Building a Successful D2C Brand: From Identity to Optimization with Phil Irvine Head of E-commerce and Growth Marketing at Mojo

Cutting Edge: Web Content Development

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תוכן מסופק על ידי Jonathan Ames. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Jonathan Ames או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

State Secrets: Inside The Making Of The Electric State

1
The Secret To Getting Inspired: Millie Bobby Brown & Chris Pratt Go Behind The Scenes 21:04

לפני 7 weeks21:04

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21:04

Step into the mysterious and visually stunning world of The Electric State as host Francesca Amiker takes you behind the scenes with the creative masterminds who brought Simon Stålenhag’s dystopian vision to life. In this premiere episode, directors Joe and Anthony Russo, stars Millie Bobby Brown and Chris Pratt, writers Christopher Markus and Stephen McFeely, and producers Angela Russo-Otstot and Chris Castaldi reveal how they transformed a haunting graphic novel into an epic cinematic experience. Watch The Electric State coming to Netflix on March 14th. Check out more from Netflix Podcasts . State Secrets: Inside the Making of The Electric State is produced by Netflix and Treefort Media.…

לפני שנה 33:39

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Join them as they:

Explore Phil's journey from technology to e-commerce
Discuss the importance of establishing a clear brand identity before focusing on growth
Examine how to leverage customer data for personalized experiences
Consider effective tactics for optimizing D2C operations and customer retention
Shine a light on the value of email marketing and lifecycle flows in e-commerce
Offer advice for aspiring e-commerce professionals and D2C brand managers

Phil Irvine is the Head of E-commerce and Growth Marketing at Mojo, with over two decades of experience driving growth for D2C and omni-channel brands. His background spans from technology implementations to marketing strategy, giving him a unique perspective on the convergence of technology, data, and creativity in building personalized customer experiences.

If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.

Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so
Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital
Check out our three most downloaded episodes:

If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest
Follow us on our social media pages:
Facebook | Instagram | Twitter | LinkedIn

58 פרקים

#Business #Jonathan Ames #Web Development #Web Content Management #Web Content Development #Business News #Arts #News #Marketing #Graphic Design #Somalia #Contently Manageds #CMS

Cutting Edge: Web Content Development

Building a Successful D2C Brand: From Identity to Optimization with Phil Irvine Head of E-commerce and Growth Marketing at Mojo

Cutting Edge: Web Content Development

published לפני שנה

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MP3•בית הפרקים

סדרה בארכיון ("עדכון לא פעיל" status)

When? This feed was archived on March 03, 2025 08:08 (2M ago). Last successful fetch was on November 30, 2024 12:17 (5M ago)

Why? עדכון לא פעיל status. השרתים שלנו לא הצליחו לאחזר פודקאסט חוקי לזמן ממושך.

Join them as they:

Explore Phil's journey from technology to e-commerce
Discuss the importance of establishing a clear brand identity before focusing on growth
Examine how to leverage customer data for personalized experiences
Consider effective tactics for optimizing D2C operations and customer retention
Shine a light on the value of email marketing and lifecycle flows in e-commerce
Offer advice for aspiring e-commerce professionals and D2C brand managers

If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.

58 פרקים

#Business #Jonathan Ames #Web Development #Web Content Management #Web Content Development #Business News #Arts #News #Marketing #Graphic Design #Somalia #Contently Manageds #CMS

כל הפרקים

Cutting Edge: Web Content Development

1
Reddit's untapped SEO potential: Insights from Ivana Flynn 28:21

לפני 21 weeks28:21

28:21

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Ivana Flynn, a seasoned SEO consultant with extensive experience in the iGaming sector, for an in-depth discussion on leveraging Reddit for SEO success. Join them as they: Explore Reddit's growing importance in SEO strategy Uncover effective techniques for building and managing subreddits Discuss the balance between community engagement and commercial goals Examine common pitfalls and how to avoid them Consider risk management strategies for long-term success Analyze the role of karma and its impact on Reddit visibility Share insights on content development for Reddit communities Ivana Flynn is an SEO consultant who specializes in iGaming and challenging niches. With a background in software development and years of experience in adult and iGaming industries, she brings unique insights into navigating complex digital marketing landscapes. Her expertise in Reddit SEO strategies has helped numerous brands establish a strong online presence in competitive markets. If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts, Spotify, and YouTube Music. Instructions on how to do this can be found here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
Revolutionizing D2C with Amazon Buy with Prime: A Strategic Guide with Corey Brown 26:59

