How A Good Story Can Transform your Organization with Marcello Grande of First Person

Cutting Edge: Web Content Development

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Marcello Grande.
Marcello is the Chief Strategy Officer and Executive Creative Director at First Person, a “part consultancy, part creative agency” design and storytelling company based in Oakland, California. Marcello is also the part-time Director of Marketing at the San Francisco Whiskey Bourbon & Scotch Society. He further studied Graphic Design at UCLA and Experimental Animation at the California Institute of the Arts in 2001.

Join them as they examine the role of storytelling in business strategy, gaining a deeper understanding of the target audience, and creating personalized customer journeys.

Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.so
Previous guests include: Naomi Francis-Parker of the Evergreen Agency, Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink Digital
Check out our three most downloaded episodes:

• Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of Autogram
• How A Good Story Can Transform your Organization with Marcello Grande of First Person
• Demystifying SEO with Malte Landwehr of idealo

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