47. How to Show Up Authentically Online with

EmpowHERed with Alli Elmunzer

You don’t get a second chance at a first impression. Kim Wensel wants to help you show up online just as you do in person, so that no matter where someone finds you, they’ll remember you.

Kim is a brand strategist, storyteller, and podcast host. After spending a decade in nonprofits convincing people to hand over money in exchange for nothing but a good feeling, she now helps entrepreneurs use their message to attract their customers in a similar way.

You can find her website and podcast under the same name: Pattern of Purpose.

IN THIS EPISODE YOU’LL HEAR:

• About Kim’s entrepreneurial journey to where she is today.

• How to avoid the “letdown factor”

• How to show up online in a way that feels natural.

• How match your brand voice and tone with visuals.

• How to attract and repel clients.

• Behind the scenes of Kim’s typical day.

KIM’S FAVORITE RESOURCES:

1. Zoom

2. Loom

3. Squadcast

4. Get Rich, Lucky Bitch

5. Google Calendar

CONNECT WITH KIM:

WEBSITE: www.patternofpurpose.com

INSTAGRAM: @pattern_ofpurpose

IF YOU ENJOYED THIS EPISODE OF THE INSPIRED ENTREPRENEUR, I WOULD LOVE FOR YOU TO SHARE IT WITH ME. TAKE A SCREENSHOT OF YOU LISTENING TO THE EPISODE ON YOUR FAVORITE PODCAST PLAYER, SHARE IT ON YOUR INSTAGRAM STORIES, AND TAG ME, @ATTORNEYALLI