Rewire The Way You Plan with Racheal Cook

Go-To Gal with Jaclyn Mellone: Online Marketing + Mindset for Female Entrepreneurs

Episode #135. Made plans that haven’t gone your way? With all the chaos of this year it’s easy to think that we should just toss the rest of our ideas and wait for simpler times. Racheal Cook is here to share that even if things don’t go as planned, we shouldn’t quit planning. Racheal’s simplified, disciplined approach to getting things done is something every single one of us can embrace and enjoy. Don’t give up on those dreams of yours! Press play and dive into a better way of planning, taking action and achieving your goals.

In This Episode You’ll Learn:

• What made Racheal change her business model of nine years
• The ‘just in time learning’ concept that will shift your perspective
• How to develop discipline without hustling and grinding
• Why you need to rethink your planning process
• What discipline can do for you and your business

Favorite Quotes

“In business, you don't have to know everything first. You just have to take the right action at the right time to get going forward.”

“It's human nature to overestimate what we can do. When we overestimate how much we can do, we also give ourselves insane deadlines.”

“Things are always changing. You can shift things and still accomplish the overall goal, which is to continue moving your business forward.”

Discussed on the Show

• The Creative Habit by Twyla Tharp

More About Racheal:

As an award-winning business strategist, host of the Promote Yourself to CEO podcast, and best-selling author, Racheal Cook is on a mission to end entrepreneurial poverty for women. Over the last 10 years she has helped thousands of female entrepreneurs design predictably profitable businesses without the hustle and burnout that doing #allthethings inevitably accomplishes. In fact, Racheal is a sought after speaker on entrepreneurship, marketing, and productivity and has been featured by the US Chamber of Commerce, Forbes Coaching Council, Female Entrepreneur Association, and more. Her real passion, though, is supporting savvy, soulful women as they implement the strategy, systems, and support to uncomplicate their business so they can work less and live more.

Find Racheal:

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• Twitter
• Pinterest
• YouTube
• Website