Breaking the Marketing Template Trap

From Startup to Wunderbrand

Unlocking Marketing Creativity with Gee Ranasinha: Breaking the Template Trap

In this episode of "From Startup to Wunderbrand," host Nicholas Kuhne is joined by Gee Ranasinha, CEO of Kexino, to explore the evolving world of marketing. Gee, with over 16 years of experience helping over 400 startups and small businesses, shares his insights on why marketers need to resist cookie-cutter approaches and embrace creativity. They dive into the challenges of modern marketing, the influence of AI, and how businesses can avoid falling into the trap of templated strategies.

Tune in to learn how questioning the status quo and aligning marketing strategies with business goals can set your brand apart in a crowded market.

Key Moments:

• 0:00 – Introduction to Gee Ranasinha and Kexino
• 3:15 – The decline of curiosity in marketing students
• 6:45 – Breaking free from the marketing template trap
• 12:00 – How AI is reshaping marketing, and why creativity still matters
• 17:30 – The importance of aligning marketing strategies with business objectives
• 24:00 – Speaking your audience’s language: how to adapt your marketing message
• 35:00 – Final thoughts on the future of marketing

🎧 Listen now to discover actionable insights on how to stand out in today’s competitive marketing landscape!

Follow Gee Ranasinha: https://kexino.com

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