Using AI in social media

Marketing Meetup Podcast

Quick notes from the session (AI generated):

Here are some key takeaways from the talk about the impact of AI on social media:

• AI Integration: AI is extensively integrated into social media platforms. For instance, LinkedIn uses AI in various features like recruitment tools and collaborative articles, while Facebook and Instagram are employing AI for ads and content suggestions.
• Generative AI Focus: The discussion mainly focused on generative AI, which includes technologies like ChatGPT and image generators. These tools use large data models to produce content relevant to specific prompts.
• Ethical Concerns: There are significant concerns about biased data, copyright issues, and social manipulation with AI tools. The outputs of AI are as good as the data they are trained on, which can perpetuate biases.
• AI Tools in Practice: Various AI tools were highlighted that help with social media management and content creation, such as OpusClip for video editing and AltText.ai for generating alt text for images, enhancing accessibility.
• Future Trends: AI is expected to keep evolving, with future trends pointing towards more advanced AI integration in customer service, content repurposing, and data analysis to streamline and enhance social media engagements.
• Best Practices: It’s advised to be transparent about using AI, develop an AI policy for your organization, and keep up with AI advancements to ensure ethical use and compliance with regulations.

This talk offers a comprehensive view of how AI is reshaping the landscape of social media, highlighting both its potential benefits and the ethical considerations that need to be addressed.

Resources

• BBC AI guidelines
• Axios AI+ newsletter
• Ben’s Bites newsletter

Tools

• Magai.co (all chatbots in one place)
• Goblin Tools (helpful tools for neurodivergent folks)
• AltText.ai (quickly generate alt text for images)
• MaxAI.me (AI extension for Chrome and Edge)
• Taplio (content tool for LinkedIn power users)
• Wiseone.io (AI research assistant)
• OpusClip (video editing assistant)
• Originality.ai (AI and plagiarism checker)

AI tool repositories

• There’s an AI for That
• Futurepedia
• Product Hunt