Parker Miller On Leading Growth For An AI-driven SaaS (Opus Clip) & Carving Your Own Path

Parker Miller on Leading Growth for an AI-driven SaaS (Opus Clip) & Carving Your Own Path | EP 4

1M ago 56:24

שתפו

תוכן מסופק על ידי Jonathan Milanes. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Jonathan Milanes או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

Want to know first-hand insights into what it takes to be a Head of Growth for one of the top AI SaaS companies in its vertical (content clipping/repurposing)? Wonder no more. Episode 4 of the podcast is with Opus Clip’s very own Head of Growth, Parker Miller!

So many goldmines and interesting takes on all things AI, growth and marketing - including discussing:
- The experience of being a Head of Growth at Opus Clip
- A very underrated growth loop to acquire more users (hint: aha moment)
- How to navigate competitors stealing your buzz + general approach to not be overwhelmed
- Visibility into tech stacks and team breakdowns of a fast-growing SaaS company
- Why Parker has moved away from chatGPT to Perplexity/Gemini (& so have I)
You don’t want to miss this episode - lots of juice, transparent insights and an all-round fun conversation. Thanks @parkermiller for being onboard 🙏
Timestamps
00:00 Intro
00:57 How We Met
03:07 Parker's Marketing Journey
06:13 The Value of College Education
11:12 Role and Responsibilities at Opus
16:07 Effective Growth Channels/Strategies
25:57 Navigating Competition in Tech
28:03 Social Media Growth Strategy
30:41 Team Structure and Collaboration
33:31 Lessons from Opus Clip
35:45 Tactical Growth Recommendations
40:51 Marketing Trends for 2024
44:02 Entrepreneurial Experience
49:12 AI Tools and Recommendations
53:16 Future Predictions in Marketing/AI
55:59 Conclusion

Resources and Shownotes

https://www.linkedin.com/in/parker-miller/
https://www.opus.pro/?via=5d1f62 (Affiliate Link)
Blitzscaling Book: https://amzn.to/3yuCRQy (Affiliate Link)
https://www.linkedin.com/company/junkieappxyz/
https://www.linkedin.com/company/coniferlive/
https://www.perplexity.ai/
https://www.sendspark.com/
https://gemini.google.com/app
https://mixpanel.com/
https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
https://www.exitfive.com/
https://www.11x.ai/
https://www.larksuite.com/
https://www.heygen.com/
#Growth #OpusClip #AISaaS