תוכן מסופק על ידי Jennifer Milius. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Jennifer Milius או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
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Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
תוכן מסופק על ידי Jennifer Milius. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Jennifer Milius או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
This is part two of a four part series all about bringing your vision to life and goal setting. Part two s starts the process for creating the vision, so that you have an idea of where you’re going. If this episode resonates with you and you’d like to dig deeper and stop going in circles and trying to figure it out by yourself, then join me for Tea At The Table! Bring your favorite drink (mine's tea) to this complimentary, no obligation consult and let's chat about what you would like to achieve and what it would be like to work one-on-one together. As an entrepreneur, you are a leader, and you also know that investing in yourself is how you grow and how your business prospers, so don’t keep doing at it alone and trying to figure it out by yourself, you’ve got too much going for you to not have what you need to get there, so visit www.jennifermilius.com/contact to get started
תוכן מסופק על ידי Jennifer Milius. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Jennifer Milius או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
This is part two of a four part series all about bringing your vision to life and goal setting. Part two s starts the process for creating the vision, so that you have an idea of where you’re going. If this episode resonates with you and you’d like to dig deeper and stop going in circles and trying to figure it out by yourself, then join me for Tea At The Table! Bring your favorite drink (mine's tea) to this complimentary, no obligation consult and let's chat about what you would like to achieve and what it would be like to work one-on-one together. As an entrepreneur, you are a leader, and you also know that investing in yourself is how you grow and how your business prospers, so don’t keep doing at it alone and trying to figure it out by yourself, you’ve got too much going for you to not have what you need to get there, so visit www.jennifermilius.com/contact to get started
This week is answering the question what are you in the business of, and here's a hint: it's probably not the thing you think it is by itself. This kind of transformation starts on the inside, and the first step is shifting your mindset, and I have a freebie to support you with that. It's called Leverage Your Full Potential and it's a micro-course experience to help you start recognizing the leader within, so go to www.jennifermilius.com and get started!…
Your thoughts and language reflect how confident you feel, and how you see yourself drives the difference you believe you can make, so let this episode help you change directions when you need a boost and remember how amazing you are. This kind of transformation starts on the inside, and the first step is shifting your mindset, and I have a freebie to support you with that. It's called Leverage Your Full Potential and it's a micro-course experience to help you start recognizing the leader within, so go to www.jennifermilius.com and get started!…
Your mind is so powerful and it believes what you tell it, especially about yourself the most. So this episode was inspired by a quote about making a difference and how to shift your mindset to remember the difference you can have. This kind of transformation starts on the inside, and the first step is shifting your mindset, and I have a freebie to support you with that. It's called Leverage Your Full Potential and it's a micro-course experience to help you start recognizing the leader within, so go to www.jennifermilius.com and get started!…
What does The Greatest Showman 's song "This is Me" have to do with leadership? Listen to hear the 11 takeaways Jen has from that song. Remember - your vision, idea, course, book, service are important to be shared, and YOU have to shared them. You've got what it takes! This kind of transformation starts on the inside, and the first step is shifting your mindset, and I have a freebie to support you with that. It's called Leverage Your Full Potential and it's a micro-course experience to help you start recognizing the leader within, so go to www.jennifermilius.com and get started!…
This episode was originally shared as a Facebook live off of my page at authorjennifermilius, but it was packed full of goodness that I wanted to share it here with you. Enjoy! This kind of transformation starts on the inside, and the first step is shifting your mindset, and I have a freebie to support you with that. It's called Leverage Your Full Potential and it's a micro-course experience to help you start recognizing the leader within, so go to www.jennifermilius.com/confidence and get started!…
If the goals you’ve set are big., but the steps you’ve figured out to achieve those goals also feel big, it can feel paralyzing. In this episode, Jen helps you get unstuck so that you can reach your goals. Showing up as the confident business leader you're meant to be is a transformation that starts on the inside. And although there's a lot of change going on, you don't have to navigate through it alone. Join my free group called Recognize the Leader within and get support, social connection, and strategies to get closer to your goals while working from home and be the confident leader you're meant to be. If this resonates with you, go to www.jennifermilius.com and join.…
