Episode 084 - Mastering Paid Search (PPC) for Law Firms with Mat Nelson
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In this episode, I chat with Mathew Nelson, a seasoned Paid Media Strategist with 15+ years of Google Ads expertise. Mat has successfully managed millions in ad spend across diverse industries, including e-commerce, automotive, home services, and legal.
Mat provides valuable insights into PPC strategies specifically tailored for law firms, discussing both the opportunities and challenges. His approach focuses on building a solid strategy and adjusting tactics to suit each firm's unique needs and local market. Through continuous innovation and data-driven decisions, Mat ensures his campaigns deliver impactful results.
If your law firm is looking to level up its PPC efforts, this episode is a must-listen!
If you’re a small business owner, a marketing manager at a company, or an entrepreneur - please tune in weekly.
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