DBE 0245: Rethinking Seasonal Sales Strategies For Your Business

Digital Business Evolution

In this episode of the Digital Business Evolution podcast, Jess is back with segments from her live coaching calls! These powerful excerpts are great to quickly binge and take action in your business.

And we know some of you love watching content on YouTube so you can head over to the DBE YouTube Channel: https://www.youtube.com/@jessicaderose/videos

Today, we explore how to tackle the timing objections many face when launching products or services, especially during busy seasons and the holidays. Jess shares a strategic approach to understanding objections by dissecting them from the surface level down to their roots. By navigating through the beliefs behind objections and backing up your stance with evidence and relatable analogies, you can shift mindsets and communicate effectively with potential clients. Tune in as we break down these myths and equip business owners with the tools they need to challenge narratives and drive success year-round.

As always, cheers to your evolution!

Key Takeaways:

• Structuring messaging to address beliefs, meaning, and objections

• The importance of empathy and not forcing change in belief systems.

• Historical context of sales strategies like Black Friday.

Episode Resources

• For all the juicy details of The Club Membership, CLICK HERE: https://www.jessglazer.com/theclub

• Join Legacy Lounge a 6 Month Mentorship for the leader who wants to create a legacy brand

📸 Current Gear/Camera Setup:

• Roost V3 Laptop Stand

• Rode Wireless GO II (Mic For Solo Episodes)

• Blue Yeti (Mic For Guest Episodes)

Connect with Jess

Instagram: @iamjessicaderose

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Youtube: @jessicaderose