To Reach Workers of Different Generations, Understand Their Technological Preferences

Leading Up With Udemy

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Insights Unlocked

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How Anthropologie gets omnichannel right (and what to learn) 27:29

לפני 14 ימים27:29

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27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

לפני שנה 31:12

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Social psychologist and generational expert Jean Twenge has written nearly half a dozen books about the psychological profile of young people — first Millennials, and now Gen Z. In her new book, Generations: The Real Differences Between Gen Z, Millennials, Gen X, Boomers, and Silents – and What They Mean for America’s Future, Twenge seeks to define generational differences by highlighting the major technological shifts that occurred during each generation’s youth.

She joins Alan Todd for a rousing discussion about how different generations behave in the workplace, and how to manage across generational lines.

Learn more about Udemy Business at https://bit.ly/udemy-podcast.

83 פרקים

#Tech #MBA #Higher Education #Business #Podcasting Education #Udemy

Leading Up With Udemy

To Reach Workers of Different Generations, Understand Their Technological Preferences

Leading Up With Udemy

9,007 subscribers

published לפני שנה

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MP3•בית הפרקים

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on October 23, 2024 09:10 (6M ago)

She joins Alan Todd for a rousing discussion about how different generations behave in the workplace, and how to manage across generational lines.

Learn more about Udemy Business at https://bit.ly/udemy-podcast.

83 פרקים

#Tech #MBA #Higher Education #Business #Podcasting Education #Udemy

כל הפרקים

Leading Up With Udemy

1
Building a Skills-Based Organization with Paul Kent 11:06

לפני 25 weeks11:06

11:06

In this special mini-episode of Leading Up, host Kelly Schwarze highlights key takeaways from the Udemy Forward 2024 virtual event. This episode features advice from Paul Kent, the senior L&D manager at PepsiCo, about how best to leverage skills-based practices to boost employee performance, engagement, and retention. Paul also emphasizes the importance of developing core skills, the impact of setting on learning retention, and how AI and human intelligence can be paired for maximum productivity and success. Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

Leading Up With Udemy

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Leadership Lessons from Fortune 500 Executives 19:53

לפני 26 weeks19:53

19:53

In this special best-of episode of Leading Up with Udemy , Kelly Schwarze, senior digital marketing manager at Udemy, revisits powerful leadership lessons from the past seven seasons. Hear from former Charles Schwab CEO Dave Pottruck on the importance of humility and emotional intelligence when leading from the middle, Starbucks Head of Learning Brandon Carson on building a strong company culture through trust and continuous learning, and Merck CLO Johann Laville on why great leaders are lifelong learners. Whether you're an emerging or seasoned leader, this episode offers valuable insights to help you grow and lead with impact. FULL EPISODES: Leading From the Middle : Featuring Dave Pottruck , former CEO of Charles Schwab How Company Culture Impacts Every Team Member : Featuring Brandon Carson , VP of Learning, Starbucks Why Strong Leaders Are Strong Learners : Featuring Johann Laville , Chief Learning Officer, Merck Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

Leading Up With Udemy

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From Newsrooms to Boardrooms: Alan Murray's Leadership Insights 33:31

לפני 30 weeks33:31

33:31

Alan Todd sits down with Alan Murray, President of the Dow Jones Leadership Institute and former CEO of Fortune Magazine. Murray shares his journey from a young journalism enthusiast to a leader in the media industry, offering insights on adapting to technological disruption and the evolving role of business in society. He also discusses the challenges facing journalism today and the importance of integrity in leadership. Tune in to learn how to navigate change and lead with purpose in an ever-changing world. Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

Leading Up With Udemy

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Neurodiversity at Work: Strategies for Inclusive Leadership 31:04

לפני 31 weeks31:04

31:04

Alan Todd speaks with Jessica Michaels, an award-winning speaker and expert in leadership development. After discovering in her thirties that she has autism and ADHD, Jessica became an advocate for neurodiversity in the workplace. She shares practical insights on how leaders can create more inclusive environments that unlock the potential of neurodivergent employees. With humor and directness, Jessica explains how embracing diverse ways of thinking can lead to more innovative and effective teams. Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

Leading Up With Udemy

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From Dumpster Fires to Dream Workplaces 34:46

לפני 32 weeks34:46

34:46

Alan Todd sits down with Hebba Youssef, creator of the popular HR newsletter I Hate It Here and Chief People Officer at Workweek. With over 130,000 subscribers, Heba's newsletter provides candid insights and advice for HR professionals looking to build workplaces that people love. In this conversation, Heba shares her human-centered approach to leadership, offering fresh perspectives on the future of work, building trust, and leading with empathy. Tune in for practical ideas on how to create a more engaging and people-focused work environment. Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

Leading Up With Udemy

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Empowering Women of Color in the Workplace with Cynthia Pong 31:32

לפני 33 weeks31:32

31:32

Join Alan Todd as he sits down with Cynthia Pong, founder and CEO of Embrace Change, a firm dedicated to helping women of color achieve their career goals. Cynthia shares her innovative concept of "career insurance" — steps to ensure long-term career success. They discuss her transition from law to career coaching, strategies for career advancement for women of color, and overcoming systemic marginalization. Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

Leading Up With Udemy

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Cultivating Gen Z Success with Human-Centered Leadership 29:52