Inspired the beach memories, Jen puts some perspective on patience and how that relates to leadership. This kind of transformation starts on the inside, and the first step is shifting your mindset, and I have a freebie to support you with that. It's called Leverage Your Full Potential and it's a micro-course experience to help you start recognizing the leader within, so go to www.jennifermilius.com and get started!…
As you lead your business or organization, it can get noisy and overwhelm can start to creep in, and that's without the added stress and juggling with staying home during a pandemic, so this episode is intended to help you move past the overwhelm and get into a centered space and better able to lead. Showing up as the confident business leader you're meant to be is a transformation that starts on the inside. And although there's a lot of change going on, you don't have to navigate through it alone. Join my free group called Recognize the Leader within and get support, social connection, and strategies to get closer to your goals while working from home and be the confident leader you're meant to be. If this resonates with you, go to www.jennifermilius.com and join.…
If you feel like you're off course on achieving your big goals and vision, then this episode is for you. In it, Jen gives tips for how to stay on track with your goals. Showing up as the confident business leader you're meant to be is a transformation that starts on the inside. And although there's a lot of change going on, you don't have to navigate through it alone. Join my free group called Recognize the Leader within and get support, social connection, and strategies to get closer to your goals while working from home and be the confident leader you're meant to be. If this resonates with you, go to www.jennifermilius.com and join.…
You know those party packs of individual playdoughs? Well, those pint size goodies are the inspiration for today's episode. Enjoy! Showing up as the confident business leader you're meant to be is a transformation that starts on the inside. And although there's a lot of change going on, you don't have to navigate through it alone. Join my free group called Recognize the Leader within and get support, social connection, and strategies to get closer to your goals while working from home and be the confident leader you're meant to be. If that resonates with you, go to www.jennifermilius.com/group and join, we'd love to have you with us!…
Inspired by a college lecture, Jen talks about achieving a vision or goal and what you can do to help bring your idea to reality. Whether it's just you running your own business or you're leading a team, you won't want to miss this episode! This kind of transformation starts on the inside, and the first step is shifting your mindset, and I have a freebie to support you with that. It's called Leverage Your Full Potential and it's a micro-course experience to help you start recognizing the leader within, so go to www.jennifermilius.com/confidence and get started!…
When challenging situations are going on, it can be difficult to see what's going right. In this episode, Jen gives three steps to help you shift and look for the positive, so that as you keep doing them, the easier it will be. Showing up as the confident business leader you're meant to be is a transformation that starts on the inside. And although there's a lot of change going on, you don't have to navigate through it alone. Join my free group called Recognize the Leader within and get support, social connection, and strategies to get closer to your goals while working from home and be the confident leader you're meant to be. If that resonates with you, go to www.jennifermilius.com/group and join, we'd love to have you with us!…
If you're feeling pulled in too many directions and stress and overwhelm are getting to you, then carve out a few minutes to listen to today's episode. You're worth immediate action. Showing up as the confident business leader you're meant to be is a transformation that starts on the inside. And although there's a lot of change going on, you don't have to navigate through it alone. Join my free group called Recognize the Leader within and get support, social connection, and strategies to get closer to your goals while working from home and be the confident leader you're meant to be. If that resonates with you, go to www.jennifermilius.com/group and join, we'd love to have you with us!…
The technology we have is amazing because we can use it to bridge time zones and footprints. It makes working from home smoother and much more productive. Today's episode includes six tips to help keep you connected and engaged with remote team members or clients. Showing up as the confident business leader you're meant to be is a transformation that starts on the inside. And although there's a lot of change going on, you don't have to navigate through it alone. Join my free group called Recognize the Leader within and get support, social connection, and strategies to get closer to your goals while working from home and be the confident leader you're meant to be. If that resonates with you, go to www.jennifermilius.com/group and join, we'd love to have you with us! The shoutouts made during this episode were because Jen loves the tools and is an affiliate for them, but she was not compensated for mentioning them.…
When you think about point of view as it relates to a book, it's the perspective of the character and how the story is told. The same can be said for leadership and driving your overall vision forward, so in this episode Jen will tackle what your POV is and if it needs to shift. This kind of transformation starts on the inside, and the first step is shifting your mindset, and I have a freebie to support you with that. It's called Leverage Your Full Potential and it's a micro-course experience to help you start recognizing the leader within, so go to www.jennifermilius.com/confidence and get started!…
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