Maximizing Profitability in Consumer: Insights from Helm Boots' CEO

LEADING BRANDS® — Wavebreak Podcast

תוכן מסופק על ידי Dylan Kelley. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Dylan Kelley או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

1+ y ago 46:57

MP3•בית הפרקים

In this episode of the Wavebreak Podcast, Dylan Kelley interviews Brad Day, CEO of Helm Boots. Brad joined the brand after a successful career at Adidas and TaylorMade, and he brings a wealth of retail knowledge and experience to the table.

In this episode you'll learn:

Learnings from Brad's time at Adidas and TaylorMade and how he applies them to his work in DTC
How the brand was able to increase profitability while lowering prices
Core strategies for maximizing profitability as CEO across the entire business

Brad Day is CEO at Helm Boots.

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