127: The Importance Of Centering Black Voices & Creating Unfiltered Content w/ James Dubose

Black to Business

Name: James Dubose

Business Name: FOX SOUL

Current Title: General Manager

Location: Los Angeles

Educational Background: Wake Forest University

About James: James DuBose is the General Manager at FOX SOUL; the Black community’s premiere free streaming platform. Prior to FOX SOUL—following his career as an NFL player on the Detroit Lions—James worked on many hit television series as an Executive Producer, like E! Network’s "WAGS Atlanta"; and other notable projects under DuBose Entertainment, such as Kevin Hart’s "One Mic Stand", "Keyshia Cole: The Way It Is", and more.

With over 1,300 hours of live and interactive programming annually, FOX SOUL is home to some of the most iconic faces and voices of the culture. Under James’s leadership, the streaming channel has gone from concept to a rising network with more than 55 million viewers in less than two years.

As a long-time television producer, filmmaker, and entertainment industry executive, James felt African Americans didn’t have a voice in this space. He was inspired to build a platform that truly allows the voices of the culture to be heard in its rawest, unfiltered form. Now, with James in his current role, FOX SOUL is leading the charge in showcasing the diversity of the Black experience.

DURING THIS EPISODE YOU’LL LEARN:

• The impact of media on the Black community
• Why we need Black voices in the media
• The importance of creating unfiltered content
• The state of Black representation in media
• The challenges facing Black media in terms of growth
• How to deal with cancel culture
• How the Black community can support Black voices

For complete show notes and resources mentioned for this episode go to: blacktobusiness.com/127

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