When Event Marketing & Digital Marketing Have Sex

Entertainment Marketing - Event Marketing and Digital Marketing by Laurent Lootens - Lapin Quotidien

On this episode, I will give you a great framework on how to use Event Marketing and Digital Marketing, in order to create a great Brand Experience.

Event Marketing is about 2 things: creating a shareable experience and collecting as much data as you can.

Digital Marketing : Here we will talk about 3 things : social media marketing / website and e-mail marketing.

All these elements combined, will allow you to create a real brand experience, and to get a huge ROI on your marketing budget.

Hope you enjoy listening to this episode. Let's connect!