לפני 22 weeks26:59

26:59

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Corey Brown, Founder of buffaBRAND Marketing, for an insightful discussion on integrating Amazon's Buy with Prime feature into D2C strategies. Join them as they: Explore the strategic benefits of Buy with Prime for D2C brands Examine how to maintain brand independence while leveraging Amazon's infrastructure Discuss implementation challenges and solutions Consider the impact on customer trust and conversion rates Analyze how to effectively test and scale Buy with Prime integration Delve into the unified cart experience and customer data opportunities Examine marketing strategies that complement Buy with Prime integration Corey Brown is the Founder of buffaBRAND Marketing, a boutique e-commerce agency based in Buffalo, New York. With over a decade of experience in e-commerce, Corey and his team work as verified partners with Amazon, Walmart, and Shopify, helping brands scale their operations and optimize their multi-channel presence. If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts, Spotify, and YouTube Music. Instructions on how to do this can be found here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
Breaking Down Web Speed: How to Optimize, Innovate, and Dominate w/Chandan Pasunoori 23:06

לפני 23 weeks23:06

23:06

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Chandan Pasunoori, Director of Product Engineering at Nvizion Solutions, for an insightful discussion on modern web development and performance optimization. Join them as they: Explore Chandan's journey from early programming with C to becoming a web development expert Examine the criteria for selecting the right web framework for different project requirements Discuss the challenges and solutions in implementing various frameworks Delve into performance optimization techniques for achieving ultra-fast response times Consider the importance of continuous learning and staying updated with web technologies Analyze the impact of site speed on user experience and SEO Share insights on building scalable and maintainable web applications Chandan Pasunoori is the Director of Product Engineering at Nvizion Solutions, where he leads the development of the Nitrogen platform, a comprehensive solution for web performance optimization. With over 20 years of experience in software development, starting from his early days of creating game trainers to building enterprise-level web applications, Chandan brings a wealth of knowledge in both frontend and backend development. If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts, Spotify, and YouTube Music. Instructions on how to do this can be found here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
Demystifying B2B E-commerce: Essential Strategies and Solutions with Hash Usami, Channel Partnerships Manager at CodUp 24:22

לפני 24 weeks24:22

24:22

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Hash Usami, Channel Partnerships Manager at CodUp, for an in-depth discussion on B2B e-commerce implementation and strategy. Join them as they: Explore the fundamental differences between B2B and B2C e-commerce platforms Examine how modern platforms like BigCommerce and Shopify are revolutionizing B2B commerce Discuss essential features like tiered pricing, bulk ordering, and RFQ systems Analyze the role of data analytics in optimizing B2B e-commerce performance Consider the challenges of digital transformation in traditional businesses Investigate solutions for seamless integration with legacy systems Share insights on starting small and scaling B2B e-commerce effectively Hash Usami is the Channel Partnerships Manager at CodUp, a global technology solutions provider with offices across the United States, Dubai, Qatar, and Pakistan. With extensive experience in both B2B and B2C e-commerce, Hash brings valuable insights from working with businesses of all sizes, from startups to enterprises, helping them navigate their digital transformation journeys. If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts, Spotify, and YouTube Music. Instructions on how to do this can be found here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
Internal Linking Strategy: Building Digital Roadmaps for SEO Success with Tanu Javeri 26:44

לפני 25 weeks26:44

26:44

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Tanu Javeri, Global Head of Search at Foundry, for an insightful discussion on internal linking strategies and their impact on SEO success. Join them as they: Explore the fundamental role of internal links as digital roadmaps for users and search engines Discuss the balance between optimizing for user experience and search engine crawling Examine effective strategies for managing internal links across large-scale websites Consider the impact of internal linking on crawl budgets and site indexing Analyze common pitfalls and best practices in internal linking Share insights on measuring internal link effectiveness and value Delve into the evolution of SEO strategies and industry changes Tanu Javeri is the Global Head of Search at Foundry, where she oversees SEO initiatives across 47 global publications. With over two decades of experience in SEO since Google's inception, Tanu has worked with major brands including IBM, J&J, and Steady Bank. Her expertise spans agency, consulting, and in-house roles, making her uniquely qualified to discuss the intersection of technical SEO and content strategy. If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts, Spotify, and YouTube Music. Instructions on how to do this can be found here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
Mastering E-commerce SEO: Insights from Automotive Industry Expert Patrick Hotchkiss 26:10

