S2E11 - PR Account Executive: Social Media Lovers, This Might Be your Dream Job!

How Real Life Works

Do you ever wonder what’s it like to work with Hollywood stars and famous athletes like Kobe Bryant? In this episode, we interview Michael Gonzales. Michael is a Senior Account Executive who works at Rogers & Cowan PMK. It is one of the biggest talent representation agencies in Hollywood. In short, this is an episode all about public relations.

This episode is packed with content, we start with a day-to-day run down on the role of public relations specialist. We also discuss what’s the difference between marketing and public relations. As usual, we dive into the core question: do you need a college degree to get started on this job? How can you get started if you are interested? And of course, you guessed it, getting started in PR DOES have something to do with social media.

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Podcast Credits

Podcast Host: Anny Chia, Andrej Zito

Guest: Michael Gonzalez

Audio Engineering: Kathy Ngo, Anny Chia