לפני 34 weeks29:52

29:52

Alan Todd sits down with David Yeager, Associate Professor of Developmental Psychology at the University of Texas at Austin, and Stefani Okamoto, Director of Manager Excellence at ServiceNow. They discuss debunking negative stereotypes about Gen Z, introducing the mentor mindset in leadership, and exploring practical insights from David's book, 10 to 25 . Learn how to foster growth, support potential, and apply cutting-edge developmental psychology to inspire emerging leaders. Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

Leading Up With Udemy

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Navigating Generational Dynamics in Work and Life 30:12

לפני 35 weeks30:12

30:12

Alan Todd as he sits down with Sophie Riegel, a best-selling author, speaker, coach, and mental health advocate. Sophie shares her journey as a young mental health advocate, strategies for optimizing intergenerational relationships, tips for talking about mental health with young people, and how to offer, ask for, and accept help. They also discuss the impact of generational dynamics in the workplace and at home. Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

Leading Up With Udemy

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Transforming the Future: Visionary Leadership with Sunny Bonnell 31:49

לפני 36 weeks31:49

31:49

Join Alan Todd as he sits down with Sunny Bonnell, co-founder of the renowned branding agency Motto and co-author of "Rare Breed: A Guide to Success for the Defiant, Dangerous, and Different." In this episode, Sunny shares key lessons from her book, strategies for balancing creativity and business, and the importance of visionary leadership. Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

Leading Up With Udemy

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Strategic Self-Awareness: The Defining Skills for Leaders 32:38

לפני 37 weeks32:38

32:38

Alan Todd sits down with Dr. Ann Schulte, a versatile executive with a career spanning communications, consulting, higher education, and work-based learning leadership. Dr. Schulte, former Chief Learning Officer at MasterCard and Procter & Gamble, now serves as an academic director at the University of Pennsylvania. They discuss leadership and development, strategic self-awareness, feedback receptiveness, and media literacy in the age of AI. Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

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How to Become a Super Communicator: Lessons from Charles Duhigg 32:40

לפני 38 weeks32:40

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In the premiere episode of Leading Up’s seventh season, Alan Todd sits down with Charles Duhigg, the renowned journalist and author of Supercommunicators: How to Unlock the Secret Language of Connection . Charles shares insights on how mastering the art of super communication can significantly enhance your life in numerous ways — whether at work, with friends, or with family. Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

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How McLaren Plays to Team Strengths on and off the Racetrack 28:46

לפני 40 weeks28:46

28:46

In our final episode of Leading Up’s sixth season, host Alan Todd passes the mic to Udemy CMO Genefa Murphy. Genefa’s conversation with Ian James, Managing Director of McLaren Electric Racing & Team Principal of NEOM McLaren Formula E & Extreme E Teams, centers around how leaders on and off the racetrack can use ideas from McLaren’s culture of excellence to improve their teams’ performance. Listeners will take away lessons from how a team can operate in a no-blame culture even while under pressure, empower every member of the team to share their knowledge, make incremental gains, and put sustainability front and center. Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

Leading Up With Udemy

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RERUN: Managing Across Generations 39:03

לפני 42 weeks39:03

39:03

Stepping into leadership is challenging, particularly at the early stage of a career. And tomorrow’s leaders are stepping into the most generationally diverse workforce in history, and thus stepping into a world with new dynamics and challenges. This week on Leading Up With Udemy, we are revisiting a conversation with Lindsey Pollak. She gives advice on what makes an effective leader, how communication and clarity go hand in hand, and how becoming a manager is not a promotion, but a career change. Lindsey is a New York Times bestselling author of four books, including Becoming the Boss and The Remix: How to Lead and Succeed in the Multigenerational Workplace. She's delivered keynote speeches for more than 300 organizations, including Fortune 100 companies and Ivy League universities. The last episode of season six of Leading Up With Udemy drops on Wednesday, July 10th. Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

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RERUN: Making Your Own Seat at the Table 31:56

לפני 43 weeks31:56

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Modesty, while a virtue, is sometimes taken too far when it comes to speaking up and promoting yourself at work. Society has conditioned women and people of color, in particular, to underestimate themselves in modesty’s name. This week on Leading Up With Udemy, we are revisiting a conversation with Yvell Stanford. She speaks about teaching people to believe in themselves, advocate for themselves, and how to put modesty in a corner. Yvell is the Metropolitan Transit Authority’s Deputy Chief of Organizational Design and Development. Prior to this, she spent nearly 15 years as a professor in the Black and Hispanic Studies Department at Baruch College at the City University of New York. The last episode of season six of Leading Up With Udemy drops on Wednesday, July 10th. Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

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Create a Team of Teams to Empower Your Organization 32:09

לפני 44 weeks32:09

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Stanley McChrystal, General (Ret), Chairman, and CEO of McChrystal Group, knows a lot about what it means to transform a group of ordinary people into a highly calibrated, responsive, and skilled team. The former commander of the US Joint Special Operations Command joins host Alan Todd to discuss the importance of skills training and how the principles of military leadership translate to the private sector. Learn more about Udemy Business at https://bit.ly/udemy-podcast .…

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To Reach Workers of Different Generations, Understand Their Technological Preferences