"Chatbots, Brain Tech & Authenticity in AI: An Expedition with Anthropic, OpenAI, Neuralink, Meta & Adobe"

AI in Marketing

"AI in Marketing" delivers insightful analysis of the latest advancements and industry news impacting artificial intelligence within various sectors. In this episode, we explore Anthropic's introduction of a voice mode to their Claude chatbot and its potential appeal. We also discuss OpenAI's move to encourage developers to embed their ChatGPT sign-in feature in third-party apps. Then, we delve into Neuralink's astonishing growth, leaping from a previous value of $3.5 billion to a massive $9 billion. We talk about criticisms raised by Yann LeCun, Meta's AI chief, on the inadequacies of current artificial intelligence models and their failure to mimic sophisticated human behaviors. Lastly, we examine the complex relationship between AI's integration into social media content creation and the ongoing debate over its impact on authenticity and originality in brand narratives. Tune in for a comprehensive overview of the week's most significant updates in the world of AI.

• https://www.getvoicestream.com/
• https://www.nytromarketing.com/
• https://techcrunch.com/2025/05/27/anthropic-launches-a-voice-mode-for-claude/
• https://techcrunch.com/2025/05/27/openai-may-soon-let-you-sign-in-with-chatgpt-for-other-apps/
• https://www.semafor.com/article/05/27/2025/elon-musks-neuralink-raises-fresh-cash-at-9b-valuation
• https://cointelegraph.com/news/meta-ai-boss-ai-lacks-intelligent-behavior-report
• https://www.marketingbrew.com/stories/should-brands-use-ai-in-social-media

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About:

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.
As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.