לפני 26 weeks26:10

26:10

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Patrick Hotchkiss, E-commerce Manager and SEO Strategist at Horsepower Automotive Group, for an insightful discussion on e-commerce SEO strategies in the automotive aftermarket industry. Join them as they: Explore Patrick's unconventional career path from the music industry to e-commerce and SEO Discuss effective SEO tactics for niche markets, particularly in the automotive aftermarket sector Examine the challenges of managing multiple brands and optimizing for different customer personas Consider the balance between technical SEO and user experience in content creation Analyze the impact of SEO strategies on customer acquisition and e-commerce growth Delve into the importance of cross-functional collaboration in e-commerce success Offer insights on key performance metrics for e-commerce SEO Patrick Hotchkiss is the E-commerce Manager and SEO Strategist at Horsepower Automotive Group, overseeing four brands in the off-road and overland automotive aftermarket space. With a diverse background spanning from the music industry to digital marketing, Patrick brings a unique perspective to e-commerce optimization and SEO strategy in niche markets. If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts, Spotify, and YouTube Music. Instructions on how to do this can be found here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
SEO Strategy Evolution: Enterprise vs. Startup Insights with Jason Hewett 38:11

לפני 27 weeks38:11

38:11

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Jason Hewett, an experienced SEO consultant, for an insightful discussion on working effectively with SEO agencies. Join them as they: Delve into Jason's journey from writer to SEO expert Explore different SEO agency models and their alignment with various client types Discuss common frustrations businesses face when working with SEO agencies Examine the shift from ranking-focused to revenue-focused SEO strategies Consider how to choose the right SEO agency for your business needs Shine a light on the importance of holistic marketing approaches in SEO Offer advice for startups and enterprises on optimizing their SEO partnerships Jason Hewett is an SEO consultant with extensive experience working with both small businesses and large enterprises. His journey from a freelance writer to an SEO expert has given him unique insights into the evolving landscape of digital marketing. Jason's approach emphasizes the importance of aligning SEO strategies with overall business goals, focusing on revenue generation rather than just rankings. If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify and YouTube Music. Instructions on how to do this are here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
Mastering High-Intent SEO: Strategies for Driving Conversions and Business Growth 21:14

לפני 28 weeks21:14

21:14

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Steven Schneider, co-founder and CEO of TrioSEO, for an in-depth discussion on harnessing high-intent SEO traffic to fuel business growth and increase conversions. Join them as they: Explore Steven's journey from affiliate marketing to founding a successful SEO agency Delve into the concept of high-intent keywords and their impact on conversion rates Discuss strategies for identifying and targeting high-converting organic traffic across industries Examine the balance between optimizing blog content and sales pages for search engines Consider best practices for creating SEO-friendly content that ranks and converts Shine a light on critical elements for improving search engine rankings and user experience Offer expert advice on tracking and measuring SEO performance for ROI Steven Schneider is the co-founder and CEO of TrioSEO, an agency specializing in driving organic growth through strategic search engine optimization and content marketing. With a background in affiliate marketing and years of experience scaling businesses through organic search, Steven brings a unique entrepreneurial perspective to SEO strategy. His approach focuses on targeting high-intent keywords and creating quality, SEO-optimized content that drives meaningful traffic and conversions for clients across various industries. If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and YouTube Music Podcasts. Instructions on how to do this are here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
Building a Successful D2C Brand: From Identity to Optimization with Phil Irvine Head of E-commerce and Growth Marketing at Mojo 33:39

