How to 6x your LinkedIn following (while maintaining your standards & sanity) in a year with Zoë Hartsfield

Content Logistics

If you’re in marketing and sales, you’re on LinkedIn. And most professionals use it in the most meaningful way, giving their best to help people solve problems, learn a new skill, or find a new job.

But marketers, especially those who have just started their careers, sometimes feel insecure when posting on LinkedIn. They often forget that they're experts in terms of their experience and that they have more authority to speak on things they know more about than anyone else.

In the new episode of Content Logistics, Camille Trent welcomes her ex-coworker, Zoë Hartsfield, the Community Manager at Spekit. They share the best practices for posting on LinkedIn, things to keep in mind when starting from zero, and the best ways to apply the 30/60/90 plan for engaging with the LinkedIn community.