How Gen Z influence China’s consumption trends in fashion?

China Trends

China’s Gen Z grew up in an enormous economic boom. They have a very different idea about what to do with their money than their parents. How they spend is going to have a huge impact on future business, both in and out of China.

Our guests from the fashion industry share their firsthand experience and insights about China’s Gen Z:

Simon Xi
Senior Director Business and Development
Coach China

Dr. Li Jun
Dean of Shanghai International College of Fashion and Innovation
Donghua University