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The Art of Storytelling and Whiskey Tasting with Paul Boomer
Manage episode 435742114 series 3474709
תוכן מסופק על ידי Sales RX and Wizard of Ads Employee Optimization, Sales RX, and Wizard of Ads Employee Optimization. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Sales RX and Wizard of Ads Employee Optimization, Sales RX, and Wizard of Ads Employee Optimization או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Leah Bumphrey and Dennis Collins host Paul Boomer for an engaging discussion on storytelling, whiskey tasting, and marketing insights. Paul shares personal stories, including a remarkable Corvette giveaway and his journey in whiskey sommelier training at the Wizard Academy. This episode highlights how to beautifully merge storytelling with business marketing, making for a captivating listen.
00:00 Welcome to Connect and Convert
00:58 Introducing Producer Paul
02:05 The Whiskey Sommelier Journey
03:53 Whiskey Marketing School Insights
06:42 A Personal Story with Whiskey
09:56 The Corvette Giveaway Adventure
17:43 The Power of Storytelling
18:34 The Power of Sensory Marketing
18:53 Nostalgic Memories and Smells
20:30 The Science Behind Smell and Memory
21:57 Guess the Price of Whiskey
24:31 The Influence of Presentation
26:24 The Storytelling Experiment
34:05 The Value of Storytelling in Marketing
36:17 Final Thoughts and Farewell
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