Delving into Long Tail Keywords: How I leverage KeywordPeopleUse
Manage episode 416828972 series 3571011
Welcome to today's episode of Content Superhero, titled "KeyWordsPeopleUse - A New Way to Find Long Tail Keywords." In this episode, our host Mike dives deep into the world of keyword research, specifically focusing on a tool that's changing the game for content creators — Keywords People Use. Whether you're starting a new blog or trying to optimize your existing content, finding the right keywords can be a daunting task. Mike will guide us through how this innovative tool helps unearth valuable long tail keywords quickly and efficiently, enhancing your content strategy.
What's in this episode:
1. **Introduction to Keyword Research for Blogs**
- Importance of long-tail keywords for new blogs
- Introduction to the "Keywords People Use" tool
2. **Detailed Overview of the 'Keywords People Use' Tool**
- Tool sources: Google's "People Also Ask," autocomplete, Reddit, and Quora
- Key features: keyword generator, content explorer, AI assistant
3. **Using 'People Also Ask' for Finding Long Tail Keywords**
- Example of searching the term "gravel biking"
- Exploring deeper questions related to the main search
4. **Potential Issues with Keyword Cannibalization**
- Explaining keyword overlap and its impact on SEO
- Strategies to avoid repetitive content
5. **Visualization and Data Export Features**
- Options to download visualizations and data
- Using topic clusters and related searches for content planning
6. **Using Google Autocomplete for Keyword Research**
- Methodology and advantages of autocomplete for keyword discovery
- Practical demonstration with the keyword “gravel bike”
7. **Exploration of Reddit and Quora as Research Sources**
- Significance post-Google helpful content update
- Ways to utilize queries from these platforms in keyword research
8. **Semantic Keywords and Their Usage**
- Definition and relevance of semantic keywords in context
- Using semantic searches as a springboard for deeper analysis
9. **Keyword Generator Feature**
- How to use the keyword generator for broader keyword exploration
- Example using "gravel bike" to demonstrate the tool’s utility
10. **Content Explorer and AI Tools**
- Investigation into the SERPs and deriving content ideas
- Utilizing AI for creating article outlines and content structuring
11. **Silo Structure Creation and Its Advantages**
- Importance of organized information flow on websites
- Example of a silo structure for a topic like gravel biking
12. **Pricing Plans and Recommendations**
- Different subscription plans offered by the tool
- Recommendations based on usage needs and budget
13. **Conclusion and Affiliate Disclaimer**
- Summary of the tool's benefits and functionalities
- Disclosure about affiliate links and incentives for audiences
Keywords for this episode:
long tail keywords, zero volume keywords, low volume keywords, informational blog posts, keyword tools, keywords people use, niche blogs, content creation, Google autocomplete, semantic keywords, Reddit, Quora, keyword generator, topic clusters, Google sheets, Excel, visualization tools, keyword research, blog post ideas, keyword cannibalization, article outlines, SEO writing tools, content Explorer, SERPs analysis, silo structure, user questions, AI assistant, search engine optimization, keyword cannibalization, competitive keywords
Key points in this episode:
SEO Strategies for New Bloggers: "Every blog post has to start with a keyword and it can be really tough to find good keywords to write about."
— Mike [00:00:00 → 00:00:07]
Exploring Gravel Biking: "It gives you this really cool visualization that you can look at. Basically it takes you from this top level, gravel biking."
— Mike [00:02:30 → 00:02:37]
Exploring Bike Conversions: "Can I turn my bike into a gravel bike?"
— Mike [00:03:56 → 00:03:58]
Topic Cluster Strategy: "The thing that I typically do is formulate these topic clusters, which helps me do more evaluation of the data."
— Mike [00:05:14 → 00:05:22]
Exploring SEO Strategies: "What I use many times is I use the related searches to this, so I'll click to see what other related searches have occurred around this topic."
— Mike [00:05:35 → 00:05:43]
Exploring SEO Trends: "And again, this gives you sort of this all encompassing view of what a lot of the autocomplete types of terms were used that people pulled up."
— Mike [00:07:09 → 00:07:20]
Exploring Online Communities for Content Ideas: "After the Google helpful content update, I noticed that Reddit and Quora listings were once again at the forefront of many search returns that I was getting for different topics."
— Mike [00:08:38 → 00:08:48]
**Exploring AI-Enhanced Content Creation**: "You can use this article outline tool, which is very, very slick."
— Mike [00:11:50 → 00:11:54]
Exploring Gravel Biking Routes: "So if you're into gravel biking, the big deal with it is there's lots of different routes around the United States that people sort of have on their bucket list that they want to take and they've broken it down by that."
— Mike [00:13:18 → 00:13:29]
Exploring Keyword Research Tools: "I strongly urge you to consider the lite plan because ten searches, you know, you can go through that pretty quickly and I think that, you know, you want to be able to really dig down deep and find those long tail keywords."
— Mike [00:15:11 → 00:15:24]
Buy KeyWordsPeopleUse: https://keywordspeopleuse.com/?via=mike
(use discount code SAVE10 for 10% off the first 12 months)
Visit my website and sign up for my monthly newsletter: https://mikeshuey.com
Note: This is not a sponsored podcast although some of the products and services linked to in this description are affiliate links. This means if you click on them and make a purchase, I make a commission.
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