Multi-Channel Marketing with Marilyn Gil
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In this episode of the Marketing Magnified Podcast, Janice Dombrowski speaks with Marilyn Gil, an email marketing expert, about the importance of a multi-channel marketing approach. Marilyn shares insights on creating cohesive strategies, tracking key metrics, and maintaining the human element in email marketing.
Topics include:
- Multi-Channel Approach and Its Importance
- Case Study: Telecommunications Client
- Tracking Metrics and Proving ROI
- Human Element in Email Marketing
You can connect with Marilyn here.
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