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From Energy Boosting to Full Relaxation: The Strengthening of Oppositional Behaviours and Needs
Manage episode 316809873 series 1161382
As part of Euromonitor International's Megatension series, analysts Lucas Pinto and Chloe Maarek discuss how the pandemic has aroused a range of different feelings, leading some to increased anxiety and stress, and others to a higher proactivity and “can-do” attitude. Based on these conflicting needs, products aiming to enhance focus and attention are becoming more popular at the same time as products intending to increase relaxation and calmness. Pandemic-related needs have brought this polarized trend into beverages, consumer health and cannabis, but where will it go from here?
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Manage episode 316809873 series 1161382
As part of Euromonitor International's Megatension series, analysts Lucas Pinto and Chloe Maarek discuss how the pandemic has aroused a range of different feelings, leading some to increased anxiety and stress, and others to a higher proactivity and “can-do” attitude. Based on these conflicting needs, products aiming to enhance focus and attention are becoming more popular at the same time as products intending to increase relaxation and calmness. Pandemic-related needs have brought this polarized trend into beverages, consumer health and cannabis, but where will it go from here?
1123 פרקים
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