L.L. Bean vs. Stanley: Heritage Brand Adaptation for Modern Audiences
Manage episode 387896213 series 2889293
This episode unpacks how these iconic outdoor brands, L.L. Bean and Stanley, have reinvented themselves for new generations, blending tradition with trendy campaigns and digital-era fame. Perfect for marketers and brand enthusiasts, it's full of insights on evolving classic brands in today's fast-paced market.
For the episode research and reference materials, visit stirlingbrandworks.com/insights.
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