Q&A: Medea Benjamin, CODEPINK Co-Founder

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Higgle: The B2B Sales Club

1
Why You Need to Grow Your Customer’s Decision Confidence with Brent Adamson and Karl Schmidt 36:25

לפני 11 weeks36:25

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36:25

Are you ready to discover why building customer self-confidence is more crucial than ever in today's B2B sales landscape? Brent Adamson and Karl Schmidt join us today, the duo behind the upcoming book "The Framemaking Sale." These sales experts unravel the critical yet often overlooked aspect of buyer confidence. They shift the focus from traditional supplier-centric models to the empowering idea that true confidence comes from within the customers themselves. This perspective not only transforms how we view B2B sales, but also highlights the importance of nurturing decision confidence. Throughout our conversation, Brent and Karl introduce their innovative concept of framemaking, a strategy that aligns sales solutions with client priorities. This approach goes beyond typical sales tactics by fostering genuine, lasting relationships with clients, even when they choose competitors. Their ideas promise to shake up conventional sales methods. Topics covered during this episode include: Why buyer confidence should be supplier-agnostic and focus on customers' decision making abilities. How Brent and Karl met each other at Corporate Executive Board (now part of Gartner). Why nurturing customer decision confidence is crucial in B2B. How framemaking aligns sales solutions with client priorities to overcome decision complexity. Why the book emphasizes customer confidence over supplier trust for effective decision making. The impact of decision complexity, information overload, and outcome uncertainty. Why understanding clients' businesses deeply helps navigate obstacles and maintain deal momentum. How salespeople can anticipate and overcome potential deal barriers. Why gaining customer confidence involves addressing emotional and rational decision aspects. Listen now to learn how to revolutionize your B2B sales approach with innovative framemaking techniques that build lasting customer relationships. Brent on LinkedIn: https://www.linkedin.com/in/brentadamson Karl on LinkedIn: https://www.linkedin.com/in/karl-schmidt-q…

לפני 27 ימים 1:09:30

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Medea Benjamin, co-founder of the pro-peace, feminist grassroots organization CODEPINK, talks about her life as an activist and CODEPINK's current campaigns focusing on Gaza, Ukraine, Iran, and Latin America. She also talks about the nonviolent, disruptive actions taken by CODEPINK at congressional hearings and elsewhere to bring attention to their causes.

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#Books #Politics #Arts #News #CSPANs The

Q&A: Medea Benjamin, CODEPINK Co-Founder

C-SPAN Bookshelf

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published לפני 27 ימים

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345 פרקים

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1
BN+: Lien-Hang Nguyen, "Hanoi's War" 1:09:35

לפני 5 ימים1:09:35

1:09:35

This year marks the 50th anniversary of the fall of Saigon. Netflix is offering a five-part documentary series titled "Turning Point: The Vietnam War," directed by Brian Knappenberger. The series includes never-before-seen footage of the war from the CBS archives. Also included in the documentary are interviews with participants in the war, both from the North and the South. One of the most frequent voices heard during the series is Columbia University professor Lien-Hang Nguyen, born in Vietnam in 1974. She is the youngest of nine children and was brought to the United States by her parents in 1975. Prof. Nguyen is the author of the 2012 book "Hanoi's War: An International History of the War for Peace in Vietnam." Learn more about your ad choices. Visit megaphone.fm/adchoices…

1
Q&A: Jonathan Turley, "The Indispensable Right" 1:09:43

לפני 6 ימים1:09:43

1:09:43

George Washington University Law School professor Jonathan Turley discusses the history of free speech in America and the people who advanced it. He argues that the right to free speech, enshrined in the First Amendment, is a basic human right that protects all the others. Prof. Turley also talks about current attempts by government, universities, and the private sector to limit free speech in the United States. Learn more about your ad choices. Visit megaphone.fm/adchoices…

1
Dave and Dina McCormick, "Who Believed in You?" 51:57

לפני 6 ימים51:57

51:57

Sen. Dave McCormick (R-PA) and his wife Dina McCormick discussed the importance of mentors and shared stories of successful politicians and business leaders who have had their lives changed by them. This event was hosted by the Ronald Regan Institute in Washington, D.C Learn more about your ad choices. Visit megaphone.fm/adchoices…

