Gear Gimmicks

Casting Across Fly Fishing

Rightfully so, many consumers think that marketing is out to divide them from their hard earned money. Consequently, most hype surrounding new or novel innovations is received with a fair amount of skepticism.

But what if some of these features are more than gimmicks?

Today I'm sharing four products with design or function elements that I have heard people call "gimmicky." While I don't think any are worth paying exorbitantly more for, I do think they have their merits. Listen as I walk through each and give reasons why you may very well consider adding such a piece of equipment to your collection... or even your main rotation.

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