Data Guru: Holiday Levers that Impact ROAS

Data Guru by Acxiom

Deidre Drewes of Reprise Commerce joins the Data Guru podcast to break down the steps marketers should take today to ensure a successful 2023 holiday season. From strong, clean CRM data to the right visibility for promotions, the importance of third-party data and Retail Media Networks, Deidre discusses the most important levers to ensure every holiday that exists now is tuned to ROAS and a successful one for your brand.
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