1
BN+: William Geroux, "The Fifteen" 1:16:22

לפני 12 ימים1:16:22

1:16:22

One October morning in 2018, journalist William Geroux says he was returning some books to his local Virginia Beach Library when he noticed a new state historical marker planted in the ground near the front entrance. It said the library was built on the site of a World War II prisoner of war camp. In Mr. Giroux's author's note in his latest book called "The Fifteen," he writes that he "was surprised and a little embarrassed" not to know that, during World War II, the U S had 700 POW camps spread throughout the United States in 46 different states, housing 371,683 German soldiers and 49,784 Italians. His book is subtitled "Murder, Retribution, and the Forgotten Story of Nazi POWs in America." Learn more about your ad choices. Visit megaphone.fm/adchoices…

1
Q&A: Peniel Joseph, "Freedom Season" 1:09:31

לפני 13 ימים1:09:31

1:09:31

University of Texas at Austin history professor Peniel Joseph, author of "Freedom Season," talks about the pivotal events of 1963 that impacted the Civil Rights Movement in America. That year, which marked the centenary of Lincoln's Emancipation Proclamation, also saw the assassinations of President Kennedy and Mississippi civil rights activist Medgar Evers, the publication of James Baldwin's bestseller "The Fire Next Time," and the bombing of the 16th Street Baptist Church in Birmingham, Alabama, which killed 4 little girls. Learn more about your ad choices. Visit megaphone.fm/adchoices…

1
AW: Mark Bauerlein, The Dumbest Generation Grows Up: From Stupefied Youth to Dangerous Adults 1:10:26

לפני 13 ימים1:10:26

1:10:26

Emory University professor Mark Bauerlein argues that the lack of general civics knowledge by Millennials poses a threat to America's political and social institutions. He was interviewed by the Federalist's culture editor Emily Jashinksy Learn more about your ad choices. Visit megaphone.fm/adchoices…

1
BN+: Claire Hoffman, "Sister, Sinner" 1:14:05

לפני 19 ימים1:14:05

1:14:05

It's a story from the 1920s, 30s, and 40s. The book by Claire Hoffman is called "Sister, Sinner: The Miraculous Life and Mysterious Disappearance of Aimee Semple MacPherson." FSG, the publisher, further emphasizes that the story is "the dramatic rise, disappearance, and near fall of a woman called Sister Amy who changed the world." Author Claire Hoffman, who has a master's in religion from the University of Chicago, says Aimee Semple MacPherson may not be known to many today, but she was a global star at the inception of global media. Learn more about your ad choices. Visit megaphone.fm/adchoices…

1
Q&A: Mark Whitaker, "The Afterlife of Malcolm X" 1:09:22

לפני 20 ימים1:09:22

1:09:22

Former Newsweek editor and managing editor of CNN Worldwide, Mark Whitaker, discusses the life and legacy of the Black nationalist leader Malcolm X, who was assassinated in 1965. Mr. Whitaker, author of "The Afterlife of Malcolm X," talks about Malcolm X's split with the Nation of Islam, his relationship with Martin Luther King Jr. and Muhammad Ali, and his posthumous impact on Barack Obama, Clarence Thomas, and others. Learn more about your ad choices. Visit megaphone.fm/adchoices…

1
AW: Teresa Ghilarducci, "Work, Retire, Repeat - The Uncertainty of Retirement in the New Economy" 58:50

לפני 20 ימים58:50

58:50

New School economic professor Teresa Ghilarducci offered her thoughts on how to make retirement in the U.S. attainable for more Americans. She was interviewed by Washington Post economics correspondent Abha Bhattarai. Learn more about your ad choices. Visit megaphone.fm/adchoices

1
BN+: Kathryn Olmsted, "Red Spy Queen" 1:11:14

לפני 26 ימים1:11:14

1:11:14

In several recent episodes of the podcast, we have featured books about the World War II era. An important figure from that time has been mentioned but not discussed during any of those interviews. Her name is Elizabeth Bentley. She was the first person to reveal, to the FBI and the Congress, the names of people living in the United States and spying for the Soviets, both Americans and foreign-born operatives. To better understand this former communist spy turned informant, we asked Kathryn Olmsted, author of "Red Spy Queen," a biography of Elizabeth Bentley, to tell us the late spy's story. Learn more about your ad choices. Visit megaphone.fm/adchoices…

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C-SPAN Bookshelf « » Q&A: Medea Benjamin, CODEPINK Co-Founder

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The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

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Q&A: Medea Benjamin, CODEPINK Co-Founder