Looks like the publisher may have taken this series offline or changed its URL. Please contact support if you believe it should be working, the feed URL is invalid, or you have any other concerns about it.
התחל במצב לא מקוון עם האפליקציה Player FM !
From conversion copywriter to Case Study Buddy | The journey of Joel Klettke
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on September 28, 2024 12:12 (
What now? This series will be checked again in the next hour. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 365559974 series 3453871
Joel Klettke is a conversion copywriter and the founder of Case Study Buddy. He recently wrote on LinkedIn that it was a "wonky" year in business, asking for help from his network. We talk about what triggered that post, the reality on the ground, the response from his network - and the value of a social network.
Other highlights:
- The CRO industry has exploded in the last few years, with many more people and tools available but also more complexity and noise. It's become more difficult to find someone marketing themselves as a CRO expert or copywriter who actually knows what they're doing.
- How he uses GPT in his business and how ChatGPT saved him a week's work in a recent engagement.
- Joel's top tip for dealing with AI hallucinations with practical examples of prompts he uses to guide it towards accuracy.
- Earned knowledge vs accessed knowledge, why learning by doing is more valuable.
- His approach to social audience building and how he gathered 40k followers by solving problems in public and helping others. This network has led to many opportunities over the years.
- The story behind Case Study Buddy, how he discovered the gap for it and grew from a side project to a business.
- The reality of running a business in a tough economic climate, how Joel asked for help on LinkedIn and the response to that post.
6 פרקים
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on September 28, 2024 12:12 (
What now? This series will be checked again in the next hour. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 365559974 series 3453871
Joel Klettke is a conversion copywriter and the founder of Case Study Buddy. He recently wrote on LinkedIn that it was a "wonky" year in business, asking for help from his network. We talk about what triggered that post, the reality on the ground, the response from his network - and the value of a social network.
Other highlights:
- The CRO industry has exploded in the last few years, with many more people and tools available but also more complexity and noise. It's become more difficult to find someone marketing themselves as a CRO expert or copywriter who actually knows what they're doing.
- How he uses GPT in his business and how ChatGPT saved him a week's work in a recent engagement.
- Joel's top tip for dealing with AI hallucinations with practical examples of prompts he uses to guide it towards accuracy.
- Earned knowledge vs accessed knowledge, why learning by doing is more valuable.
- His approach to social audience building and how he gathered 40k followers by solving problems in public and helping others. This network has led to many opportunities over the years.
- The story behind Case Study Buddy, how he discovered the gap for it and grew from a side project to a business.
- The reality of running a business in a tough economic climate, how Joel asked for help on LinkedIn and the response to that post.
6 פרקים
כל הפרקים
×1 Inside an award-winning experimentation team | Stewart Ehoff (RS Components) 38:43
1 From conversion copywriter to Case Study Buddy | The journey of Joel Klettke 31:33
1 eBay Veteran Shares Online Sales Secrets | Bert Bassett 34:03
1 Checkout optimisation tips from a specialist | Gabriela Florea (Verifone) 21:36
1 How an athlete turned his passion into a successful business | Chad Price (Kettlebell Kings) 29:33
1 How to construct an e-commerce growth model | Oliver Spark & The White Company 28:52
ברוכים הבאים אל Player FM!
Player FM סורק את האינטרנט עבור פודקאסטים באיכות גבוהה בשבילכם כדי שתהנו מהם כרגע. זה יישום הפודקאסט הטוב ביותר והוא עובד על אנדרואיד, iPhone ואינטרנט. הירשמו לסנכרון מנויים במכשירים שונים.