Estelle Bailey-Babenzien on Marrying Sustainability for All With Environments That Build Community and Connections

Design Time

Estelle Bailey-Babenzien is the cofounder and creative director of fashion and lifestyle brand Noah and Dream Awake Design. She’s responsible for building the Noah brand and retail environments, including its downtown New York City flagship, shops within Dover Street Market in Los Angeles and London, and locations in Osaka and Tokyo. The company donates a portion of its profits to causes it cares about. Estelle’s interiors prioritize fabric, a meaningful lifestyle, and conscious consumerism, and they’re classic, soulful, and timeless. Her choice of materials leans on the education she received at Central Saint Martins in London, and her recent project—a sustainably driven townhouse for actor Adrian Grenier in Brooklyn—will be revealed on Domino next month. Noah isn’t just good retail; it’s become a community gathering spot (pre-COVID, of course) for local design and inclusive activism. Listen in as Estelle shares her thoughts on sustainability in design and creating environments that build community and connections.

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