The 1-2 Offer Setup Strategy that helps you Book more Clients - Ep 118

Marketing your Private Practice with Kathy C

One reason private practice and service-based businesses struggle to get clients to book their services is that they confuse clients with too many service offers. This leads to discovery calls that result in potential clients not making a decision and ultimately saying no to working with you.

You can make it easier for clients to say yes by changing your offer setup and cutting back on your service offerings. Doing this can totally shift the results of those discovery calls and help simplify the decision-making process for clients. You will find yourself booking more clients.

The 1-2 Offer Setup Strategy is designed to help you streamline your services into two clear options. This approach not only makes it easier for clients to understand what you offer but also encourages them to take action. When clients see fewer choices, they are more likely to make a decision and sign up for your services.

Here are 3 key lessons you will learn by listening in:

• Simplified Decision-Making for Clients: Fewer options lead to quicker and more confident decisions.
• Reducing Sales Pressure for Both Parties: Clients feel less pressured, and you can focus on providing value rather than selling.
• Increase in Client Sign-Ups: A clear path from an introductory service to a longer-term commitment encourages more clients to say "yes."

By implementing the 1-2 Offer Setup Strategy Kathy shares in this episode, you can create a smoother experience for your clients and increase your bookings without the stress of complicated sales tactics and less pressure for everyone.

It also has the added bonus of building more trust in you as their service provider!

The resources and links mentioned can be found on the shownotes page at: http://marketingyourprivatepractice.com/118

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