לפני 29 weeks33:39

33:39

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Phil Irvine, Head of E-commerce and Growth Marketing at Mojo, for an insightful discussion on building and scaling successful D2C brands. Join them as they: Explore Phil's journey from technology to e-commerce Discuss the importance of establishing a clear brand identity before focusing on growth Examine how to leverage customer data for personalized experiences Consider effective tactics for optimizing D2C operations and customer retention Shine a light on the value of email marketing and lifecycle flows in e-commerce Offer advice for aspiring e-commerce professionals and D2C brand managers Phil Irvine is the Head of E-commerce and Growth Marketing at Mojo, with over two decades of experience driving growth for D2C and omni-channel brands. His background spans from technology implementations to marketing strategy, giving him a unique perspective on the convergence of technology, data, and creativity in building personalized customer experiences. If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
The Future of SEO and Paid Search: Insights from Industry Experts 41:25

לפני 30 weeks41:25

41:25

In this special panel episode of Cutting Edge: Web Content Development, host Jonathan Ames brings together three industry experts to explore the current state and future of SEO, paid search, and content marketing. Join them as they: Delve into the synergies between paid search and organic SEO Discuss the impact of AI on content creation and keyword research Explore the importance of authentic, experience-driven content Examine the role of influencer marketing and sponsorships in digital strategy Consider the value of technical documentation in SEO Analyze the shift towards contextual SEO and user experience optimization Offer insights on cross-border digital marketing strategies Our expert panel includes: Brian Gerstner, President of White Label IQ, a design and development agency specializing in paid media for agencies. Brandon Tancott, Founder and Director of Webstreet Digital, an African-based startup focusing on SEO, content work, and cross-border strategies. Stephen Fahlsing, Founder and Managing Director of Bonfire, a web design and development agency serving middle-market companies, governments, and nonprofits. These industry leaders share their experiences, challenges, and strategies for navigating the rapidly changing digital landscape, offering valuable insights for marketers, SEO professionals, and business owners alike. If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify, and Google Podcasts, instructions on how to do this are here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
Mastering E-commerce: From Product Pages to Customer Experience with Rick Wingender 43:48

לפני 31 weeks43:48

43:48

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Rick Wingender, a fractional CMO and CDO at Small Biz Coach, for an in-depth discussion on e-commerce best practices and strategies. Join them as they: Explore Rick's journey from launching Circuit City's e-commerce site in 1999 to his current role as an e-commerce consultant Discuss critical advice for operating an e-commerce website from a content perspective Examine common mistakes on product detail pages and how to avoid them Consider strategies for generating content at scale for hundreds or thousands of products Delve into the importance of visual presentation, including product images and user-generated content Analyze the role of social proof and trust signals in e-commerce success Reflect on lessons learned throughout Rick's 25-year career in e-commerce Rick Wingender is a fractional CMO and CDO at Small Biz Coach, with over 25 years of experience in e-commerce. Starting his career at Circuit City in 1995, Rick has been at the forefront of digital retail evolution, from launching one of the first major e-commerce sites to consulting for businesses of all sizes. His expertise spans across content creation, product presentation, and strategic e-commerce growth. If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
Why E-commerce Businesses Can't Afford to Ignore AI with Greg Jameson 30:40

לפני 32 weeks30:40

30:40

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Greg Jameson, a pioneer in the intersection of AI and e-commerce, for an insightful discussion on leveraging artificial intelligence in online businesses. Join them as they: Delve into Greg's journey from computer-aided design to AI and e-commerce Explore practical applications of AI in e-commerce, including product description generation and chatbot implementation Discuss how AI can be used for product ideation and design Examine the challenges businesses face when integrating AI into their operations Consider strategies for overcoming the fear of adopting new AI technologies Shine a light on specific AI tools and features effective for improving e-commerce performance Offer advice on measuring the impact of AI implementations in e-commerce Greg Jameson is an AI and e-commerce expert with a rich background in software development. Starting his career in computer-aided design software, Greg has evolved with the digital landscape, now focusing on helping businesses leverage AI to enhance their online presence and sales. His expertise spans from developing AI tools for e-commerce to teaching others how to effectively implement AI in their business strategies. If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
Enterprise vs. Startup SEO: Insights from SIXT's Director of SEO with Thiago Pojda 38:37

