The State of UGC Gaming in 2024

Naavik Gaming Podcast

User-generated content (UGC) in games continues to grow in scale and impact, and staying on top of this dynamic market has never been more important. In this episode, Naavik analyst and consultant David Taylor joins Aaron Bush to discuss the most important trends and developments on Roblox, UEFN, and beyond. We discuss emerging patterns that make successful UGC experiences, game-changing roadmap features, how studios should approach this market, the possible eventual scales on these platforms, and much more.

Whether you are already creating UGC games or are interested in participating in the market in some way (as an investor, brand, or publisher), this episode is a must listen.

Additional links:

• The State of UGC (2024) report: https://naavik.co/deep-dives/state-of-ugc2024/
• Interested in chatting or working with us? Contact us here: https://naavik.co/contact-us/
• David Taylor’s LinkedIn: https://www.linkedin.com/in/jdavetaylor/

Big thanks to GRID for making this episode possible. GRID is a game data platform providing esports data infrastructure, analytics, and distribution solutions to the leading game publishers including Riot Games, Ubisoft, and KRAFTON. And if you're a fan, developer, or entrepreneur with an idea for a live data-powered project, make sure to apply for GRID Open Access, get free access to official data, and start creating today! To learn more, visit https://grid.gg/?utm_source=naavik.co&utm_medium=media&utm_campaign=Naavik

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Sound design by Gavin Mc Cabe.