Business Of Aesthetics ציבורי
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Marisa Faircloth, PA-C, the Founder/Owner of the Restoration MedSpa, shares her journey in the Aesthetic Industry for more than 35 years and how she built the Restoration Medspa and expanded it into a two-location practice within six years.
 
We discuss how Agnes RF and Scarlet SRF created an entirely new experience in Dr. MacRae's practice and the effectiveness of Aesthetics Management Partners (AMP) in providing proper training and after-sales service.
 
Jeff talks to Dr. Melinda Lacerna about the approach to minimally invasive procedures, the application of Renuvion® by Apyx Medical® & much more about the journey to start the LA Plastic Surgery & Dermatology.
 
Are we all called to own practice & is it the only way to find fulfillment in our careers? Couldn't one have a better destiny & make a significant contribution to the world by being a good steward? So, in this episode, we'll find out which is best for you: practice ownership or employment.
 
Ideal for all the entrepreneurs out there! This week, we will talk about how someone can start and grow a successful practice during a time like COVID-19. We will be talking about choosing the right team, the right business name, procedures that keep patients coming in, services to offer at the initial stage, and almost everything about building a …
 
This podcast is primarily for, Practitioners who want to sell their practice due to unexpected events such as COVID 19, Young doctors who are considering buying or investing in established practices, Mid & late-career doctors who are considering their long-term plan and transitioning out.
 
All the things you need to know about finances as we discuss how to get tax advantage, the right financial plan for your future, government programs, the right financial decisions and ins and outs of the finances for the aesthetics owner.
 
Are you someone practicing or looking to practice within a group practice? This episode will provide you insight on how you can promote yourself in the business & how you can build up your network. The simple yet strong marketing approaches you can take to establish your name & patient population!
 
Technology & digitalization has made the Internet become an everyday necessity for us today. More importantly, it’s changed how patients look for an ideal practice to take care of their needs. Your website & your online presence today work 24/7 to help potential patients get to know you, then grow to like & trust you to choose you! It’s essential t…
 
Starting a new venture & maintaining it or taking your current practice to the next level is always associated with risk, especially if you’re new and haven’t done this before. So how do I set up a financial backup plan? Is it a wise choice to get a loan? How do I go about building up a great team? What’s the best possible way to maximize revenue &…
 
Marketing is an essential factor in getting new patients and building awareness about your practice. But, whether you’re a new practice owner or if you’ve owned a practice for decades, knowing where, how & what to invest in to drive new patient growth & practice awareness with a lot of effort is a question we all have. Naren invites Cassie Lane, a …
 
As practitioners, we are all ultimately working towards perfecting our craft & our skills. Being focused on the present, understanding your strengths, acknowledging your weaknesses, and most importantly, the willingness to admit them are some of the lessons that make us who we are. The pathway to success is a journey where we learn from ourselves &…
 
Often, it can be a challenge to give the best patient experience with the best clinical outcomes. This is because patients often have different demands that can run opposite to what you may offer as a solution - so how do we solve this issue? To discuss this and more, we have invited aesthetic industry veteran and dermatologist Dr. Sarah Haydel on …
 
Leading a well-aligned team that shares your passion for providing the best possible care to patients and your vision of practice success is not always easy to achieve. Being able to retain top talent often begins at the very top. Your “dream” team will often have two different key types of leaders: a leader with soft management skills and another …
 
Dermatologist Dr. Steven Cohen is a renowned personality in Aesthetics, and he is also the founder of www.facesplus.com. He is an author, inventor, and artist and is an internationally recognized plastic surgeon. Dr. Cohen was selected as one of the Top Plastic Surgeons in America by U.S. News and World Report, Castle Connolly, and Best Doctors, In…
 
Dr. Anna A. Bar is an Associate Professor of Dermatology and Co-Director of Mohs micrographic surgery. She is also an expert in Special Focus on Cosmetic and Laser Surgery, Dermatologic Surgery, Melanoma, Skin Cancer Surgery. Dr. Anna A. Bar joins us in this week’s episode with Jeff Richmond, to share some of her techniques and advice from her jour…
 
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