לפני 33 weeks38:37

38:37

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Thiago Pojda, Director of SEO at SIXT, for an insightful discussion on the evolution of SEO strategies from startup to enterprise levels. Join them as they: Delve into Thiago's journey from software engineer to SEO expert Explore the main differences between startup and enterprise SEO management Discuss the challenges of scaling SEO efforts as a company grows Examine the importance of adapting SEO strategies to align with business goals at different stages Consider how to effectively allocate resources for SEO in various business environments Shine a light on the value of consistent keyword research and persona development Offer advice for SEO professionals at different stages of their careers Thiago Pojda is the Director of SEO at SIXT, a global car rental and mobility services company. With a background in software engineering and extensive experience in both agency and in-house SEO roles, Thiago brings a unique perspective to managing SEO strategies across different business scales. His journey from working with startups to leading SEO efforts for a major enterprise provides valuable insights for SEO professionals at all levels. If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
How to Make SEO Drive Real Business Results with Emma Valentiner, Head of SEO at Threecolts 29:56

לפני 34 weeks29:56

29:56

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Emma Valentiner, Head of SEO at Threecolts, for an insightful discussion on aligning SEO strategies with business objectives. Join them as they: Delve into Emma's journey from copywriting to SEO specialization Explore how SEO can inform product roadmaps and market expansion strategies Discuss the balance between optimizing for search engines and maintaining brand voice Examine the role of AI in content creation and its current limitations Consider key metrics for measuring SEO success and demonstrating value to executives Shine a light on common misconceptions about SEO and its reputation as a "dark art" Offer practical advice for businesses looking to improve their SEO efforts Emma Valentiner is the Head of SEO at Threecolts, an e-commerce software provider. With a background in copywriting and marketing dating back to the mid-2000s, Emma has been focusing on SEO since 2016. Her experience spans various industries, including healthcare and startups, giving her a unique perspective on the evolving landscape of digital marketing and e-commerce. If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

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Aligning SEO with Business Goals: Strategies for Success with Annika Haataja, SEO Director at Seeker Digital 30:14

לפני 35 weeks30:14

30:14

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Annika Haataja, SEO Director at Seeker Digital, for an insightful discussion on integrating SEO with broader business strategies. Join them as they: Explore Annika's journey from freelance marketer to SEO Director Discuss the importance of aligning SEO efforts with business goals beyond just rankings and traffic Examine strategies for effective collaboration across different teams in SEO projects Consider how to create a culture that appreciates the value of SEO within an organization Delve into the challenges of site migrations and how SEO can lead these cross-functional projects Offer practical advice for overcoming resistance to SEO initiatives Share career insights and sources of inspiration for SEO professionals Annika Haataja is the SEO Director at Seeker Digital. With a background in freelance marketing and agency work, Annika brings a wealth of experience in helping businesses of all sizes grow through effective SEO strategies. Her journey from working with local small businesses to managing enterprise-level clients provides her with unique insights into the diverse challenges and opportunities in the field of SEO. If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here . Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

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Revenue-Focused SEO: Strategies for Maximizing Profitability with Alex Galinos, Head of SEO at Hoppa 36:24

לפני 36 weeks36:24

36:24

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Alex Galinos, Head of SEO at Hoppa, for an insightful discussion on revenue-focused SEO strategies. Join them as they: Delve into Alex's diverse background in SEO across multiple industries Explore the concept of revenue-focused SEO and its importance in modern digital marketing Discuss strategies for aligning SEO metrics with business goals and financial outcomes Examine the crucial connection between SEO, CRO, and PPC in driving profitability Consider the challenges of balancing short-term wins with long-term SEO strategies Shine a light on the impact of technology choices on SEO performance Offer practical advice for SEO professionals looking to demonstrate value to stakeholders Alex Galinos is the Head of SEO at Hoppa, a travel company where he spearheads a revenue-focused SEO strategy across multiple international markets. With experience in diverse industries including gambling, travel, e-commerce, and more, Alex brings a unique perspective to SEO that emphasizes profitability and business impact alongside traditional metrics. Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

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SEO Strategies for Helpful Content and UGC with Darko Ivanoski, Head of SEO at Gentoo Media 39:44

