Series 2: Ep 1: Entrepreneurial Culture and Capital Markets Day Success with Jose Federico Castillo Martínez
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Today we are joined by The Heineken Company’s Investor Relations Director, Jose Federico Castillo Martínez, to discuss Heineken’s approach to executing a successful capital markets day and his role within the company. We learn about Heineken’s unique entrepreneurial culture and shareholder structure and how Federico stays aligned with management, operations, and marketing regarding investor communications. Tune in as Federico guides us through the role of communication in reassuring the market in trying times and how best to stay on top of operations as IR director.
Key Points From This Episode:
- Introducing Jose Federico Castillo Martínez, Investor Relations Director of The Heineken Company.
- Where Federico is currently based.
- The Heineken Company’s participation in the execution of the largest security monetisation in Europe since 2004.
- Insight into the company’s recent results.
- The importance of communication in reassuring the market.
- Heineken’s capital markets day approach.
- Federico’s role in executing a successful capital markets day.
- The pros and cons of having an entrepreneurial culture.
- Heineken’s unique culture and shareholder structure.
- How Federico stays on top of operations within the company.
- Why it’s important for IR directors to stay aligned with management when preparing investor communications.
- Federico’s relationship with Heineken’s marketing teams as IR director.
- His path from physics to investor relations.
- Federico’s involvement in Heineken’s decision to exit Russia.
- Federico’s college beer, home-alone beer, and party beer.
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