational queries are now the norm. Google trends analysts note that about 15% of daily searches have never been searched before. CEO, Alex Membrillo and SEO Director, Jo…
 
The Military Fellows of the Security Studies Program (SSP) of MIT provide their views on leadership and service to others. USMC Lieutenant Colonel, John Black; USAF Lieutenant Colonel, Brian Novchich; US Navy Commander Trevor Prouty; Army Colonel Molly Solsbury and Army Colonel Scott Synowiez speak from the collective wisdom of over 100 years of mi…
 
Time. Time Blindness. An ADHD Brain's black hole. Well, what do we do about that? How do we schedule our day if we don't even feel it passing by? Creating a peaceful day is possible when you have ADHD. What you need is instructions on how to organize yourself and make a plan that make sense to your brain. And luckily, I speak your ADHD brain's lang…
 
Research shows that 60% of patients have decided against a healthcare provider based on negative online reviews. Your online reputation is too important to neglect. It influences patients’ perceptions of your brand and determines if they’ll choose your healthcare organization when conducting research online. SVP of Healthcare Marketing, Lauren Leon…
 
What if I told you there is an ADHD treatment available that is completely free with no side effects? I know, sounds too good to be true. But when 2 friends asked me about tapping in the same week, I knew it was time to investigate. Our guest this week is Kate Moryoussef, of Coaching by Kate. Kate uses the Emotional Freedom Technique (EFT), also ca…
 
Dr. Joel Schlesinger, a scholar, author, and award-winning organizational leader, provides perspective of the context that surrounds leadership. Using the historical heroes of his book, (Risk-takers: American Leaders in Desperate Times) Joel describes the traits and character of Washington, Lincoln, Lee, FDR, and Katharine Graham that manifest in r…
 
In July, Google Ads will be rolling out a new update for its platform. They are taking away broad match modifiers and replacing them by expanding phrase match. By doing so, advertisers will be able to target a more-specific audience; their ads will match the intent a user is searching for. CEO, Alex Membrillo and VP of Paid Media & Analytics, Rich …
 
In the past year, the healthcare industry has experienced tremendous uncertainty and economic instability. Many questions remain on what the future of healthcare looks like and how marketers can connect with healthcare consumers. To help healthcare organizations navigate these challenging times, we conducted a survey with more than 100 healthcare m…
 
Nick Prouten, LODE Project Ambassador, enlightens on the power and security of blockchain and bitcoin. (www.lode.one) Describing the current financial environment as a “wild west” digital transformation, Nicholas explains how blockchain and bitcoin offer nothing less than the transparency of finance and the democratization of money. Suggesting ther…
 
What if we challenged the idea that in order to give our kids our very best, we moms have to put our dreams and goals on hold until our children are grown? Our guest this week is Yakini Pierce, of ADHD Love. We're talking about self care for moms who have ADHD and dreaming big and pursuing goals is part of taking care of ourselves. There is a detes…
 
Google has big things planned for 2021. Several updates that have been postponed due to the pandemic are finally making their debut. Cardinal’s Director of SEO, John McAlpin, reviews Google’s mobile-first indexing and ranking shift and the upcoming Core Web Vitals update. Both will impact healthcare organizations and you need to get your website re…
 
Kate Grayson, a money coach from Chicago, Illinois offers her perspective on matching values to budgeting, an effective way to redirect your mindless spending. In the process freedom and flexibility are achieved and personal stress mitigated. Check out her website - BeyondMoney.coעל ידי Samborowski
 
Our guest this week is Yakini Pierce, of ADHD Love. Yakini saw the gap in understanding - people didn't "get" her ADHD kids - and she strives to be a change agent in giving other parents the resources they need and want to help their children succeed. Yakini was diagnosed after both of her children were diagnosed with ADHD, and she started ADHD Lov…
 
Our guest this week is Kate Moryoussef, of Coaching by Kate. Like many of us, Kate was torn between stay at home mom and working mom, wanting to be home with her babies but also feeling like she was drawn to more. As she wandered her way into her calling, as many of us do, Kate realized that who she wanted to help were women like herself - but she …
 
Smart marketers know it’s not SEO versus PPC; you need both. Alex and Lauren discuss how these two foundational tactics work together to increase brand awareness and your visibility on search. They answer the top question people ask: Where do I start? And outline an approach that marketers can use to build their SEO and PPC foundation and prioritiz…
 
Bharat Kanodia, the creative force behind the YouTube Channel - "What It's Worth" explains the importance of a realistic value assessment of your business. The founder of Veristrat, Bharat has been in business valuation since 2000 and has valued assets in real estate, industrial, personal property and financial assets including some unique assets i…
 
Our guest this week is Anna Rubano, of In Tune with Anna K. We're talking about self care for moms who have ADHD and we're talking about food choices. This is a sore spot for a lot of us moms. How do we plan for healthy eating when we're barely surviving on handfuls of goldfish crackers and sandwich scraps leftover from our toddler? Take a deep bre…
 
The battle that has been brewing between Apple and Facebook is coming to a head and marketers need to prepare their digital advertising campaigns. As Apple’s iOS operating system upgrades to version 14, it is introducing privacy policies that will affect how Facebook handles ads. Our Director of Paid Social, Landon Daugherty, reviews the changes an…
 
Our guest this week is Anna Rubano, of In Tune with Anna K. Anna is part of the late diagnosis club, finding out about her diagnosis as she learned about her son's ADHD diagnosis. We cover aaaaaaall the feelings of shame starting in childhood, feeling like we're not good enough, and the grief & relief of having your diagnosis. Anna's soft spoken st…
 
This episode of Ignite takes a look at the biggest changes that have occurred in healthcare marketing in the past year. Alex Membrillo and Lauren Leone, SVP of Healthcare Marketing, discuss how the pandemic has accelerated virtual care adoption, shifted marketing messaging, and pushed more healthcare organizations online as they try to recoup patie…
 
Phil Pelucha, the creative force behind Billionaires in Boxers, explains how the authentic media of podcasting can be your VIP backstage pass to “level up” your business network. In a rapid-fire interview, Phil suggests that with the right mentorship, you can build international credibility for domestic dominance. He also laments on the struggles o…
 
Our guest this week is Dina Quondamatteo, better known as The ADHD Lawyer. We're talking about self care for moms who have ADHD and who better to teach us first than a mom who has been momming for 17 years? Movement and exercise is a great way to get our dopamine flowing, and Dina will encourage you no matter where your physical ability currently s…
 
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