לפני 37 weeks39:44

39:44

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Darko Ivanoski, Head of SEO at Gentoo Media and Founder of 1on1SEO, for an insightful discussion on current SEO trends and strategies. Join them as they: Explore Darko's unexpected journey from nursing student to SEO expert Discuss the implications of Google's helpful content update and its impact on SEO strategies Examine the role of user-generated content in SEO and strategies for optimizing it Consider the challenges of working in highly competitive niches like the gambling industry Analyze the importance of content freshness and its impact on SEO Offer practical advice for staying updated with Google's algorithm changes Darko Ivanoski is the Head of SEO at Gentoo Media, focusing on SEO for Nordic markets and crypto in the gambling industry. He's also the founder of 1on1SEO, where he provides coaching and consulting services. With 11 years of experience in SEO across various industries, Darko brings a wealth of knowledge about navigating Google's algorithm changes and implementing effective SEO strategies in highly competitive niches. Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

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Balancing SEO and User Experience with Jephonie Villegas, Head of SEO at My Biz Niche 30:36

לפני 38 weeks30:36

30:36

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Jephonie Villegas, Head of SEO at My Biz Niche, for an insightful discussion on balancing SEO and user experience in web development. Join them as they: Delve into Jephonie's unexpected journey from nursing to digital marketing Explore the importance of integrating SEO from the initial stages of web development Discuss strategies for balancing technical SEO with user-friendly design Examine the crucial role of content in both SEO and user experience Consider how to measure the success of SEO and UX efforts Shine a light on common misconceptions about SEO among business owners Offer practical advice for finding and working with quality content writers Jephonie Villegas is the Head of SEO at My Biz Niche, a digital marketing agency. With a background in content writing and management, Jephonie brings a unique perspective to SEO, emphasizing the importance of high-quality content and user experience alongside technical optimization. Her journey from nursing to digital marketing showcases the diverse paths that can lead to success in the SEO field. Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

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International SEO: Strategies and Insights with Jimmy Griffith & Chloe Kane 34:53

לפני 39 weeks34:53

34:53

Welcome to "Cutting Edge: Web Content Development". In this insightful episode, host Jonathan Ames sits down with Jimmy Griffith and Chloe Kane from The Luxurist Method to explore the intricacies of international SEO. Jimmy and Chloe share their journey into the world of SEO, emphasizing the importance of continuous learning in this ever-evolving field. They delve into the challenges and strategies of international SEO, discussing the crucial differences between translation and localization, the importance of cultural understanding, and the technical aspects of implementing a global SEO strategy. The conversation covers a wide range of topics, from the nuances of keyword research in different languages to the technical considerations of using subdomains, subfolders, or country-code top-level domains (CCTLDs) for international websites. They also share insights on link building strategies for international markets and the importance of creating localized content that resonates with target audiences. Whether you're an SEO professional looking to expand your skills in international markets or a business owner considering global expansion, this episode offers valuable insights and practical advice for navigating the complexities of international SEO. Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
SEO and Engineering Collaboration: Insights from Dimitris Drakatos 25:26

לפני 40 weeks25:26

25:26

Welcome to "Cutting Edge Web Content Development". In this comprehensive guide, we delve into the often challenging relationship between SEO teams and engineering departments, drawing insights from seasoned SEO expert Dimitris Drakatos. With experience at companies like Paired, Revolut, Workable, and Peanut, Dimitris shares valuable strategies for overcoming communication barriers and fostering a culture of collaboration. Explore practical approaches to aligning team goals, improving workflow efficiency, and handling conflicts between SEO and engineering perspectives. Learn how to make engineers feel like part of the SEO team, quantify the impact of SEO tasks, and effectively prioritize work. Discover the importance of tools and processes in facilitating smooth collaboration, and gain insights into building mutual respect and understanding between teams. Whether you're an SEO professional looking to improve your relationship with the engineering team, or a leader aiming to enhance cross-departmental collaboration, this guide offers actionable advice for creating a more harmonious and productive work environment. Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

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Unlocking SEO Potential: Strategies and Insights with Marta Szmidt 33:29

