Ep. 42 - RevPar Problems, Real Talk: When Memes Meet Metrics with Calvin Tilokee How do revenue managers really think? What makes hotel rates spike during Taylor Swift concerts—or Bigfoot conventions? And why do memes about ADR hit harder than your star report? In this episode of Tickets to Travel: The Business of Travel Experiences , we sit down with Calvin Tilokee of RevPAR Media, the sharp mind behind the viral @RevPARProblems Instagram account. Calvin pulls back the curtain on hotel pricing strategy, compression events, influencer marketing, and what event producers often get wrong when pitching to hotels. Whether you’re trying to block rooms for a major festival, fill your hotel over a soft week, or just want to understand the secret language of revenue managers, this episode is packed with insight and humor. This episode is a must-listen for hotel sales and revenue teams, meeting and event planners, festival promoters, and hospitality marketers. Follow @RevPARProblems on Instagram for daily hotel truths and satire. And subscribe now to hear why Calvin says: “We don’t need your group when we’re already full. Call us the week after Christmas.” For more insider conversations at the intersection of travel, ticketing, and live experiences, follow us on all socials @Tix2TravelPod and subscribe wherever you get your podcasts. If you haven’t listened yet, head to www.tttpod.com to catch up on past episodes.…
What's the difference between Spotlight's local search and cloud search. How do Universal Links fit into that equation? Are Universal Links actually "links"? Cofounder and CEO Alex gives his take on the world of app linking. Answering questions on Twitter @branchmetrics #AskAlex
What's the difference between Spotlight's local search and cloud search. How do Universal Links fit into that equation? Are Universal Links actually "links"? Cofounder and CEO Alex gives his take on the world of app linking. Answering questions on Twitter @branchmetrics #AskAlex
The explosive growth of mobile and native apps have transformed the ways consumers engage with brands. To adapt to the increasingly mobile-savvy consumers, companies need to adopt an open mindset and explore innovative solutions. Branch has designed the Mobile Transformation webinar series as a platform and invited thought-leaders from various industries to share strategies and best practices that drive growth, engagement, and retention on mobile. We’ll talk about everything in mobile, from the most - and least - successful campaigns to best practices to drive growth and revenue. On our second episode of the Mobile Transformation series, we'll cover: -Mobile growth best practices -Real-world strategies for winning growth campaigns, and what to avoid -Tactics on how to succeed in the mobile ecosystem…
The explosive growth of mobile and native apps have transformed the ways consumers engage with brands. To adapt to the increasingly mobile-savvy consumers, companies need to adopt an open mindset and explore innovative solutions. Branch has designed the Mobile Transformation webinar series as a platform and invited thought-leaders from various industries to share strategies and best practices that drive growth, engagement, and retention on mobile. Join us for a 30-minute interview with Amanda Goetz, the VP of Consumer & Product Marketing over at The Knot. We’ll talk about everything in mobile, from the most - and least - successful campaigns to best practices to drive growth and revenue. We’ll have plenty of time to take questions live - register today to secure your spot. On our first episode of the Mobile Transformation series, we'll cover: -Mobile growth best practices -Real-world strategies for winning growth campaigns, and what to avoid -Tactics on how to succeed in the mobile ecosystem…
Cofounder and CEO Alex announces Deep Views, a complementary technology to Branch's deep linking solution. Breaking down the app store barriers, Deep Views provide a dynamically-created app preview in a user's browser of deep-linked content, prior to being taken to the app store and then to the deep-linked content within the app itself.…
Cofounder and CEO Alex talks about his experience as an app developer and how difficult it is to find growth and drive users through the app store barriers. Listen to the two ways to get featured in the app stores, and why that isn't enough to support great apps worthy of growth.
What's the difference between Spotlight's local search and cloud search. How do Universal Links fit into that equation? Are Universal Links actually "links"? Cofounder and CEO Alex gives his take on the world of app linking. Answering questions on Twitter @branchmetrics #AskAlex
Cofounder and CEO Alex explains the iOS 9 privacy changes, how Universal Links work, and what it means for existing app features. Answering: Why did Apple kill the method call canOpenURL:? Do Universal Links make up for it? Learn more at https://branch.io Playlist: #MobileFirst Minipods https://soundcloud.com/branchmetrics/sets/mobile-first-minipods Find us on Twitter @branchmetrics #AskAlex…
Confused about deep linking standards? Know your App Links from your Universal Links? And what about Google's App Indexing? Can these website metatags really be considered "Links"? Cofounder and CEO Alex gives his take on the world of app linking. Answering questions on Twitter @branchmetrics #AskAlex…
What are Deep Links? Cofounder and CEO Alex Austin explains deep linking, deferred deep linking, and now contextual linking in less than three minutes.
Ever started your app outside the US? Wondering what it takes to succeed in fragmented markets? We sit down with Carousell, based out of Singapore, to talk about mobile growth from a foreign perspective. Hear how they deal with marketing spend, hacking MVP solutions, driving mobile growth, and tackling new markets.…
In this edition, Austin and Tyler talk about growth at We Heart It. The company's story is unique and dates back to 2010, but Tyler helps walk listeners through some strategies they have taken to drive new, awesome features and how they've succeeded in continuing to drive their mobile strategy.
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