Design Matters with Debbie Millman is one of the world’s very first podcasts. Broadcasting independently for over 15 years, the show is about how incredibly creative people design the arc of their lives.
…
continue reading
תוכן מסופק על ידי JUST Branding - by Jacob Cass & Matt Davies, JUST Branding - by Jacob Cass, and Matt Davies. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי JUST Branding - by Jacob Cass & Matt Davies, JUST Branding - by Jacob Cass, and Matt Davies או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
דומה לJUST Branding
The PetaPixel Podcast is a twice-weekly podcast about the wonderful world of photography. It’s a fusion of news, opinions, humor, and real-world experience, bundled into a show that you can listen to on your way to work. Subscribe today to stay up to date with what’s going on in the photo industry from one of the-most-listened-to photography podcasts. Join thousands of photographers from around the world who enjoy host Sharky James' twice-weekly photo podcast where you'll have fun, improve y ...
…
continue reading
From the creators of Archive 81 comes The Deep Vault, a serialized audio drama set in an almost-post-apocalyptic United States. The story follows a group of longtime friends as they journey from the uninhabitable surface world into a mysterious underground bunker in search of safety and shelter. New episodes to be released every other Wednesday. Twitter: @thedeepvault Facebook: www.facebook.com/deepvault Website: www.deepvaultpodcast.com Email: deepvaultpodcast@gmail.com Patreon: patreon.com ...
…
continue reading
Making It is a weekly audio podcast that comes out every Friday hosted by Jimmy Diresta, Bob Clagett and David Picciuto. Three different makers with different backgrounds talking about creativity, design and making things with your bare hands.
…
continue reading
The stories behind the world's most recognizable and interesting sounds.
…
continue reading
The iFanboy.com Comic Book Podcast is a weekly talk show all about the best new current comic book releases. Lifelong friends, Conor Kilpatrick and Josh Flanagan talk about what they loved and (sometimes) hated in the current weekly books, from publishers like Marvel, DC, Image Comics, Dark Horse Comics, BOOM! Studios, IDW, Aftershock, Valiant, and more. The aim is to have a fun time, some laughs, but to also really understand what makes comic books work and what doesn’t, and trying to under ...
…
continue reading
Marvel’s “Wolverine: The Lost Trail” is an epic quest that takes place in the Louisiana bayou. Following the events of Marvel’s “Wolverine: The Long Night,” Logan (Richard Armitage) returns to New Orleans in search of redemption, only to discover that his ex-lover, Maureen is nowhere to be found. And she's not the only one. Dozens of humans and mutants have gone missing, including the mother of a teenage boy, Marcus Baptiste. With Weapon X in close pursuit, Logan and Marcus must team up and ...
…
continue reading
An investigative podcast hosted by world-renowned literary critic and publishing insider Bethanne Patrick. Book bans are on the rise across America. With the rise of social media, book publishers are losing their power as the industry gatekeepers. More and more celebrities and influencers are publishing books with ghostwriters. Writing communities are splintering because members are at cross purposes about their mission. Missing Pages is an investigative podcast about the book publishing ind ...
…
continue reading
Science fiction author David Barr Kirtley (Save Me Plz and Other Stories) talks geek culture with guests such as Neil Gaiman (#253), George R. R. Martin (#22), Richard Dawkins (#46), Simon Pegg (#39), Bill Nye (#273), Margaret Atwood (#94), Neil deGrasse Tyson (#32), and Ursula K. Le Guin (#65). Geek’s Guide to the Galaxy has appeared on recommended podcast lists from NPR, The Guardian, Wired, The A.V. Club, BBC America, CBC Radio, WVXU, io9, Omni, The Strand, Library Journal, and Popular Me ...
…
continue reading
Every creative work you’ve ever loved has a hero’s journey behind it. On Spark & Fire, you'll hear creators tell the story of bringing one beloved work to life. Iconic creatives — like Wicked composer Stephen Schwartz, Pixar director Domee Shi, comedian Patton Oswald, musician Wynton Marsalis, and novelist Isabel Allende — share the endless iterations, the inevitable setbacks, and the breakthrough ideas along the epic process of creation. But this isn’t an interview show. It’s a story — told ...
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continue reading
Player FM - אפליקציית פודקאסט
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S05.EP10 - Brand Naming: How to Create Great Brand Names with Alexandra Watkins
Manage episode 425611331 series 3243781
תוכן מסופק על ידי JUST Branding - by Jacob Cass & Matt Davies, JUST Branding - by Jacob Cass, and Matt Davies. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי JUST Branding - by Jacob Cass & Matt Davies, JUST Branding - by Jacob Cass, and Matt Davies או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
In this episode, Alexandra Watkins, a renowned naming expert and author of ‘Hello, My Name Is Awesome: How to Create Brand Names That Stick,’ shares her insights .
Alexandra emphasizes that anyone can create memorable brand names with the right approach.
She discusses the emotional impact of names, the pitfalls of overly descriptive ones, and the importance of testing using the SMILE & SCRATCH method which outlines key brand naming principles.
Alexandra also delves into challenges like trademark availability, domain names and the future of brand naming in the age of AI.
