The ultimate swing state

Game Changers Radio: Melbourne Radio Wars

In this episode we compare the challenges of building a coalition of voters with the idea of growing an audience big enough to win the ratings. Can Kyle and Jackie O find a pathway to success through Melbourne’s suburban women or do they need to think differently about this swing state?

We also talk with Tim Burrowes from Unmade about this week's senate estimates hearing which focused on Kyle and Jackie’s extreme content and whether more needs to be done to protect broadcast audiences.

Game Changers is sponsored by Audata Connect - The new cloud phone system built for radio – search Audata Connect to learn more

This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY

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