לפני 41 weeks33:29

33:29

Welcome to "Cutting Edge Web Content Development". In this insightful episode, host Jonathan Ames sits down with Marta Szmidt, an experienced SEO Director working in competitive online industries. Marta takes us through her fascinating journey in the world of SEO, starting from her early days in the educational sector to her current role in a highly competitive online industry. She shares her experiences and the valuable lessons she learned along the way, emphasizing the importance of passion and continuous learning in the ever-evolving field of SEO. The conversation delves deep into the technical aspects of SEO in challenging niches, discussing the complexities of working with different CMS systems, the importance of site crawlability, and the need for constant monitoring. Marta offers valuable insights into link building strategies, content creation approaches, and the critical role of brand protection in competitive industries. Whether you're an SEO professional looking to expand your knowledge or a business owner seeking to improve your online presence in a competitive niche, this episode offers a wealth of practical advice and strategic insights. Tune in to learn from Marta's expertise and gain a deeper understanding of SEO in one of the most challenging and dynamic online landscapes. For more information on iGaming SEO, visit: https://seobymarta.com/blog/igaming-seo-how-to-rank-a-casino-website/ Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

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Enhancing Storytelling with TaleBot: Lessons from Cagri Sarigoz of Intale AI 17:32

לפני 42 weeks17:32

17:32

Welcome to "Cutting Edge Web Content Development". This time, on the show, Jonathan Ames speaks with Cagri Sarigoz, Head of SEO and AI Officer at Citizen Shipper. Cagri is an experienced growth and product leader with over 14 years of experience in various industries and business models. His current role at Citizen Shipper focuses on SEO and AI initiatives. Cagri also co-founded Intale AI, the company that developed Tale Bot, an AI-powered storytelling tool. He discusses at length the learning curve that he and his colleagues experienced while developing this tool which started out as a means to create stories for his daughter using AI-generated text, voice, and images. One vital element of this development process was user feedback and Cagri explains to Jonathan the importance of this aspect. He also looks to the future and details their upcoming plans for Tale Bot. To hear all about those plans and to listen to the advice that Cagri would have offered his younger self, tune in to the full episode now! Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

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The Impact of AI on Content Development: Challenges and Strategies with Phil Chavanne of Eden Ads 49:10

לפני 43 weeks49:10

49:10

Welcome to "Cutting Edge Web Content Development". In this episode Jonathan Ames interviews Phil Chavanne, Director and Head of SEO, R&D & Strategy at Eden Ads. Phil speaks at length on the role of CMS systems reaching back into his long career and wealth of experience stretching back to when the internet was in its infancy in the 1990s. Jumping forward, Phil also has a lot of fascinating perspectives on AI, and he and Jonathan discuss the challenges and benefits of programs like ChatGPT in the context of content development. In a competitive content and SEO landscape, Phil touches on the effectiveness of video as a counterpoint to the masses of AI-generated textual content. Phil shares his extensive background and offers advice for content creators, dwelling on the ethical implications of certain AI programs including the inherent biases baked in by the creators, and the propensity of ChatGPT not to properly source its information. If you want to hear more from Phil and hear him discuss his work at Eden Ads – including some fascinating points around the synergy of PPC and SEO – tune into the full episode now! Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

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The Importance of CMS Systems in Web Content Development with Anthony Sharot 35:25

לפני 44 weeks35:25

35:25

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames speaks with Anthony Sharot, Performance Marketing Director and Founder of Market Appeal among other advisory roles. The pair delve into the significance of incorporating both SEO and CRO to drive website traffic and convert it into customers. Aligning your SEO with your CRO to aid in the creation of the buyer’s journey is an area of particular focus for Anthony. Drawing upon his extensive experience working with renowned companies like WhatsApp, Unilever, and Vodafone, Anthony provided valuable insights into the field. Anthony emphasizes that while SEO focuses on attracting traffic to a website, CRO is centered around converting that traffic into actual sales. Anthony also points people towards his newest upcoming venture, Client Brain, a site that’s going to be launched in the coming weeks! Don't miss out on the valuable insights shared in this episode and tune in to hear lessons in content marketing that you won’t hear anywhere else! Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

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SEO: Make It or Break It with Daniel Tannenbaum of Dan Tan Digital 41:17

