126. Always be working on Plan C because your Plan B is ready to implement

Business Buyer Diaries: the Reality Before, During, and After

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Ever been hit by a curveball that left your business reeling? We get it, and that's precisely why we're unpacking the invaluable lesson of contingency planning. Imagine the chaos when Facebook ads are your lifeline, and suddenly, you're banned – a nightmare we chat openly about in this episode. Dive into our candid conversation as we reveal the importance of having not just a Plan B, but also a Plan C, ensuring that no matter what comes your way, you're ready to pivot and protect your business's future.
Throughout our discussion, we don't just share war stories – we offer strategies. From marketing to staffing, we discuss the power of preparation and the art of swift adaptation when the unexpected strikes. Our personal experiences are a testament to the need for a safety net, as we touch on the perils of over-reliance on a single strategy. This episode is a treasure trove for entrepreneurs who value resilience, providing insights on how to stay afloat, keep feeding your customers, and continue to thrive in the most challenging of times.

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