Small Practice, Big Impact: Claire Nash on Cash Flow, Clients and Confidence

Architecture Social

Charging 50% upfront. Blogging to get work. Teaching part-time and even working as a dinner lady in the early days.

From just herself to a team of six. Refusing to play the “starving artist” trope. Claire Nash isn’t just running an architecture practice - she’s rewriting the manual.

In this honest, funny and practical conversation, Claire breaks down what it’s really like running a small architecture studio in the UK. From cash flow crunches to the mindset shift needed to chase overdue invoices, how she carved out a niche in barn conversions, scaled the team, and wrote two books along the way.

If you’re dreaming of starting your own practice or just want to make yours a little less chaotic, this one’s for you.

00:00 Welcome to the Architecture Social Show

01:17 Introducing Claire Nash: Author and Architect

01:50 Starting an Architecture Practice: Claire's Journey

03:34 Challenges of Running a Small Architecture Practice

05:58 Managing Cash Flow and Client Payments

20:25 Marketing Strategies for Architects

24:41 Public Speaking and Networking Tips

28:56 Navigating Social Media Platforms

30:18 The Power of Real-Life Networking

32:57 The Importance of Niches in Business

39:39 Balancing Business and Personal Life

42:30 Writing and Publishing Books

49:24 The Role of AI in Architecture

54:16 Conclusion and Contact Information

____

📐 The Architecture Social is an online platform packed with content to help you find new jobs, stand out from the crowd and take your career in Architecture to the next level

💻 Find out more at https://www.architecturesocial.com