#34: Live Coaching: Building Your Signature Offer

Make Business Personal

In this episode of Make Business Personal, Kiley Peters conducts live coaching with Erin Slutsky, founder of Erin Slutsky Coaching, on creating a signature offer for her coaching business aimed at women in midlife. They discuss the challenges these women face, particularly during perimenopause, and how Erin can structure her program to provide clarity, support, and empowerment. The conversation covers the importance of understanding the audience's needs, identifying key themes for the program, and developing a four-step self-discovery process. They also explore the idea of an evergreen group program and additional support options, culminating in actionable next steps for Erin to take.

• Identifying Key Themes for the Program 06:51
• The Four-Step Self-Discovery Process 09:54
• Creating an Evergreen Group Program 15:22
• Exploring Additional Support Options 20:14

Links & Follow-ups:

• Learn more at MakeBusinessPersonal.com & KileyPeters.com
• Downloads available at MBPDownloads.com
• Work with us at RAYNEIX.com & RIXAccelerator.com
• Submit questions at MBPPodcast.com
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• Linkedin: Kiley Peters & RAYNE IX
• Instagram: @kileypeters & @rayneix
• Email: [e-mail]