Tune in for practical tips on how to create brand names that stick!
102 פרקים
שתפו
Manage episode 425611331 series 3243781
תוכן מסופק על ידי JUST Branding - by Jacob Cass & Matt Davies, JUST Branding - by Jacob Cass, and Matt Davies. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי JUST Branding - by Jacob Cass & Matt Davies, JUST Branding - by Jacob Cass, and Matt Davies או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
In this episode, Alexandra Watkins, a renowned naming expert and author of ‘Hello, My Name Is Awesome: How to Create Brand Names That Stick,’ shares her insights .
Alexandra emphasizes that anyone can create memorable brand names with the right approach.
She discusses the emotional impact of names, the pitfalls of overly descriptive ones, and the importance of testing using the SMILE & SCRATCH method which outlines key brand naming principles.
Alexandra also delves into challenges like trademark availability, domain names and the future of brand naming in the age of AI.
Tune in for practical tips on how to create brand names that stick!
102 פרקים
כל הפרקים
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דומה לJUST Branding
Design Matters with Debbie Millman is one of the world’s very first podcasts. Broadcasting independently for over 15 years, the show is about how incredibly creative people design the arc of their lives.
…
continue reading
The PetaPixel Podcast is a twice-weekly podcast about the wonderful world of photography. It’s a fusion of news, opinions, humor, and real-world experience, bundled into a show that you can listen to on your way to work. Subscribe today to stay up to date with what’s going on in the photo industry from one of the-most-listened-to photography podcasts. Join thousands of photographers from around the world who enjoy host Sharky James' twice-weekly photo podcast where you'll have fun, improve y ...
…
continue reading
From the creators of Archive 81 comes The Deep Vault, a serialized audio drama set in an almost-post-apocalyptic United States. The story follows a group of longtime friends as they journey from the uninhabitable surface world into a mysterious underground bunker in search of safety and shelter. New episodes to be released every other Wednesday. Twitter: @thedeepvault Facebook: www.facebook.com/deepvault Website: www.deepvaultpodcast.com Email: deepvaultpodcast@gmail.com Patreon: patreon.com ...
…
continue reading
Making It is a weekly audio podcast that comes out every Friday hosted by Jimmy Diresta, Bob Clagett and David Picciuto. Three different makers with different backgrounds talking about creativity, design and making things with your bare hands.
…
continue reading
The stories behind the world's most recognizable and interesting sounds.
…
continue reading
The iFanboy.com Comic Book Podcast is a weekly talk show all about the best new current comic book releases. Lifelong friends, Conor Kilpatrick and Josh Flanagan talk about what they loved and (sometimes) hated in the current weekly books, from publishers like Marvel, DC, Image Comics, Dark Horse Comics, BOOM! Studios, IDW, Aftershock, Valiant, and more. The aim is to have a fun time, some laughs, but to also really understand what makes comic books work and what doesn’t, and trying to under ...
…
continue reading
Marvel’s “Wolverine: The Lost Trail” is an epic quest that takes place in the Louisiana bayou. Following the events of Marvel’s “Wolverine: The Long Night,” Logan (Richard Armitage) returns to New Orleans in search of redemption, only to discover that his ex-lover, Maureen is nowhere to be found. And she's not the only one. Dozens of humans and mutants have gone missing, including the mother of a teenage boy, Marcus Baptiste. With Weapon X in close pursuit, Logan and Marcus must team up and ...
…
continue reading
An investigative podcast hosted by world-renowned literary critic and publishing insider Bethanne Patrick. Book bans are on the rise across America. With the rise of social media, book publishers are losing their power as the industry gatekeepers. More and more celebrities and influencers are publishing books with ghostwriters. Writing communities are splintering because members are at cross purposes about their mission. Missing Pages is an investigative podcast about the book publishing ind ...
…
continue reading
Science fiction author David Barr Kirtley (Save Me Plz and Other Stories) talks geek culture with guests such as Neil Gaiman (#253), George R. R. Martin (#22), Richard Dawkins (#46), Simon Pegg (#39), Bill Nye (#273), Margaret Atwood (#94), Neil deGrasse Tyson (#32), and Ursula K. Le Guin (#65). Geek’s Guide to the Galaxy has appeared on recommended podcast lists from NPR, The Guardian, Wired, The A.V. Club, BBC America, CBC Radio, WVXU, io9, Omni, The Strand, Library Journal, and Popular Me ...
…
continue reading
Every creative work you’ve ever loved has a hero’s journey behind it. On Spark & Fire, you'll hear creators tell the story of bringing one beloved work to life. Iconic creatives — like Wicked composer Stephen Schwartz, Pixar director Domee Shi, comedian Patton Oswald, musician Wynton Marsalis, and novelist Isabel Allende — share the endless iterations, the inevitable setbacks, and the breakthrough ideas along the epic process of creation. But this isn’t an interview show. It’s a story — told ...
…
continue reading
Player FM - אפליקציית פודקאסט
התחל במצב לא מקוון עם האפליקציה Player FM !
התחל במצב לא מקוון עם האפליקציה Player FM !
