Ep. #29 Joshua Feinberg, CEO of DCSMI | Data Center Go-to-Market Podcast

Data Center Go-to-Market Podcast

In Episode #29 of the Data Center Go-to-Market Podcast, you’ll learn how to close sales faster with your data center leads through five key strategies. Joshua Feinberg, founder of DCSMI, shares insights on providing an excellent prospect experience, leveraging marketing and sales automation, improving sales productivity, and building a full-funnel webinar program. Discover how to educate and build trust with prospects throughout the buyer journey to accelerate deals and win more business.

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0:00 Coming Up In this episode of the Data Center Go-to-Market Podcast

0:37 Introducing 5 Ways to Close Sales Faster With Your Data Center Leads

1:11 Joshua Feinberg from DCSMI

2:12 Biggest Data Center Sales and Marketing Challenges

3:15 Agenda (5 Ways to Close Sales Faster With Your Data Center Leads)

4:34 Provide an Excellent Prospect Experience While Prioritizing Your Growth Goals

12:27 Segment and Personalize Based on Data Center Prospect Actions

17:37 Use Marketing and Sales Automation to Deliver Timely, Educational Data Center Resources

21:51 Implement Data Center Sales Productivity Tools That Eliminate the Most Common Friction Points

24:43 Build a Full-Funnel Data Center Webinar and Events Program That Educates and Builds Trust

32:11 Recap

32:38 Your data center prospects and clients changed how they research and make purchase decisions

33:56 Q&A on 5 Ways to Close Sales Faster With Your Data Center Leads

35:24 How to Get Customers to Become Aware of Your Data Center Products and Services

38:04 How to Find the Right Data Center Contact (~Data Center Decision Maker)

41:07 Pros and Cons of Investing in Data Center Trade Shows vs. Website Content

46:43 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)