How to Go from Leader to Thought Leader with Denise Brosseau | Ep #70

Building Better Managers

The very best leaders and managers, at every level, carry a a presence about them. Whether among a small team or an entire organization, that presence can draw people to you. And your role as a leader, of course, is not just to bring people together through your actions and ideas, but to move them toward a common goal or cause.

Being a thought leader is a time-tested, effective way of harnessing your expertise, experience, and your networks to influence others, but most companies have no idea how to leverage it. On this episode, BetterManager co-founder Wendy Hanson brings back Denise Brosseau, the founder and CEO of Thought Leadership Lab and best-selling author of “Ready to Be a Thought Leader?,” to discuss how better understanding the dynamics of thought leadership can prove to be a difference-maker for any business.

Denise has worked with tens of thousands of leaders and their teams across the globe for over 20 years, helping them to accelerate their journey from leaders to thought leaders.

You’ll learn the three steps to put you on the road to becoming a successful thought leader:

• Crafting your brand. Have you differentiated yourself from others with similar backgrounds?
• Making sure people know what you know. Do people know what your expertise is? Have your defined and clarified that?
• Developing a unique point of view and perspective of where the world is going.

For transcripts and other available downloads, please visit the BetterManager website.

Use specific link: https://bit.ly/bettermanager-e70-ls

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