Balancing Act: Organizing Your Photography Business for Success with Nathan Desch

Focus on Business with Jane Goodrich | A Podcast For Photographers

In this episode of Focus on Business, Jane Goodrich is joined by seasoned wedding photographer and software founder, Nathan Desch. Together, they discuss his journey into the photography industry and the critical role of organization in building a successful photography business.

Nathan explores the importance of implementing systems and workflows to manage bookings, inquiries, and client relationships. He emphasizes the value of building strong relationships with venues and treating every client with exceptional care. He shares insights on balancing work and personal life, the benefits of outsourcing, and strategies for managing the seasonality of the photography industry. Nathan also highlights the importance of managing client expectations by establishing a distinct style and target audience upfront, and offers advice about the value of seeking continuing education in both business and photography technical skills.

Key Takeaways:

• Get organized before you think you need to. Implement systems and workflows to manage bookings, inquiries, and client relationships.
• Outsource tasks and seek professional help when needed. Have go-to professionals for accounting, legal, and insurance matters.
• Provide a high level of care and attention to each client and build relationships with venues to generate referrals.
• Plan ahead and build a nest egg to mitigate the challenges of seasonality in the wedding photography industry.
• Seek out business education in addition to technical skills to succeed as a photographer.

You can find Nathan at:
https://nathandesch.com/
https://shootwith.me/

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You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q
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