לפני 45 weeks41:17

41:17

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Daniel Tannenbaum. Based in London, Daniel is Head of SEO at Dan Tan Digital, heading a team of consultants who help businesses expand their online presence through SEO, PPC, Affiliate, Web Design, and other digital marketing channels. He is also Co-Founder of Techround, the UK’s largest startup and tech new website. Join them as they explore why you don’t need to trick the system to rank in Google, how to approach SEO in banking and finance, and why SEO is truly a make or break for your company. Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

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Working SEO for Large Enterprise with Malte Landwehr, Petrit Halitaj and George Shuter 46:56

לפני 46 weeks46:56

46:56

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by three SEO experts to talk over the unique challenges and opportunities of doing SEO for large enterprises. Each of the guests on this thought-provoking episode has first-hand experience of this: Malte Landwehr is the Head of SEO at Idealo, Petrit Halitaj is the Founder of Veritas SEO, and George Shuter is a leading expert in SEO with the position of Head of SEO. Over the course of this wide-reaching discussion, they explore how to handle rankings across different industries and locations within the same company and why this is particularly challenging during mergers and acquisitions. When it comes to prioritizing SEO tasks in an enterprise project, the guests reinforce the importance of always considering the company's overall objectives and letting them be a guide in your own strategizing. Overall, the conversation provides valuable insights into the unique challenges and opportunities of doing SEO for large enterprises. Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

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Driving Revenue with Informational Blog Content with Naomi Francis-Parker of the Evergreen Agency 36:43

לפני 47 weeks36:43

36:43

In this episode of "Cutting Edge Web Content Development," Jonathan Ames hosts Naomi Francis-Parker, the Head of SEO at the Evergreen Agency. Naomi is a marketing professional who helps e-commerce brands unlock their full potential with digital strategies focusing on driving revenue through SEO, content, and digital PR. During their conversation, they discuss e-commerce content marketing and SEO strategies. Naomi emphasizes the importance of creating informative content alongside product-focused content to engage potential customers. They also talk about measuring content success through keyword rankings and user engagement metrics. Tune in to learn lessons in content marketing that you won’t hear anywhere else! Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

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AI-Driven Web Content Creation with Rahul Ravulapati of A10 Networks 26:00

לפני 48 weeks26:00

26:00

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Rahul Ravulapati. Based in San Jose, California, Rahul is Head of Marketing Operations at A10 Networks, who provide security and infrastructure solutions for on-premises, hybrid cloud, and edge-cloud environments. Prior to this, he was Head of Marketing Automation and Operators at Rimini Street. Join them as they explore how AI can be leveraged to enhance and improve web content creation. Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

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SEO Strategies for Web and Blog Migrations with Tania Miranda of Tellent 42:54

לפני 49 weeks42:54

42:54

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Tania Miranda. Based in Amsterdam, Tania has over eight years of experience in SEO and Content Operators, with a strong track record of driving organic growth that supports revenue generation. She currently acts as Global Head of SEO at Tellent, a premier Talent Management Suite. Join them as they discuss how to structure your SEO content strategy ahead of your web or blog migration to maximize post-migration results. Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

Cutting Edge: Web Content Development

1
Blending SEO-Centric Content with Performance Marketing with John Hutson of Ink Digital 35:01

לפני 50 weeks35:01

35:01

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by John Hutson. Based in Romford, UK, John is Head of SEO at Ink Digital, a performance marketing agency that marries quality and transparency to provide the best ROI for their clients. Prior to this, he acted as Head of Digital Marketing at Storm Creative and Head of SEO at Climb Online. Join them as they explore creating effective content strategies that align with performance marketing objectives. Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital Check out our three most downloaded episodes: Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram How A Good Story Can Transform your Organization with Marcello Grande of First Person Demystifying SEO with Malte Landwehr of idealo If you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages: Facebook | Instagram | Twitter | LinkedIn…

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Cutting Edge: Web Content Development « » Building a Successful D2C Brand: From Identity to Optimization with Phil Irvine Head of E-commerce and Growth Marketing at Mojo

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Building a Successful D2C Brand: From Identity to Optimization with Phil Irvine Head of E-commerce and Growth Marketing at Mojo

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Cutting Edge: Web Content Development « »
Building a Successful D2C Brand: From Identity to Optimization with Phil Irvine Head of E-commerce and Growth Marketing at Mojo