תוכן מסופק על ידי Jack Hopkins. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Jack Hopkins או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Player FM - אפליקציית פודקאסט התחל במצב לא מקוון עם האפליקציה Player FM !
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
תוכן מסופק על ידי Jack Hopkins. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Jack Hopkins או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
A podcast without rules, without boundaries, without direction. A weekly podcast, bringing you the latest news from the gaming and MMA world, and providing you, with our unprofessional opinion.
תוכן מסופק על ידי Jack Hopkins. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Jack Hopkins או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
A podcast without rules, without boundaries, without direction. A weekly podcast, bringing you the latest news from the gaming and MMA world, and providing you, with our unprofessional opinion.
A podcast without rules, without boundaries, without direction. The return of our weekly podcast, bringing you the latest news from the gaming and MMA world, and providing you, with our unprofessional opinion. We've been away for a while, so this week we pick out our most anticipated games from the recent E3 announcements, discuss the issue of games industry crunch and burnout in esports, touch on the Immortals Gaming acquisition of Infinite Esports, and wrap up the big news from MMA the last few weeks.…
A podcast without rules, without boundaries, without direction. A weekly podcast, bringing you the latest news from the gaming and MMA world, and providing you, with our unprofessional opinion. This week we've got a whirlwind roundup of UFC Tennessee, a brief overview of the Overwatch League S2 Stage 1 Playoffs, as well as our opinions on what development there is to be made with the next generation of consoles, and a rundown of the news from Apples week of announcements.…
A podcast without rules, without boundaries, without direction. A sort of weekly podcast, bringing you the latest news from the gaming and MMA world, and providing you, with our unprofessional opinion. This week we run through the results and controversies from UFC London, discuss Google's new cloud computing service aimed at gamers, talk about the impending conclusion of Overwatch League Stage 1, the changes being brought in for Stage 2, and what the future of the league looks like beyond 2019, and also our disappointment with the Apex Legends battle pass.…
A podcast without rules, without boundaries, without direction. A weekly podcast, bringing you the latest news from the worlds of MMA and gaming, and providing you with our unprofessional opinions. This week we review the results of the monstrous card at UFC 235, we talk through the patch notes and release of Overwatch's 30th hero, share the latest leaks from the world of Apex, and discuss how Respawn are positioning themselves to become a force to be reckoned with in the eSports world.…
Welcome to In My Unprofessional Opinion; a podcast without rules, without boundaries, without direction. This week we'll be speculating about the appearance of Overwatch's 30th hero, catching up on all the news from Overwatch League, riffing over the latest Apex Legends leaks and the BR landscape, looking ahead to the monster card at UFC 235, and discussing the legacy of Georges St Pierre.…
Welcome to the first episode of In My Unprofessional Opinion; a podcast without rules, without boundaries, without direction. This week we'll be chatting about the impact Apex Legends has had on the BR landscape, and looking forward to the opening of Overwatch League Season 2.
ברוכים הבאים אל Player FM!
Player FM סורק את האינטרנט עבור פודקאסטים באיכות גבוהה בשבילכם כדי שתהנו מהם כרגע. זה יישום הפודקאסט הטוב ביותר והוא עובד על אנדרואיד, iPhone ואינטרנט. הירשמו לסנכרון מנויים במכשירים שונים.