The MAD Method: Transforming Digital Ad Strategies | EU 136 with Vini Domingues

Experts Unleashed with Joel Erway

In this episode of Experts Unleashed, I sit down with Vini Domingues to talk about his MAD Method advertising system. Vinnie shares his extensive experience managing ad accounts and spending millions on ads. We dive into Facebook advertising strategies — from understanding ‘the who’ to balancing surface-level and deep-dive ad evaluations. Vinnie also breaks down creative strategies, the power of diversification, and his testing methods. Plus, he shares insights on using static images, AI B-roll videos, and real-world examples of scaling ad spend effectively. We also touch on his latest venture — the MAD Method — and its early success with impressive conversion rates.

💡 YOU’LL DISCOVER

➡️ Understanding Facebook Advertising [02:31]

➡️ The MAD Method Explained [06:02]

➡️ Creative Strategies for Facebook Ads [12:34]

➡️ Insights on Ad Performance and Testing [19:48]

➡️ Vini's Personal Ad Campaign [24:26]

…And much more!

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✅ For a full transcript of this episode, visit our blog.

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