19. Tom Davis, Microsoft - Turbocharging Startup Growth Through Partnership

Heavy Hitters: The Digital Industrial Podcast

As the cloud infrastructure heavyweight within industrials, Microsoft is now throwing its resources behind startups through its Microsoft for Startups platform to accelerate vertical growth for both sides. Having sold his last IoT software company into Microsoft in 2016, and now leading Microsoft for Startups focus on industry verticals, Tom brings us a very unique perspective as to how the times have changed for what startups do and don't need to build themselves. We cover a range of topics including where Microsoft wants to start and stop when partnering with a startup, how their platform can help a startup accelerate the path from ideation to MVP to product/market fit as an enterprise-ready solution, what drives a 'build vs. buy vs. partner' decision, and finally, which trends Tom sees emerging in 2021 (hint, Microsoft Teams now has ~115M daily active users). Summary pro tip for startups, don't recreate the tech platform wheel!